Led on-page, off-page, and technical SEO for client websites. Built high-quality backlinks through guest posting and outreach. Conducted SEO audits to identify and resolve 100+ issues, improved Core Web Vitals, implemented structured data markup, XML sitemaps, and robots.txt management. Managed local SEO with GBP optimization, NAP consistency, and directory submissions. Tracked performance and delivered monthly reports, adjusting strategies to meet business goals.

Freelance SEO Specialist at Self-employed / Freelance

December 1, 2017 - Present

Optimized on-page SEO for 25+ websites, increasing organic traffic by 80% within one year. Developed and executed off-page SEO strategies, generating 1,000+ high-quality backlinks and improving domain authority. Conducted technical site audits to resolve 100+ critical SEO issues, boosting crawlability and indexation. Managed multilingual sites using WPML, ensuring accurate translations and localized SEO strategies. Collaborated with content teams to create optimized blog posts, landing pages, and site content. Produced monthly SEO reports highlighting traffic, keyword rankings, and engagement improvements. Executed keyword research targeting high-value search terms and monitored site performance metrics.