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Hi, I’m Julieta Zerial, a user-centered UX/UI designer focused on creating intuitive digital experiences. I’ve designed 50+ screens for an innovative AR commerce platform, led end-to-end design for multiple client projects as a freelancer, and collaborated with cross-functional teams to turn ideas into accessible interfaces. I’m passionate about turning research insights into practical solutions that boost engagement and satisfaction. I love bridging human connection with digital innovation, conducting user research, prototyping, and optimizing usability and accessibility. I’m dedicated to WCAG accessibility, information architecture, and iterative design that delivers measurable outcomes and delightful user experiences.…Hi, I’m Julieta Zerial, a user-centered UX/UI designer focused on creating intuitive digital experiences. I’ve designed 50+ screens for an innovative AR commerce platform, led end-to-end design for multiple client projects as a freelancer, and collaborated with cross-functional teams to turn ideas into accessible interfaces. I’m passionate about turning research insights into practical solutions that boost engagement and satisfaction. I love bridging human connection with digital innovation, conducting user research, prototyping, and optimizing usability and accessibility. I’m dedicated to WCAG accessibility, information architecture, and iterative design that delivers measurable outcomes and delightful user experiences.

Julieta Zerial

UX Designer, UI Designer, Brand Designer, +5

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Hi, I’m Julieta Zerial, a user-centered UX/UI designer focused on creating intuitive digital experiences. I’ve designed 50+ screens for an innovative AR commerce platform, led end-to-end design for multiple client projects as a freelancer, and collaborated with cross-functional teams to turn ideas into accessible interfaces. I’m passionate about turning research insights into practical solutions that boost engagement and satisfaction. I love bridging human connection with digital innovation, conducting user research, prototyping, and optimizing usability and accessibility. I’m dedicated to WCAG accessibility, information architecture, and iterative design that delivers measurable outcomes and delightful user experiences.…Hi, I’m Julieta Zerial, a user-centered UX/UI designer focused on creating intuitive digital experiences. I’ve designed 50+ screens for an innovative AR commerce platform, led end-to-end design for multiple client projects as a freelancer, and collaborated with cross-functional teams to turn ideas into accessible interfaces. I’m passionate about turning research insights into practical solutions that boost engagement and satisfaction. I love bridging human connection with digital innovation, conducting user research, prototyping, and optimizing usability and accessibility. I’m dedicated to WCAG accessibility, information architecture, and iterative design that delivers measurable outcomes and delightful user experiences.

Available to hire

Hi, I’m Julieta Zerial, a user-centered UX/UI designer focused on creating intuitive digital experiences. I’ve designed 50+ screens for an innovative AR commerce platform, led end-to-end design for multiple client projects as a freelancer, and collaborated with cross-functional teams to turn ideas into accessible interfaces. I’m passionate about turning research insights into practical solutions that boost engagement and satisfaction.

I love bridging human connection with digital innovation, conducting user research, prototyping, and optimizing usability and accessibility. I’m dedicated to WCAG accessibility, information architecture, and iterative design that delivers measurable outcomes and delightful user experiences.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Fluent

Dutch

Beginner

Italian

Advanced

French

Intermediate

Work Experience

UX UI Designer at Freelance

March 1, 2021 - October 6, 2025

Led financial analysis and provided recommendations for effective decision-making. Led strategic planning initiatives to maximize profitability and operational efficiency. Channel and Revenue Manager. Managed revenue streams, invoice reconciliation, and property registration with OTAs and payment processors.

Account Manager at Gira Sole Apartments

December 1, 2021 - October 6, 2025

Managed sales channels and budgets to maximize revenues and minimize costs.

CFO / Supervisor at Girasole Apartments

December 1, 2021 - October 1, 2023

Led strategic planning initiatives to maximize profitability and operational efficiency; channel and revenue management; managed revenue streams, invoice reconciliation, and property registration with OTAs and payment processors.

UX/UI Designer & Strategist at Bona Agency

October 1, 2024 - Present

Led end-to-end design process for 10+ diverse client projects, consistently receiving positive stakeholder feedback. Developed wireframes, prototypes, and responsive designs; optimized functionality and accessibility to enhance user engagement and satisfaction. Achieved WCAG AA compliance for delivered projects. Collaborated with cross-functional teams using Agile methods, facilitating design sprints and stakeholder workshops.

CFO Supervisor at Girasole Apartments

October 1, 2023 - October 7, 2025

Conducted financial analysis and provided recommendations for effective decision-making. Led strategic planning initiatives to maximize profitability and operational efficiency. Managed revenue streams, invoicing reconciliation, and property registrations with OTAs and payment processors.

Account Manager at Girasole Apartments

December 1, 2021 - October 7, 2025

Managed sales channels and budgets to maximize revenues and minimize costs.

UX/UI Designer & Strategist at Bona Agency

October 1, 2024 - Present

Led end-to-end design process for 10+ diverse client projects, consistently receiving positive stakeholder feedback. Developed wireframes, prototypes, and responsive designs. Optimized functionality and accessibility; achieved WCAG AA compliance for 100% of delivered projects. Collaborated with cross-functional teams using Agile methodology; facilitated design sprints and stakeholder workshops.

Freelance UX/UI Designer at Self-Directed Freelance Projects

January 1, 2021 - Present

Self-directed UX/UI design work for 10+ client projects. Dubai AR Platform: designed 50+ screens for an AR commerce platform, including spatial UI patterns and gesture controls. Conducted competitive analysis and user research for startup mobile app concepts. Created high-fidelity prototypes and conducted usability testing with 15+ participants.

UX/UI Designer & Strategist at Bona Agency

October 1, 2024 - Present

Lead end-to-end design for 10+ client projects, improving user satisfaction and engagement across web and mobile products. Create user flows, wireframes, and high-fidelity prototypes aligned with brand and business strategy. Achieved 100% WCAG AA compliance, ensuring accessibility for all users. Collaborate with cross-functional teams through Agile sprints and stakeholder workshops. Define UX strategies that bridge design and business outcomes.

Freelance UX Designer at Freelance (Remote)

March 1, 2021 - Present

Designed over 50 screens for an AR-based tourism and commerce platform in Dubai. Conducted competitive analysis, personas, and usability testing with 15+ users. Delivered user-centered mobile app concepts and prototypes for early-stage startups.

CFO - Supervisor at Gira Solea Apartments

October 1, 2023 - October 13, 2025

Oversaw financial operations, revenue management, and data-driven decision-making processes to optimize profitability and efficiency.

Account Manager / Social Media Manager at Gira Solea Apartments

December 1, 2021 - October 13, 2025

Managed booking channels, budgets, and digital presence to boost occupancy and visibility. Implemented marketing and social media strategies that improved engagement and client retention.

UX/UI Designer at Freelance / Self-Directed

January 1, 2021 - November 13, 2025

Designed 50+ screens for an innovative AR commerce platform, including spatial UI patterns and gesture controls. Project pending development funding. Conducted high-fidelity prototypes and usability testing with 15+ participants.

CFO Supervisor at Gira Sole Apartments

October 20, 2023 - October 20, 2023

Conducted financial analysis and provided recommendations for effective decision-making. Led strategic planning initiatives to maximize profitability and operational efficiency. Channel and Revenue Manager; managed revenue streams, invoice reconciliation, and property registration with OTAs and payment processors.

UX/UI Designer at Bona Agency

October 1, 2024 - November 13, 2025

Led end-to-end design processes for 10+ diverse client projects; developed wireframes, prototypes and responsive designs to optimize user engagement and accessibility.