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I am a results-driven and ambitious digital marketer with nearly 10 years of proven expertise in successfully creating, executing, and managing global performance marketing strategies within the dynamic Health & Wellness industry. My skill set encompasses end-to-end campaign management across key digital marketing channels, including Paid Media, Affiliates, Influencer Marketing, and CRM. I have gained extensive experience implementing market entry strategies focusing on execution and ROI, while continuing to grow established markets by optimizing channels that enable customer acquisition. In March 2023, I transitioned from a permanent role at The Hut Group to begin my freelance career with KTH Digital Ltd in Manchester. Since then, I've collaborated with a wide range of clients spanning from small enterprises to medium-sized businesses in multiple sectors, consistently delivering exceptional service and often surpassing agreed-upon expectations within specified timeframes. I am confident that my versatile skills empower me to succeed independently across various industries.…I am a results-driven and ambitious digital marketer with nearly 10 years of proven expertise in successfully creating, executing, and managing global performance marketing strategies within the dynamic Health & Wellness industry. My skill set encompasses end-to-end campaign management across key digital marketing channels, including Paid Media, Affiliates, Influencer Marketing, and CRM. I have gained extensive experience implementing market entry strategies focusing on execution and ROI, while continuing to grow established markets by optimizing channels that enable customer acquisition. In March 2023, I transitioned from a permanent role at The Hut Group to begin my freelance career with KTH Digital Ltd in Manchester. Since then, I've collaborated with a wide range of clients spanning from small enterprises to medium-sized businesses in multiple sectors, consistently delivering exceptional service and often surpassing agreed-upon expectations within specified timeframes. I am confident that my versatile skills empower me to succeed independently across various industries.

Keehan Hancock

Performance Marketer, Marketing Strategist, Affiliate Marketer, +5

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I am a results-driven and ambitious digital marketer with nearly 10 years of proven expertise in successfully creating, executing, and managing global performance marketing strategies within the dynamic Health & Wellness industry. My skill set encompasses end-to-end campaign management across key digital marketing channels, including Paid Media, Affiliates, Influencer Marketing, and CRM. I have gained extensive experience implementing market entry strategies focusing on execution and ROI, while continuing to grow established markets by optimizing channels that enable customer acquisition. In March 2023, I transitioned from a permanent role at The Hut Group to begin my freelance career with KTH Digital Ltd in Manchester. Since then, I've collaborated with a wide range of clients spanning from small enterprises to medium-sized businesses in multiple sectors, consistently delivering exceptional service and often surpassing agreed-upon expectations within specified timeframes. I am confident that my versatile skills empower me to succeed independently across various industries.…I am a results-driven and ambitious digital marketer with nearly 10 years of proven expertise in successfully creating, executing, and managing global performance marketing strategies within the dynamic Health & Wellness industry. My skill set encompasses end-to-end campaign management across key digital marketing channels, including Paid Media, Affiliates, Influencer Marketing, and CRM. I have gained extensive experience implementing market entry strategies focusing on execution and ROI, while continuing to grow established markets by optimizing channels that enable customer acquisition. In March 2023, I transitioned from a permanent role at The Hut Group to begin my freelance career with KTH Digital Ltd in Manchester. Since then, I've collaborated with a wide range of clients spanning from small enterprises to medium-sized businesses in multiple sectors, consistently delivering exceptional service and often surpassing agreed-upon expectations within specified timeframes. I am confident that my versatile skills empower me to succeed independently across various industries.

Available to hire

I am a results-driven and ambitious digital marketer with nearly 10 years of proven expertise in successfully creating, executing, and managing global performance marketing strategies within the dynamic Health & Wellness industry. My skill set encompasses end-to-end campaign management across key digital marketing channels, including Paid Media, Affiliates, Influencer Marketing, and CRM. I have gained extensive experience implementing market entry strategies focusing on execution and ROI, while continuing to grow established markets by optimizing channels that enable customer acquisition.

In March 2023, I transitioned from a permanent role at The Hut Group to begin my freelance career with KTH Digital Ltd in Manchester. Since then, I’ve collaborated with a wide range of clients spanning from small enterprises to medium-sized businesses in multiple sectors, consistently delivering exceptional service and often surpassing agreed-upon expectations within specified timeframes. I am confident that my versatile skills empower me to succeed independently across various industries.

Skills

Facebook Ads

Google Ads

Experience Level

Facebook Ads

Expert

Google Ads

Expert

Work Experience

Freelance Performance Marketing Services at KTH Digital Ltd (Own Company)

March 1, 2023 - Present

Since March 2023, I transitioned to freelance career managing performance marketing services. I have collaborated with a wide range of clients from small enterprises to medium-sized businesses across multiple sectors. Responsibilities include account audits, budget forecasting, implementing best practices, and providing strategic advice. I consistently deliver exceptional service and frequently exceed agreed expectations within specified timeframes.

Performance Marketing Manager at The Hut Group - Nutrition (Myvitamins & Myvegan)

March 1, 2023 - August 26, 2025

Oversaw a full-year marketing budget allocation of over £2 million, led a team of four paid media executives, and played a crucial role in strategic planning. Focused on aligning personal and team goals with a results-driven mindset contributing to marketing initiatives' success. Responsibilities extended to mentoring eight team members and capturing new market segments. Worked on Above The Line (ATL) marketing opportunities such as podcasts, out-of-home advertising, and strategic partnerships, leading to successful brand advocate contracts and participation in graduate assessment days.

Paid Media Manager at The Hut Group - Nutrition (Myprotein)

June 1, 2022 - August 26, 2025

Supervised PPC and Paid Social channels managing a monthly budget exceeding £200k. Collaborated closely with the broader marketing team to achieve campaign and business objectives focused on revenue and customer participation within a COS target. Played a pivotal role in senior-level reporting and delivering paid media strategies aligned with brand and marketing objectives. Managed a team of three Paid Media Executives and consistently achieved ambitious sales targets through peak sales periods such as Black Friday and Cyber Monday.

Paid Media Executive at The Hut Group - Nutrition (Myprotein)

August 1, 2019 - August 26, 2025

Supported paid media campaigns primarily focused on PPC and Paid Social channels, developing essential skills and contributing to overall marketing goals.