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I'm a Digital Marketing Specialist with a track record of developing and executing digital marketing strategies to elevate brand visibility, focusing on customer acquisition and long-term engagement. I excel in content creation, social media management, and data-driven insights, delivering campaigns that resonate with target audiences. I work well with cross-cultural teams to craft international campaigns and translate brand values into engaging content.…I'm a Digital Marketing Specialist with a track record of developing and executing digital marketing strategies to elevate brand visibility, focusing on customer acquisition and long-term engagement. I excel in content creation, social media management, and data-driven insights, delivering campaigns that resonate with target audiences. I work well with cross-cultural teams to craft international campaigns and translate brand values into engaging content.

Katherine Lin

Content Creator, Content Strategist, Social Media Manager, +3

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I'm a Digital Marketing Specialist with a track record of developing and executing digital marketing strategies to elevate brand visibility, focusing on customer acquisition and long-term engagement. I excel in content creation, social media management, and data-driven insights, delivering campaigns that resonate with target audiences. I work well with cross-cultural teams to craft international campaigns and translate brand values into engaging content.…I'm a Digital Marketing Specialist with a track record of developing and executing digital marketing strategies to elevate brand visibility, focusing on customer acquisition and long-term engagement. I excel in content creation, social media management, and data-driven insights, delivering campaigns that resonate with target audiences. I work well with cross-cultural teams to craft international campaigns and translate brand values into engaging content.

Available to hire

I’m a Digital Marketing Specialist with a track record of developing and executing digital marketing strategies to elevate brand visibility, focusing on customer acquisition and long-term engagement.

I excel in content creation, social media management, and data-driven insights, delivering campaigns that resonate with target audiences. I work well with cross-cultural teams to craft international campaigns and translate brand values into engaging content.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Chinese

Fluent

English

Advanced

Dutch

Beginner

Work Experience

Content Creator & Digital Marketing Specialist at Learnique (M) Sdn Bhd

February 1, 2023 - Present

Managed end-to-end social media operations, including content scheduling and creative production tailored to target audiences. Used analytics to monitor campaign performance and provide actionable insights to align with business growth objectives.

Admin & Communications Assistant at Jincheng Trading Co., Ltd.

July 1, 2021 - October 1, 2021

Admin and communications support.

Content Creator & Marketing Project Contributor at Personal Projects

January 1, 2022 - Present

Developed and managed marketing materials, newsletters, and social media content to support client acquisition and brand growth.

Social Media & Digital Marketing Creator at Learnique (M) Sdn Bhd

February 1, 2023 - Present

Executed digital marketing and social media campaigns to elevate brand visibility; built and managed end-to-end social media operations; produced engaging content; analyzed performance and provided actionable insights. Coordinated bilingual CN↔EN communications.

Content Creator & Digital Brand Strategist at Personal Projects

January 1, 2022 - Present

Created promotional content and digital branding; managed multi-platform content; developed growth-oriented strategies for clients.