I am a seasoned digital and e-commerce leader with over 15 years of experience driving brand growth, product innovation, and performance across international markets. I combine strategic vision with hands-on execution to transform ideas into measurable results, bridging business vision with operational excellence. I am known for my collaborative leadership style and I inspire cross-functional teams to deliver high-impact digital initiatives that enhance customer engagement and profitability. I thrive in fast-moving, data-driven environments where innovation and precision are key to success. I lead multi-brand marketing, content, and ecommerce initiatives, manage teams, and work closely with executive committees to optimize marketing investments and brand visibility. My experience spans global sourcing, supplier management, and launching new products across categories, enabling me to drive end-to-end performance across international markets.

Karen Bordecq

I am a seasoned digital and e-commerce leader with over 15 years of experience driving brand growth, product innovation, and performance across international markets. I combine strategic vision with hands-on execution to transform ideas into measurable results, bridging business vision with operational excellence. I am known for my collaborative leadership style and I inspire cross-functional teams to deliver high-impact digital initiatives that enhance customer engagement and profitability. I thrive in fast-moving, data-driven environments where innovation and precision are key to success. I lead multi-brand marketing, content, and ecommerce initiatives, manage teams, and work closely with executive committees to optimize marketing investments and brand visibility. My experience spans global sourcing, supplier management, and launching new products across categories, enabling me to drive end-to-end performance across international markets.

Available to hire

I am a seasoned digital and e-commerce leader with over 15 years of experience driving brand growth, product innovation, and performance across international markets. I combine strategic vision with hands-on execution to transform ideas into measurable results, bridging business vision with operational excellence. I am known for my collaborative leadership style and I inspire cross-functional teams to deliver high-impact digital initiatives that enhance customer engagement and profitability.

I thrive in fast-moving, data-driven environments where innovation and precision are key to success. I lead multi-brand marketing, content, and ecommerce initiatives, manage teams, and work closely with executive committees to optimize marketing investments and brand visibility. My experience spans global sourcing, supplier management, and launching new products across categories, enabling me to drive end-to-end performance across international markets.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate
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Language

French
Fluent
English
Fluent
Spanish; Castilian
Advanced

Work Experience

Chief Sourcing & Purchasing Officer at BMS International (Amazon Seller)
December 31, 2023 - October 24, 2025
Executive Committee member leading the company’s global strategy, product portfolio, and profitability roadmap. Directed two departments (Sourcing & Purchasing) with a team of eight and managed multi-million-euro investments. Spearheaded market intelligence and growth initiatives to identify high-potential product opportunities. Designed and executed business plans for new product launches across multiple categories. Oversaw supplier partnerships, tenders, and contract negotiations at an international scale. Implemented KPI-driven purchasing frameworks to enhance quality, lead times, and cost efficiency. Fostered collaboration between Sales, Marketing, Compliance, and Supply Chain to ensure end-to-end performance.

Education

Master’s in Management & Economics of Luxury Industries at ESG Business School (Paris)
January 1, 2015 - January 1, 2017
Erasmus Exchange Program at University of Ljubljana (Ljubljana, Slovenia)
January 1, 2014 - January 1, 2015
Bachelor’s Degree in Private Law at Faculté Jean Monnet (Sceaux, France)
January 1, 2011 - January 1, 2014
Baccalauréat in Economics & Social Sciences at Lycée de la Vallée de Chevreuse (Courcelles, France)
January 1, 2006 - January 1, 2009
Master’s in Management & Economics of Luxury Industries at ESG Business School (Paris)
January 1, 2015 - January 1, 2017
Erasmus Exchange Program at University of Ljubljana
January 1, 2014 - January 1, 2015
Bachelor’s Degree in Private Law at Faculté Jean Monnet
January 1, 2011 - January 1, 2014
Baccalauréat in Economics & Social Sciences at Lycée de la Vallée de Chevreuse
January 1, 2009 - January 1, 2012

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Travel & Hospitality