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I’m a results-driven digital marketer specializing in Google Ads and multi-channel paid campaigns. With experience managing over $220K in monthly ad spend, I focus on data-backed strategies that boost ROI and drive real growth. I’ve worked across Google, Meta, YouTube, and LinkedIn, blending analytics with creative strategy to deliver strong results. Outside of marketing, I’m a certified personal trainer with a genuine passion for health, fitness, and the nutritional supplement space — which makes promoting wellness brands something I truly enjoy.…I’m a results-driven digital marketer specializing in Google Ads and multi-channel paid campaigns. With experience managing over $220K in monthly ad spend, I focus on data-backed strategies that boost ROI and drive real growth. I’ve worked across Google, Meta, YouTube, and LinkedIn, blending analytics with creative strategy to deliver strong results. Outside of marketing, I’m a certified personal trainer with a genuine passion for health, fitness, and the nutritional supplement space — which makes promoting wellness brands something I truly enjoy.

Justyna Wacholc

Digital Marketer, Growth Marketer, Marketer, +5

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I’m a results-driven digital marketer specializing in Google Ads and multi-channel paid campaigns. With experience managing over $220K in monthly ad spend, I focus on data-backed strategies that boost ROI and drive real growth. I’ve worked across Google, Meta, YouTube, and LinkedIn, blending analytics with creative strategy to deliver strong results. Outside of marketing, I’m a certified personal trainer with a genuine passion for health, fitness, and the nutritional supplement space — which makes promoting wellness brands something I truly enjoy.…I’m a results-driven digital marketer specializing in Google Ads and multi-channel paid campaigns. With experience managing over $220K in monthly ad spend, I focus on data-backed strategies that boost ROI and drive real growth. I’ve worked across Google, Meta, YouTube, and LinkedIn, blending analytics with creative strategy to deliver strong results. Outside of marketing, I’m a certified personal trainer with a genuine passion for health, fitness, and the nutritional supplement space — which makes promoting wellness brands something I truly enjoy.

Available to hire

I’m a results-driven digital marketer specializing in Google Ads and multi-channel paid campaigns. With experience managing over $220K in monthly ad spend, I focus on data-backed strategies that boost ROI and drive real growth. I’ve worked across Google, Meta, YouTube, and LinkedIn, blending analytics with creative strategy to deliver strong results. Outside of marketing, I’m a certified personal trainer with a genuine passion for health, fitness, and the nutritional supplement space — which makes promoting wellness brands something I truly enjoy.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Spanish; Castilian

Advanced

Italian

Advanced

Work Experience

Demand Generation Manager at Cloudbeds

January 1, 2024 - Present

Own and execute the global inbound lead strategy, aligning paid, organic, and outbound marketing for full-funnel performance. Deliver region-specific campaign insights and growth recommendations. Drive cross-functional alignment between marketing, sales, product, and customer success for a cohesive 360° demand strategy.

Paid Marketing Specialist at Cloudbeds

December 31, 2024 - October 15, 2025

Planned and managed paid campaigns (prospecting, remarketing, upselling, retention) across Google, YouTube, Facebook, LinkedIn, Reddit, and more.

Marketing Specialist at Akademia Białego Kruka

December 31, 2022 - October 15, 2025

Managed digital marketing campaigns across channels; implemented marketing automation; conducted market research to identify growth opportunities and optimize spend.

Demand Generation Manager at Cloudbeds

January 1, 2024 - January 1, 2024

Own and execute the global inbound and outbound demand generation strategy; align paid, organic and outbound marketing for full-funnel growth; deliver region-specific insights to Commercial Directors; drive cross-functional alignment with sales, product, and customer success; manage paid campaigns across Google, YouTube, Facebook, LinkedIn, Reddit, and more; implement first- to last-touch attribution; utilize Salesforce and data visualization tools for actionable reporting; lead creative strategy and provide concise campaign analyses and optimization recommendations.

Associate Marketing Manager at Akademia Białego Kruka

January 1, 2022 - January 1, 2022

Supported marketing initiatives across paid and organic channels; planned and executed campaigns; collaborated with sales and product teams to optimize CAC and ROI; analyzed data and reported on performance; contributed to content creation and channel strategy.

Paid Marketing Specialist at Cloudbeds

December 31, 2024 - December 31, 2024

Led multi-channel paid marketing campaigns with data-driven attribution and pricing models; drove cross-functional alignment between marketing, sales and CS; planned and optimized campaigns across Google, Meta, LinkedIn, YouTube, TikTok and more; built dashboards and insights; managed a multi-channel budget and regional growth.

Demand Generation Manager at Cloudbeds

January 1, 2024 - November 13, 2025

Owned a global demand-gen program with lead nurturing across CPC channels; led creative ad concepts and assets; planned and managed paid campaigns across Google, Meta, LinkedIn, YouTube, and more; managed a $220K+ monthly budget; drove ~2K+ leads per month and ~35% MQL→SQL conversion; ensured cross-functional alignment with product updates and sales priorities.