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Senior Product Designer with about 5 years of experience, working mostly on B2B, SaaS and AI products. Today I'm at Pencil, an AI ad creation platform used by brands like Unilever, Diageo and Google. Before that I worked at CRED, a startup in San Francisco, at Stone, one of the biggest fintechs in Brazil, and at Deloitte. I design web and mobile interfaces, build design systems, and make prototypes that cover all the states before anything goes to the developers. I also know HTML/CSS and prototype in code with Cursor and Claude Code, so it's easy for me to work with engineering. Before design, I was a lawyer. That's where I learned to take complicated information and make it easy to read, and I still use that in every project. Based in Brazil, working remotely with teams in the US and Europe.…Senior Product Designer with about 5 years of experience, working mostly on B2B, SaaS and AI products. Today I'm at Pencil, an AI ad creation platform used by brands like Unilever, Diageo and Google. Before that I worked at CRED, a startup in San Francisco, at Stone, one of the biggest fintechs in Brazil, and at Deloitte. I design web and mobile interfaces, build design systems, and make prototypes that cover all the states before anything goes to the developers. I also know HTML/CSS and prototype in code with Cursor and Claude Code, so it's easy for me to work with engineering. Before design, I was a lawyer. That's where I learned to take complicated information and make it easy to read, and I still use that in every project. Based in Brazil, working remotely with teams in the US and Europe.

Juliana Azevedo

UI Designer, Product Designer, UX Designer, +2

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Senior Product Designer with about 5 years of experience, working mostly on B2B, SaaS and AI products. Today I'm at Pencil, an AI ad creation platform used by brands like Unilever, Diageo and Google. Before that I worked at CRED, a startup in San Francisco, at Stone, one of the biggest fintechs in Brazil, and at Deloitte. I design web and mobile interfaces, build design systems, and make prototypes that cover all the states before anything goes to the developers. I also know HTML/CSS and prototype in code with Cursor and Claude Code, so it's easy for me to work with engineering. Before design, I was a lawyer. That's where I learned to take complicated information and make it easy to read, and I still use that in every project. Based in Brazil, working remotely with teams in the US and Europe.…Senior Product Designer with about 5 years of experience, working mostly on B2B, SaaS and AI products. Today I'm at Pencil, an AI ad creation platform used by brands like Unilever, Diageo and Google. Before that I worked at CRED, a startup in San Francisco, at Stone, one of the biggest fintechs in Brazil, and at Deloitte. I design web and mobile interfaces, build design systems, and make prototypes that cover all the states before anything goes to the developers. I also know HTML/CSS and prototype in code with Cursor and Claude Code, so it's easy for me to work with engineering. Before design, I was a lawyer. That's where I learned to take complicated information and make it easy to read, and I still use that in every project. Based in Brazil, working remotely with teams in the US and Europe.

Available to hire

Senior Product Designer with about 5 years of experience, working mostly on B2B, SaaS and AI products. Today I’m at Pencil, an AI ad creation platform used by brands like Unilever, Diageo and Google. Before that I worked at CRED, a startup in San Francisco, at Stone, one of the biggest fintechs in Brazil, and at Deloitte.

I design web and mobile interfaces, build design systems, and make prototypes that cover all the states before anything goes to the developers. I also know HTML/CSS and prototype in code with Cursor and Claude Code, so it’s easy for me to work with engineering.

Before design, I was a lawyer. That’s where I learned to take complicated information and make it easy to read, and I still use that in every project.

Based in Brazil, working remotely with teams in the US and Europe.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Senior Product Designer at Pencil AI ad creation platform

April 1, 2026 - Present

Design high-fidelity, responsive interfaces for web and mobile for an AI ad creation platform used by enterprise clients. Create interactive prototypes and reusable design-system patterns that cover UI states and edge cases before handoff. Build and iterate prototypes directly with engineers using Cursor and Claude Code within the production codebase.

Senior Product Designer at Cred

September 1, 2025 - April 1, 2026

Built and maintained a Figma design system and component library, and co-implemented production components with engineering. Led a mobile redesign of a data-heavy platform, shifting from stacked lists to a signal-led home where each card reads in about a second. Rebuilt the company page with a clearer hierarchy after auditing production screens.

Junior → Senior Product Designer at Stone

July 1, 2022 - September 1, 2025

Grew the active mobile base from 3,391 to 13,430 by redesigning flows for users in high-friction moments. Transformed 50+ credit incident scenarios into reusable workflows with complete state coverage, reducing communication time from about 6 hours to minutes. Redesigned onboarding and checkout, enabling measurable funnel tracking; roughly 30% of 5,819 users showed payment intent.

Product Designer at Deloitte Risk Advisory

November 1, 2021 - July 1, 2022

Built the first design system for Risk Advisory Brazil, standardizing reusable UI patterns across five products. Designed enterprise web platforms for risk, audit, and compliance, turning dense information into clearer interfaces.