Freelance marketing manager with 4+ years of hands-on experience driving email, content, and social media marketing for beauty, fragrance, lifestyle, and e-commerce brands. I manage multiple client accounts at once and support campaigns end-to-end—from planning and content calendars to newsletter creation, launch communication, and creative production. My strongest areas are email marketing campaigns and automated flows, Instagram content planning, and campaign execution. Over the last 6 months, my email marketing work generated €121K+ in attributed revenue across two e-commerce brands.…

KAROLINA KANDROTE

Freelance marketing manager with 4+ years of hands-on experience driving email, content, and social media marketing for beauty, fragrance, lifestyle, and e-commerce brands. I manage multiple client accounts at once and support campaigns end-to-end—from planning and content calendars to newsletter creation, launch communication, and creative production. My strongest areas are email marketing campaigns and automated flows, Instagram content planning, and campaign execution. Over the last 6 months, my email marketing work generated €121K+ in attributed revenue across two e-commerce brands.…

Available to hire

Freelance marketing manager with 4+ years of hands-on experience driving email, content, and social media marketing for beauty, fragrance, lifestyle, and e-commerce brands. I manage multiple client accounts at once and support campaigns end-to-end—from planning and content calendars to newsletter creation, launch communication, and creative production.

My strongest areas are email marketing campaigns and automated flows, Instagram content planning, and campaign execution. Over the last 6 months, my email marketing work generated €121K+ in attributed revenue across two e-commerce brands.

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Language

Lithuanian
Fluent
English
Advanced
Russian
Advanced
Polish
Advanced

Work Experience

Freelance Email & Content Marketing Support at Ocean Silhouettes
November 1, 2024 - Present
Create email marketing content and campaign communication for an international lifestyle/decor brand targeting the US market.
Freelance Marketing Manager at TavoGroziui.lt
September 1, 2024 - Present
Support a beauty e-commerce brand with email marketing, campaign communication, social media content, and promotional asset creation, including attributed revenue generation via email campaigns.
Freelance Marketing Manager at The House of Drops / dropslietuva.com
September 1, 2024 - Present
Manage day-to-day marketing communication for a niche fragrance e-commerce and retail brand, with a focus on email marketing, campaign planning, content creation and launch communication. Deliver attributed revenue through email drops and seasonal/launch communication.
Freelance Marketing Manager at Spa Ceylon Lietuva
May 1, 2024 - Present
Manage local marketing communication for a wellness and beauty brand, including social media content creation, newsletters, campaign planning and visual communication for ongoing promotions and seasonal messaging.
Freelance Marketing Manager at Botebote / UAB Allura
May 1, 2023 - June 1, 2024
Managed social media, content, newsletters, e-commerce banners and Facebook ad creatives for an online retail brand.
Freelance Marketing & Graphic Design Manager at Sukn ius
January 1, 2022 - Present
Provide marketing and creative support for a food brand, including social media management, campaign communication, ad creatives, and graphic design.
Freelance Marketing Manager at Self-employed
January 1, 2022 - Present
Provide ongoing marketing support for multiple beauty, fragrance, food and lifestyle brands, covering email marketing, social media, content creation, campaign coordination, creative production and e-commerce communication. Manage day-to-day marketing communication for 4 active client accounts simultaneously, create monthly marketing plans and campaign calendars, produce around 28 email campaigns per month, and build both campaign newsletters and automated email flows. Write campaign copy and product communication, plan and manage Instagram content and visual consistency, and design digital and print marketing assets (banners, promotional visuals, labels and in-store materials). Coordinate seasonal campaigns, product launches, brand/event communication rollouts, and supporting creative production including photo shoots.

Education

Advertising Management at Vilniaus kolegija / Vilnius College
January 1, 2014 - January 1, 2016
Digital Marketing & AI Tools Course at edON
January 11, 2030 - July 7, 2026
Advertising Management at Vilniaus kolegija / Vilnius College
January 1, 2014 - December 31, 2016
Digital Marketing & AI Tools Course at edON
January 1, 2025 - July 7, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Other, Professional Services
    Social Media, Email & Campaign Marketing for Beauty and Wellness Brands

    I provide ongoing freelance marketing support for beauty and wellness brands, combining social media management, email marketing, campaign planning and visual communication.

    My work includes:

    monthly communication plans and campaign calendars
    newsletter copywriting and campaign emails
    Instagram content planning, captions and feed/grid direction
    launch communication and seasonal promotional campaigns
    banners, visual assets and supporting print materials

    I currently manage 4 active client accounts simultaneously and create around 28 email campaigns per month across different client projects.

    Tools used: Canva, Adobe Photoshop, Illustrator, Omnisend, MailerLite, ChatGPT

    Role(s)
    Marketing
    Social Media Marketing
    Copywriting
    Graphic Design

    https://www.instagram.com/spaceylon_lietuva/

    Email Marketing & Campaign Communication for a Niche Fragrance E-commerce Brand

    I provide ongoing freelance marketing support for a niche fragrance e-commerce and retail brand, with a strong focus on email marketing, campaign communication, content planning and launch support.
    My scope of work includes:

    campaign newsletters and promotional email campaigns
    automated flows in Omnisend
    launch communication for new products and seasonal campaigns
    social media content support and campaign messaging
    banners and visual assets for promotions and launches

    Over a 6-month period, my email marketing work generated €94,350+ in attributed revenue.

    Tools used: Omnisend, Canva, Adobe tools, ChatGPT,Kive.

    https://www.instagram.com/the_house_of_drops/