I’m Cátia Neves Silvestre, a project and marketing manager with over ten years of experience at the intersection of strategy, communication, innovation, and creativity. I specialise in leading and coordinating multidisciplinary teams and developing creative products, marketing and communication strategies focused on impact and results. I have a strong background in institutional organizations, investments, creative industries, and fashion, with a high capacity to integrate technology, data, and storytelling for the growth of brands, products, and companies. In my recent roles at MMGO Investment Group and the Aga Khan Foundation, I’ve managed complex projects, built partnerships, and elevated visibility. I’m passionate about turning ideas into tangible results through clear briefs, brainstorming, and brand activation; I thrive in collaborative environments and enjoy mentoring teams.

Cátia Silvestre

I’m Cátia Neves Silvestre, a project and marketing manager with over ten years of experience at the intersection of strategy, communication, innovation, and creativity. I specialise in leading and coordinating multidisciplinary teams and developing creative products, marketing and communication strategies focused on impact and results. I have a strong background in institutional organizations, investments, creative industries, and fashion, with a high capacity to integrate technology, data, and storytelling for the growth of brands, products, and companies. In my recent roles at MMGO Investment Group and the Aga Khan Foundation, I’ve managed complex projects, built partnerships, and elevated visibility. I’m passionate about turning ideas into tangible results through clear briefs, brainstorming, and brand activation; I thrive in collaborative environments and enjoy mentoring teams.

Available to hire

I’m Cátia Neves Silvestre, a project and marketing manager with over ten years of experience at the intersection of strategy, communication, innovation, and creativity. I specialise in leading and coordinating multidisciplinary teams and developing creative products, marketing and communication strategies focused on impact and results. I have a strong background in institutional organizations, investments, creative industries, and fashion, with a high capacity to integrate technology, data, and storytelling for the growth of brands, products, and companies.

In my recent roles at MMGO Investment Group and the Aga Khan Foundation, I’ve managed complex projects, built partnerships, and elevated visibility. I’m passionate about turning ideas into tangible results through clear briefs, brainstorming, and brand activation; I thrive in collaborative environments and enjoy mentoring teams.

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Language

Portuguese
Fluent
English
Advanced
French
Advanced
Spanish; Castilian
Intermediate

Work Experience

Project Manager / Marketing Manager at MMGO Investment Group
January 1, 2024 - Present
Planning and execution of integrated marketing and communication strategies; public relations and media management; liaison between CEO, internal teams and external partners (USA and Europe); development of business decks, institutional materials and brand assets; creative direction including briefs, brainstorming, storytelling and brand activation; management of international events; KPI and OKR monitoring; definition and monitoring of campaigns, budgets and reporting for stakeholders.
Senior Communications & Content Manager at ASF: Autoridade de Supervisão de Seguros e Fundos de Pensões
January 1, 2023 - December 31, 2024
Migration, activation and optimization of institutional websites; content management for intranets and digital platforms; performance analysis and strategic recommendations; institutional writing and copywriting; implementation and harmonization of content across multiple portals; support for events, conferences and stakeholder management.
Project Officer at Upstart, Creative Industries, Aga Khan Foundation
January 1, 2021 - December 31, 2022
Project management with social and institutional impact; profile mapping, benchmarking and trend research; stakeholder engagement and contract coordination with public and private entities; strengthening project visibility among organizations and partners; development and execution of communication and marketing plans; social media management, content creation, email marketing and newsletters; planning and facilitating workshops (in-person and online); budget management, reporting, KPIs and performance evaluation; support for business development and entrepreneurship; event and launch management; brand activation; trainer, mentor, manager of trainees and production teams.
Designer & Branding Lead at Cubanas, But Fashion Solutions S.A.
January 1, 2018 - December 31, 2020
Leadership of brand strategy, design, marketing and communications teams; defining brand positioning and aligning product and communication; directing product development based on trend research, market and consumer behavior; planning integrated marketing and communication plan (online and offline); developing and coordinating photo shoots, campaigns and affiliate marketing; monitoring KPIs; planning and managing launch events and international trade shows; managing and developing a multidisciplinary team; strategic management of B2B clients, agencies, partners and international stakeholders.
Product Manager | Marketing Specialist | Fashion Designer at Myport; Bordados Oliveira & Oliveira; ClubeFashion; Diane von Fürstenberg
January 1, 2010 - December 31, 2018
Graphic, textile and footwear design; quality control on the factory floor; planning marketing and communication strategies and content execution; development of campaigns, catalogs, merchandising and branding; management of presence at international trade fairs; coordination with suppliers, clients and partners; support for logistics and invoicing; showroom coordination.

Education

Specialization in Relationship Marketing at ESTG (Escola Superior de Tecnologia e Gestão)
January 1, 2021 - January 1, 2023
Postgraduate degree in Strategic Communication - Advertising and PR at UBI (Universidade da Beira Interior)
January 1, 2011 - January 1, 2012
Bachelor's Degree in Fashion Design at UBI (Universidade da Beira Interior)
January 1, 2008 - January 1, 2011

Qualifications

CCP Certification
August 13, 2020 - March 18, 2026
Driving License
September 1, 2006 - March 18, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Consumer Goods, Education, Manufacturing