Hello! I am a growth and performance marketing professional specializing in SEO, eCommerce website management, content strategy, and customer acquisition! I am experienced building and managing Shopify eCommerce experiences while also leading organic search, paid advertising, analytics, and SEO/AEO initiatives to drive measurable revenue growth. Over the past year, I contributed to approximately 60% gross sales growth through integrated SEO, website optimization, and digital marketing strategies. I leverage tools such as Google Analytics 4, Google Search Console, and AI-powered workflows to improve search visibility, increase qualified traffic, and optimize conversions. I enjoy helping businesses strengthen their online presence through data-driven strategies and continuous optimization. I'm excited to learn more about your company and look forward to discussing how I can help improve your organic search performance, local visibility, and overall digital growth!

Kenzie McCoy

Hello! I am a growth and performance marketing professional specializing in SEO, eCommerce website management, content strategy, and customer acquisition! I am experienced building and managing Shopify eCommerce experiences while also leading organic search, paid advertising, analytics, and SEO/AEO initiatives to drive measurable revenue growth. Over the past year, I contributed to approximately 60% gross sales growth through integrated SEO, website optimization, and digital marketing strategies. I leverage tools such as Google Analytics 4, Google Search Console, and AI-powered workflows to improve search visibility, increase qualified traffic, and optimize conversions. I enjoy helping businesses strengthen their online presence through data-driven strategies and continuous optimization. I'm excited to learn more about your company and look forward to discussing how I can help improve your organic search performance, local visibility, and overall digital growth!

Available to hire

Hello! I am a growth and performance marketing professional specializing in SEO, eCommerce website management, content strategy, and customer acquisition! I am experienced building and managing Shopify eCommerce experiences while also leading organic search, paid advertising, analytics, and SEO/AEO initiatives to drive measurable revenue growth.

Over the past year, I contributed to approximately 60% gross sales growth through integrated SEO, website optimization, and digital marketing strategies. I leverage tools such as Google Analytics 4, Google Search Console, and AI-powered workflows to improve search visibility, increase qualified traffic, and optimize conversions.

I enjoy helping businesses strengthen their online presence through data-driven strategies and continuous optimization. I’m excited to learn more about your company and look forward to discussing how I can help improve your organic search performance, local visibility, and overall digital growth!

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Work Experience

Egg Strategy | Contract / Project-Based SEO & Web Compliance Consultant
January 1, 2026 - April 1, 2026
Implemented website compliance updates, including legal/privacy content under NDA, cookie consent and privacy banner functionality, and content/structural updates while preserving UX and site performance. Conducted QA testing and implementation validation across web pages and user flows to ensure correct behavior.
Denver Digital Marketing & SEO Manager at Kenzie's Digital Marketing (likely employer: personal/brand role)
June 1, 2024 - Present
Built and managed the company’s Shopify eCommerce website, owning site strategy, merchandising, content organization, user experience, and ongoing optimization. Led organic growth efforts through technical SEO improvements, keyword research with search intent, metadata optimization, Google Business Profile management, and Google Ads to increase visibility and traffic. Monitored performance in GA4 and Google Search Console, using data-driven insights to improve acquisition, conversion, and business growth. Contributed to ~60% gross sales increase in 12 months via integrated SEO and website optimization. Also executed web compliance updates and maintained UX/performance during legal and privacy content changes, including cookie consent configuration and QA testing/validation across pages and user flows.
Urban Outfitters / Sprouts Farmers Market / Instacart at Urban Outfitters, Sprouts Farmers Market, Instacart
August 1, 2017 - May 1, 2021
Built experience in customer engagement, merchandising execution, inventory operations, and cross-functional communication in fast-paced retail environments.
Garage Sale Vintage – Buy Sell Trade Manager at Garage Sale Vintage – Buy Sell Trade
August 1, 2017 - May 1, 2021
Managed inventory selection, pricing strategy, and trend analysis; produced sales reporting to support department performance and merchandising decisions.
Rags Consignment – Shift Lead at Rags Consignment
August 1, 2017 - May 1, 2021
Provided high-touch client service in luxury retail; assisted with styling and product recommendations; supported inventory tracking and sales operations.

Education

Associate in Arts (A.A.), Fine Arts coursework at Welding State College of Florida
May 1, 2017 - May 1, 2021
Illustration / Fine Arts coursework at Ringling College of Art and Design
May 1, 2017 - May 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Professional Services, Software & Internet