I’m a social media and content marketing professional who creates short-form content and campaigns designed to connect with real audiences. With experience across UGC creation for 50+ brands and content strategy work in agency-style and destination marketing environments, I focus on building messaging and visuals that feel native to each platform—especially TikTok and Instagram Reels. I enjoy moving fast while staying organized across multiple partner needs, from brainstorming content pillars to production and performance monitoring. I also bring a communications background, combining media/PR writing with community-focused engagement and trend research to help brands earn attention, credibility, and measurable results.…

Ken Dalwesto n

I’m a social media and content marketing professional who creates short-form content and campaigns designed to connect with real audiences. With experience across UGC creation for 50+ brands and content strategy work in agency-style and destination marketing environments, I focus on building messaging and visuals that feel native to each platform—especially TikTok and Instagram Reels. I enjoy moving fast while staying organized across multiple partner needs, from brainstorming content pillars to production and performance monitoring. I also bring a communications background, combining media/PR writing with community-focused engagement and trend research to help brands earn attention, credibility, and measurable results.…

Available to hire

I’m a social media and content marketing professional who creates short-form content and campaigns designed to connect with real audiences. With experience across UGC creation for 50+ brands and content strategy work in agency-style and destination marketing environments, I focus on building messaging and visuals that feel native to each platform—especially TikTok and Instagram Reels.

I enjoy moving fast while staying organized across multiple partner needs, from brainstorming content pillars to production and performance monitoring. I also bring a communications background, combining media/PR writing with community-focused engagement and trend research to help brands earn attention, credibility, and measurable results.

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Language

English
Fluent

Work Experience

Social Media Strategist & Content Creator Intern at Hatch Mark Studio
May 1, 2026 - August 1, 2026
Create and edit short-form video, photography, graphics, and social content for agency and client accounts across industries. Develop platform-specific concepts and content designed for Instagram, TikTok, and other social channels. Support social media strategy and content planning, including content pillars, audience-focused messaging, and cross-platform content ideas. Contribute through the full content process from brainstorming to production and editing, while monitoring trends, engagement, and performance for optimization opportunities.
Social Media Strategist & Content Creator (Intern) at Hatch Marketing Studio
May 1, 2026 - August 1, 2026
Developed and delivered short-form video, photography, graphics, and social content for agency and client accounts across multiple industries. Produced trend-based concepts and platform-specific designs for Instagram, TikTok, and other social channels. Contributed to social media strategy and content planning including content pillars, audience-focused messaging, and cross-platform content ideas; supported the production workflow from brainstorming through editing and publishing.
Marketing & Communications Intern at Visit Pensacola
January 1, 2026 - May 1, 2026
Created and edited social media and digital marketing content for web, Pinterest, and destination marketing projects. Wrote media pitches, press materials, destination copy, and travel itineraries tailored for different audiences. Maintained partner listings, event calendars, content assets (photos), and CRM records to keep destination information accurate and up to date. Supported media relations and community outreach through research, communication, press reporting, and event coverage; assisted with content visits and short-form video projects highlighting local attractions, businesses, and visitor experiences.
Membership Experience & Social Media Lead at HOTWORX
June 1, 2025 - Present
Responsible for planning and managing membership experience and social media presence to help people find the right fitness membership; learn about member goals and recommend the best options.
Escape Room Host at Escape on Palafox
May 1, 2025 - October 7, 2025
Welcomed guests and led immersive experiences through escape game story lines and rules; managed live gameplay, provided hints, and ensured guest satisfaction; prepared rooms between sessions and maintained a high standard of fun.
UGC Creator at UGC (Freelance)
April 1, 2025 - Present
Create user-generated, trend-aligned content for 50+ brands across fashion, beauty, lifestyle, wellness, and technology. Collaborate directly with brand representatives on campaign goals, messaging, content direction, and deliverables. Research platform trends and audience behavior to produce engaging short-form videos for TikTok and Instagram Reels. Manage multiple brand partnerships simultaneously while meeting deadlines and adapting content to campaign needs.
VP of Recruitment at Alpha Delta Pi Sorority
January 1, 2025 - Present
Responsible for planning and managing the process of new member recruitment from beginning to end, ensuring smooth execution and adherence to sorority values; provided leadership and mentorship to the recruitment team.
VP of Marketing at Alpha Delta Pi Sorority
January 1, 2024 - Present
Created and implemented the chapter's marketing plan, managed the sorority's brand, developed recruitment campaigns, handled social media, created promotional designs, and analyzed data to improve outreach and attract new members.

Education

Bachelor of Arts in Communications (in progress) at University of West Florida
January 11, 2030 - May 1, 2027
BA (expected) at University of West Florida
January 11, 2030 - December 1, 2026
Undergraduate certificate (Social Media Communication) at University of West Florida
January 11, 2030 - May 1, 2026
Expected BA - Communications Advertising, Public Relations and Social Media at University of West Florida
January 11, 2030 - December 1, 2026
Undergraduate certificate - Social Media Communication at University of West Florida
January 11, 2030 - May 1, 2026

Qualifications

Member
January 1, 2025 - October 4, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Retail, Software & Internet, Travel & Hospitality, Non-Profit Organization