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I’m a social media manager and paid media specialist who helps business owners run their social accounts with structure, consistency, and results. I create and manage performing ads that drive more sales, leads, and traffic. I bring content strategy, ad creative, audience targeting, optimization, and tracking/analytics reporting—while also handling copywriting and ongoing account management across platforms like Meta, Facebook, and Instagram.…I’m a social media manager and paid media specialist who helps business owners run their social accounts with structure, consistency, and results. I create and manage performing ads that drive more sales, leads, and traffic. I bring content strategy, ad creative, audience targeting, optimization, and tracking/analytics reporting—while also handling copywriting and ongoing account management across platforms like Meta, Facebook, and Instagram.

Karabo Lebona

Social Media Manager, Digital Marketer, PPC Manager, +4

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I’m a social media manager and paid media specialist who helps business owners run their social accounts with structure, consistency, and results. I create and manage performing ads that drive more sales, leads, and traffic. I bring content strategy, ad creative, audience targeting, optimization, and tracking/analytics reporting—while also handling copywriting and ongoing account management across platforms like Meta, Facebook, and Instagram.…I’m a social media manager and paid media specialist who helps business owners run their social accounts with structure, consistency, and results. I create and manage performing ads that drive more sales, leads, and traffic. I bring content strategy, ad creative, audience targeting, optimization, and tracking/analytics reporting—while also handling copywriting and ongoing account management across platforms like Meta, Facebook, and Instagram.

Available to hire

I’m a social media manager and paid media specialist who helps business owners run their social accounts with structure, consistency, and results. I create and manage performing ads that drive more sales, leads, and traffic.

I bring content strategy, ad creative, audience targeting, optimization, and tracking/analytics reporting—while also handling copywriting and ongoing account management across platforms like Meta, Facebook, and Instagram.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

French

Intermediate

Afrikaans

Advanced

Southern Sotho

Advanced

Work Experience

Cybersecurity Analyst at Melsoft Academy

June 1, 2026 - Present

Social Media Manager at South Africa Courses

March 1, 2026 - August 1, 2026

Social Media Manager at Jole

February 20, 2025 - February 20, 2026

Managed remote social media and education/cybersecurity-related responsibilities. Supported online presence through structured content planning and execution, and assisted with running paid media efforts to improve engagement and reach.

Social Media Manager at Remote Education

February 1, 2025 - February 1, 2026

Social Media Manager at Remote Education Cybersecurity Analyst

February 1, 2025 - February 20, 2026

Managed and supported social media presence remotely, including planning and running ads to improve sales, leads, and traffic. Focused on maintaining structure and consistency in content delivery while handling performance marketing activities and campaign optimization.