I help brands grow through storytelling, digital strategy, and authentic community-building, drawing on both agency and in-house experience. I believe in the power of micro moments, and that the best ideas often start over a cup of coffee and chat – wanna grab a coffee?

Katherine Mc Ivor

I help brands grow through storytelling, digital strategy, and authentic community-building, drawing on both agency and in-house experience. I believe in the power of micro moments, and that the best ideas often start over a cup of coffee and chat – wanna grab a coffee?

Available to hire

I help brands grow through storytelling, digital strategy, and authentic community-building, drawing on both agency and in-house experience.

I believe in the power of micro moments, and that the best ideas often start over a cup of coffee and chat – wanna grab a coffee?

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Work Experience

Freelance Creative Strategist and Content Creator at Common Coffee
July 1, 2025 - July 1, 2025
Led strategic content creation, campaign planning, and creative direction; managed client and stakeholder communications; delivered SEO, copywriting, and organic social media management; produced newsletters (Mailchimp, Klaviyo); enhanced product imagery and website visuals; orchestrated multi-channel campaigns; secured senior-level client and agency relationships; contributed to revenue growth with targeted creative strategies and data-driven ROI improvements.
Creative Manager at Dentsu
July 1, 2024 - July 1, 2024
Creative leadership for UK accounts; co-chair of Wellbeing committee; developed strategic creative outputs and campaigns; maintained strong relationships with regional leaders and employees; aligned work with brand objectives; improved employee engagement and overall agency performance.

Education

L4 Digital Marketing at Chartered Institute of Marketing
January 11, 2030 - October 30, 2025

Qualifications

Mental Health First Aider
January 11, 2030 - October 30, 2025
L4 Digital Marketing
January 11, 2030 - October 30, 2025

Industry Experience

Media & Entertainment, Professional Services, Retail