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Digital Marketing & Paid Media Strategist with 3+ years of experience across EU, US, and UAE markets, including UHNW segments. Skilled in PPC, paid social, and data-driven optimization, with additional expertise in email marketing, influencer partnerships, and brand communication. Experience includes managing campaigns in-house for a luxury fashion brand and overseeing €250K+ in total monthly ad spend across multiple accounts in an agency role.…Digital Marketing & Paid Media Strategist with 3+ years of experience across EU, US, and UAE markets, including UHNW segments. Skilled in PPC, paid social, and data-driven optimization, with additional expertise in email marketing, influencer partnerships, and brand communication. Experience includes managing campaigns in-house for a luxury fashion brand and overseeing €250K+ in total monthly ad spend across multiple accounts in an agency role.

Kateryna Miroshnikova

Digital Marketer, PPC Manager, Marketing Strategist, +2

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Digital Marketing & Paid Media Strategist with 3+ years of experience across EU, US, and UAE markets, including UHNW segments. Skilled in PPC, paid social, and data-driven optimization, with additional expertise in email marketing, influencer partnerships, and brand communication. Experience includes managing campaigns in-house for a luxury fashion brand and overseeing €250K+ in total monthly ad spend across multiple accounts in an agency role.…Digital Marketing & Paid Media Strategist with 3+ years of experience across EU, US, and UAE markets, including UHNW segments. Skilled in PPC, paid social, and data-driven optimization, with additional expertise in email marketing, influencer partnerships, and brand communication. Experience includes managing campaigns in-house for a luxury fashion brand and overseeing €250K+ in total monthly ad spend across multiple accounts in an agency role.

Available to hire

Digital Marketing & Paid Media Strategist with 3+ years of experience across EU, US, and UAE markets, including UHNW segments. Skilled in PPC, paid social, and data-driven optimization, with additional expertise in email marketing, influencer partnerships, and brand communication. Experience includes managing campaigns in-house for a luxury fashion brand and overseeing €250K+ in total monthly ad spend across multiple accounts in an agency role.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Ukrainian

Fluent

Russian

Fluent

English

Fluent

Italian

Advanced

Work Experience

In-house Marketing & Brand Manager at COSY SUNDAY

September 1, 2024 - Present

Leading marketing for an Italian luxury leisurewear brand in high-net-worth markets, blending storytelling, exclusivity, influencer partnerships, and performance-driven campaigns to captivate discerning audiences in Dubai and beyond. Designed and executed paid media campaigns (Meta, Google) focused on awareness and engagement in the UAE; partnered with designers, editors, and IT to elevate website UX; built influencer collaborations; directed email campaigns re-engaging existing clients and highlighting premium boutique services; coordinated with PR agencies, stylists, and boutique staff to connect digital campaigns with offline experiences.

PPC Team Lead at R-Digital

September 30, 2024 - October 19, 2025

Led a team of PPC specialists, overseeing €250K+ in cumulative ad spend for international clients across e-commerce, SaaS and B2B. Scaled acquisition funnels across Google and Meta Ads, reducing CAC by 20% and improving conversions. Established structured testing roadmaps (A/B creatives, bidding strategies), delivering ROI uplifts. Mentored junior specialists and improved reporting and client communication.

PPC Specialist at R-Digital

March 31, 2023 - October 19, 2025

Managed end-to-end PPC campaigns across Google, Meta, and Bing for B2C, B2B, and e-commerce clients in EU and US markets. Managed €50K+/month in ad spend, achieving ROAS of 5-9x. Built Looker Studio dashboards and client-facing reports; used GA4 for behavioral insights to support conversion optimization and audience segmentation.