Available to hire
I am a creative and detail-oriented copywriter with 2 years of experience crafting engaging, persuasive, and SEO-optimized content across multiple industries. I specialize in copy for websites, email campaigns, social media, and marketing materials, and I’m skilled at tailoring tone and style to match brand voice and connect with target audiences.
I thrive in fast-paced environments, manage multiple projects under tight deadlines, and continually refine content through research of industry trends and performance data to boost conversions and engagement.
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Italian
Intermediate
Work Experience
Freelance Copywriter at CloudPro Solutions
December 31, 2024 - October 10, 2025Revamped CloudPro's SaaS landing page copy, addressing outdated messaging and reducing jargon; improved conversion metrics (from 12% to 27% sign-ups within two months).
Freelance Copywriter at Self-employed
February 1, 2024 - October 10, 2025Assisted senior writers with developing content strategies. Created social media posts and captions that improved audience engagement. Proofread and edited drafts to ensure accuracy and clarity. Researched industry trends to create relevant and timely content.
Copywriter – Website Copy (CloudPro Solutions) at CloudPro Solutions
January 1, 2024 - PresentCreated SaaS landing page copy that communicated a clear, customer-centric value proposition, removed jargon, and focused on concrete outcomes. Used visual storytelling, before/after narratives, and social proof to demonstrate value. Result: conversion rate improved from 12% to 27% within 2 months.
Content Writer at Remote Work Insider
December 31, 2023 - October 10, 2025Wrote an SEO-optimized blog article: '7 Proven Strategies to Stay Productive While Working From Home', including research and on-page optimization; contributed to driving organic traffic and engagement.
Copywriter at EcoVibe Home Goods
December 31, 2023 - October 10, 2025Led email campaign for the launch of a new eco-friendly product line. Created subject lines, body copy, and CTAs; achieved 38% open rate and 20% sales boost during the campaign.
SEO Blog Article Writer – Remote Work Tips at Remote Work Insider
January 1, 2023 - PresentWrote the SEO-focused blog post '7 Proven Strategies to Stay Productive While Working From Home'. Achieved top-5 Google ranking within 6 weeks for target keywords.
Copywriter – Email Campaign at EcoVibe Home Goods
January 1, 2023 - PresentLed an email launch sequence for a new eco-friendly product line. Crafted the subject line 'Meet the future of sustainable living' and a lifecycle designed to reduce waste and elevate daily life. Result: 38% open rate and 20% sales boost during the launch.
Freelance Copywriter at Self-employed
December 31, 2022 - October 10, 2025Produced high quality copy for website, landing pages, email newsletters and blogs. Optimized content for SEO, improving client website rankings and traffic. Wrote product descriptions and ad copy that boosted conversions and engagement. Managed multiple projects under tight deadlines while maintaining quality.
Freelance Copywriter at Independent / Self-employed
December 31, 2022 - October 10, 2025Produced high-quality copy for websites, landing pages, email newsletters and blogs. Optimized content for SEO, improving client website rankings and traffic. Wrote product descriptions and ad copy that boosted conversions and engagement. Assisted senior writers with developing content strategies.
Assistant Senior Writer
December 2, 2022 - October 10, 2025Assisted senior writers with developing content strategies; created social media posts and captions; proofread and edited drafts to ensure accuracy and clarity. Contributed to a more consistent brand voice across channels.
Education
at University of South Africa
January 11, 2030 - October 10, 2025 at University of South Africa
January 11, 2030 - October 10, 2025Qualifications
Google digital marketing fundamentals
January 11, 2030 - October 10, 2025Industry Experience
Media & Entertainment, Professional Services, Software & Internet
Experience Level
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
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