Katie McConnell

Graphic Designer with 4+ years’ experience delivering digital campaigns, branded content and marketing assets in a fast-paced commercial environment. Produces illustrated explainer animations to simplify complex product features for users and prospects. Creates social media graphics, animations and LinkedIn carousels, and designs branded gamification pieces tailored to each client’s identity and goals. Known for adapting creatives to different brands and audiences, working collaboratively with account management and sales to meet client feedback and deadlines, and maintaining consistent quality across high-volume work. Developed a gamification animation from concept through final motion design, later establishing it as a reusable template to speed creation of client-specific variations. Comfortable moving from briefs through to final delivery and incorporating AI-assisted design technologies into workflows to improve speed and efficiency.