Digital marketing professional with 9+ years of experience delivering end-to-end growth strategies for B2B and B2C across Europe and LATAM. Over the last 4 years, specialized in CRM, lifecycle marketing, and marketing automation—designing customer journeys, segmentation strategies, automated campaigns, and lead nurturing to improve engagement, conversion, and lead quality. Known for cross-functional collaboration (SEO, content, demand generation, web, and sales), strong performance analysis using KPIs, and translating insights into actionable improvements. Experienced in building automated lifecycle workflows in HubSpot and developing engagement-based lead qualification processes that help sales identify high-intent prospects beyond traditional forms.…Digital marketing professional with 9+ years of experience delivering end-to-end growth strategies for B2B and B2C across Europe and LATAM. Over the last 4 years, specialized in CRM, lifecycle marketing, and marketing automation—designing customer journeys, segmentation strategies, automated campaigns, and lead nurturing to improve engagement, conversion, and lead quality. Known for cross-functional collaboration (SEO, content, demand generation, web, and sales), strong performance analysis using KPIs, and translating insights into actionable improvements. Experienced in building automated lifecycle workflows in HubSpot and developing engagement-based lead qualification processes that help sales identify high-intent prospects beyond traditional forms.WWWW…