Hi, I’m Kaylen Premchund. I’m a strategic and results-driven marketing professional with over 5 years of experience in digital marketing, brand management, digital design, and consumer insights. I excel at turning market research into innovative campaigns that strengthen brand positioning and drive business growth. I enjoy guiding cross-functional teams and collaborating with stakeholders to deliver cohesive marketing strategies across print, digital, and experiential channels, while maintaining brand integrity and delivering measurable results. I’m passionate about data-driven decision making, optimizing campaigns for ROI, and building lasting client relationships that foster sustainable growth in competitive markets.

Kaylen Premchund

Hi, I’m Kaylen Premchund. I’m a strategic and results-driven marketing professional with over 5 years of experience in digital marketing, brand management, digital design, and consumer insights. I excel at turning market research into innovative campaigns that strengthen brand positioning and drive business growth. I enjoy guiding cross-functional teams and collaborating with stakeholders to deliver cohesive marketing strategies across print, digital, and experiential channels, while maintaining brand integrity and delivering measurable results. I’m passionate about data-driven decision making, optimizing campaigns for ROI, and building lasting client relationships that foster sustainable growth in competitive markets.

Available to hire

Hi, I’m Kaylen Premchund. I’m a strategic and results-driven marketing professional with over 5 years of experience in digital marketing, brand management, digital design, and consumer insights. I excel at turning market research into innovative campaigns that strengthen brand positioning and drive business growth. I enjoy guiding cross-functional teams and collaborating with stakeholders to deliver cohesive marketing strategies across print, digital, and experiential channels, while maintaining brand integrity and delivering measurable results.

I’m passionate about data-driven decision making, optimizing campaigns for ROI, and building lasting client relationships that foster sustainable growth in competitive markets.

See more

Work Experience

Digital Marketing Manager at Family Dental Care Group & The Smile Bar
January 1, 2024 - January 1, 2024
Designed engaging visual content for social media platforms, led the rebranding process (logos, uniforms, signage) to reinforce brand consistency, and produced monthly catalogs and promotional brochures to showcase offerings and drive sales. Sourced marketing materials, coordinated campaigns, and maintained relationships with clients to upsell products. Managed courier coordination for timely delivery of promotional materials and ensured a 98% on-time delivery rate. Regularly reported campaign performance to stakeholders, providing insights for continuous improvement of brand strategy execution.
Digital Account Manager at JIMBU Global
January 1, 2024 - November 16, 2025
Key Highlights: Won new retainer business by developing comprehensive pitch deck proposals, conducting in-depth market research, designing visuals for campaign ideas, detailing budget breakdowns, and crafting project plans to manage client expectations. Spearheaded the creation and execution of brand strategies that fueled client growth and profitability. Conducted in-depth market research to uncover consumer insights, inform campaign development, and improve product positioning. Developed and managed high-impact digital marketing campaigns across social media, email, and web, achieving a 25% increase in client engagement. Provided design direction for marketing collateral, ensuring alignment with brand identity and boosting overall campaign effectiveness. Collaborated with stakeholders to align brand messaging and objectives across departments, streamlining communication and workflows.
Digital Designer at Pulse Tiles (FMCG Division)
August 1, 2022 - August 1, 2022
Led the design and creation of event marketing material (posters, banners, e-invites, app mock-ups), revised and maintained social media accounts to boost engagement, captured and curated social media content for event promotion, and designed data capture forms and speaker management processes to streamline communication. Collaborated with clients and speakers to manage logistics for corporate launches, conferences, and seminars, and prepared program activity records and progress reports.
Marketing Coordinator & Graphic Designer at Ozz Cash n Carry (FMCG Division)
December 1, 2021 - December 1, 2021
Designed and online store enhancements, implemented stock and promotion updates ensuring synchronization between POS and website, organized efficient product inventory flow, created promotional web banners, and managed social media accounts (Facebook & Instagram). Implemented Facebook & Instagram Shops and ads, and conducted Google My Business updates to track performance and drive engagement. Collaborated with clients and suppliers to ensure timely delivery of promotional materials and ensured consistent brand messaging across campaigns.
Project Planner Assistant & Graphic Designer at Moya Events & Project Management
December 1, 2019 - December 1, 2019
Assisted in planning and coordinating events, designed event visuals, organized program activity records, and supported speaker management processes. Collaborated with clients and vendors to ensure smooth event execution and timely delivery of materials, while maintaining organized records and progress reports.

Education

Bachelor of Commerce - BCom, Digital Marketing at MANCOSA
June 1, 2022 - June 1, 2025
Certificate in Fundamentals of Digital Marketing at University of Cape Town
October 1, 2018 - February 1, 2019
Certificate in Graphic Design at Pixel Craft Design College
March 1, 2017 - August 1, 2017

Qualifications

Certificate in Fundamentals of Digital Marketing
October 1, 2018 - February 1, 2019
Certificate in Graphic Design
March 1, 2017 - August 1, 2017

Industry Experience

Consumer Goods, Retail, Healthcare, Education, Media & Entertainment