I am a Graphic Designer with more than 10 years of experience in branding, visual identity, illustration, and packaging design. Throughout my career, I have developed brand concepts from the ground up, creating logos, visual systems, and graphic materials that connect with target audiences. My approach combines creativity, strategy, and attention to detail to build memorable and cohesive brand identities. I would be excited to collaborate on your café project, creating a logo and illustrations that reflect the unique personality and experience of your brand.…

Fátima Karina Montiel Cerón

PRO

I am a Graphic Designer with more than 10 years of experience in branding, visual identity, illustration, and packaging design. Throughout my career, I have developed brand concepts from the ground up, creating logos, visual systems, and graphic materials that connect with target audiences. My approach combines creativity, strategy, and attention to detail to build memorable and cohesive brand identities. I would be excited to collaborate on your café project, creating a logo and illustrations that reflect the unique personality and experience of your brand.…

Available to hire

I am a Graphic Designer with more than 10 years of experience in branding, visual identity, illustration, and packaging design. Throughout my career, I have developed brand concepts from the ground up, creating logos, visual systems, and graphic materials that connect with target audiences. My approach combines creativity, strategy, and attention to detail to build memorable and cohesive brand identities. I would be excited to collaborate on your café project, creating a logo and illustrations that reflect the unique personality and experience of your brand.

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Skills

Experience Level

Language

Spanish; Castilian
Fluent
English
Fluent
German
Intermediate

Work Experience

Independent Designer at Luxury Handbag Brand (in development)
September 1, 2024 - Present
Concept development and strategic positioning of a luxury handbag brand; handbag design, materials research, and supplier sourcing; development of brand identity and visual direction within the luxury market; definition of brand storytelling and visual communication; research of distribution strategy and quality standards.
Packaging Graphic Designer at Productos Virgen del Brezo
February 1, 2022 - July 31, 2024
Packaging design and development for consumer food brands; collaboration with production teams and printing partners; adaptation of packaging to regulatory and production requirements.
Graphic Design Junior- Freelance at Pfoetli Schweiz AG
January 1, 2020 - March 31, 2020
Packaging design for the Swiss pharmaceutical industry; professional illustration for advertising materials; compliance with sector regulations.
Packaging Graphic Designer at Productos Virgen del Brezo
January 1, 2016 - February 28, 2019
Designed and developed 30+ packaging solutions compliant with regulatory standards; improved functionality and visual appeal at the point of sale; conducted 70+ product photography sessions for marketing and catalog use; collaboration with production and printing partners; compliance with regulatory and production requirements.
Founder & Creative Director at Frik Design
March 1, 2008 - November 30, 2011
Development of corporate identity and branding projects; graphic design and illustration for commercial products; design and production of printed materials; coordination of printing processes, including sublimation.
Packaging Graphic Designer at Productos Virgen del Brezo, Palencia, Spain
February 1, 2022 - July 1, 2024
Packaging design and development for consumer food brands; Collaboration with production teams and printing partners; Adaptation of packaging to regulatory and production requirements
Graphic Design Junior - Freelance at Pfoetli Schweiz AG, Zug, Switzerland
January 1, 2020 - March 1, 2020
Packaging design for the Swiss pharmaceutical industry; Professional illustration for advertising materials; Compliance with sector regulations
Packaging Graphic Designer at Productos Virgen del Brezo, Palencia, Spain
January 1, 2016 - February 1, 2019
Designed and developed 30+ packaging solutions compliant with regulatory standards; Improved functionality and visual appeal at the point of sale; Conducted 70+ product photography sessions for marketing and catalog use; Collaboration with production and printing partners
Founder & Creative Director at Frik Design, Mexico City
March 1, 2008 - November 1, 2011
Development of corporate identity and branding projects; Graphic design and illustration for commercial products; Design and production of printed materials; Coordination of printing processes, including sublimation
Founder & Creative Director at Luxury Handbag Brand (Self-Employed)
September 1, 2024 - Present
End-to-end development of a luxury handbag brand, including handbag design, materials research, and supplier sourcing; building brand identity, visual direction, and positioning within the luxury market; defining distribution strategy and quality standards; curating content and crafting visual storytelling for brand communications.
Graphic Design Junior at Pfoetli Schweiz AG
January 1, 2020 - March 1, 2020
Packaging design for the Swiss pharmaceutical industry; professional illustration for advertising materials; ensured compliance with sector regulations.
Founder & Creative Director (Own design Studio) at Frik Design
March 1, 2008 - November 1, 2011
Development of corporate identity and branding projects; graphic design and illustration for commercial products; design and production of printed materials; coordination of printing processes, including sublimation.

Education

Master of Fine Arts (MFA) in Graphic Design at University of Illinois at Chicago (UIC)
September 1, 2012 - December 14, 2014
Master of Advanced Studies (MAS) in Graphic Design at Institute of Visual Communication (FHNW), Basel, Switzerland
September 1, 2012 - December 10, 2014
Bachelor of Graphic Design at Universidad del Valle de Mexico (UVM), Villahermosa campus, Tabasco
September 1, 2001 - September 1, 2006
MFA in Graphic Design at University of Illinois at Chicago (UIC)
September 1, 2012 - December 14, 2014
MAS in Graphic Design (Advanced Studies) at Institute of Visual Communication (FHNW), Basel, Switzerland
September 1, 2012 - December 10, 2014
Bachelor Degree in Graphic Design (GD) at Universidad del Valle de Mexico (UVM), Campus Villahermosa, Tabasco
September 1, 2001 - September 1, 2006
Master in 3D with Maya Autodesk (part-time) at Trazos School, Madrid, Spain
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production at University of the Art London (UAL) – London College of Fashion
July 1, 2018 - May 19, 2026
Master of Fine Arts in Graphic Design (MFA) at University of Illinois at Chicago (UIC)
September 1, 2012 - December 14, 2014
Integrated MAS in Graphic Design (Advanced Studies) at Institute of Visual Communication, Basel (FHNW)
September 1, 2012 - December 10, 2014
Bachelor Degree in Graphic Design (GD) at Universidad del Valle de Mexico (UVM), Villahermosa Campus
September 1, 2001 - September 1, 2006
Master in 3D with Maya Autodesk (part-time) at Trazos School, Madrid, Spain
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production at University of the Art London (UAL), London College of Fashion
July 1, 2018 - July 31, 2018
Master of Fine Arts (MFA) in Graphic Design at University of Illinois at Chicago (UIC)
September 1, 2012 - December 14, 2014
Master of Advanced Studies in Graphic Design (MAS) at Institute of Visual Communication. Basel, Switzerland (FHNW)
September 1, 2012 - December 10, 2014
Bachelor Degree in Graphic Design (GD) at Universidad del Valle de Mexico (UVM), Campus Villahermosa, Tabasco
September 1, 2001 - September 1, 2006
Master in 3D with Maya Autodesk (part-time) at Trazos School, Madrid, Spain
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production at University of the Art London (UAL). London College of Fashion
July 1, 2018 - June 17, 2026
International Master: Fine Arts in Graphic Design (MFA) at University of Illinois at Chicago (UIC)
September 1, 2012 - December 14, 2014
International Master: Advanced Studies in Graphic Design (MAS) at Institute of Visual Communication. Basel, Switzerland (FHNW)
September 1, 2012 - December 10, 2014
Bachelor Degree in Graphic Design (GD) at Universidad del Valle de Mexico (UVM), Campus Villahermosa, Tabasco
September 1, 2001 - September 1, 2006
Master in 3D with Maya Autodesk (part-time) at Trazos School, Madrid, Spain
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production at University of the Art London (UAL). London College of Fashion
July 1, 2018 - June 17, 2026

Qualifications

Master in 3D with Maya Autodesk (part-time)
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production
July 1, 2018 - April 22, 2026
Master of Fine Arts in Graphic Design (MFA)
September 1, 2012 - December 14, 2014
Integrated MAS in Graphic Design (Advanced Studies)
September 1, 2012 - December 10, 2014
Master in 3D with Maya Autodesk (part-time)
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production
July 1, 2018 - July 31, 2018
Master in 3D with Maya Autodesk (part-time)
November 1, 2019 - March 1, 2020
Specialty in Bag Design and Production
July 1, 2018 - June 17, 2026

Industry Experience

Consumer Goods, Healthcare, Manufacturing, Retail, Professional Services, Media & Entertainment, Other

Skills

Experience Level