I’m Ketevan Kebadze, a digital marketing professional and SMM who has scaled brands across UK/EU and US-focused channels. I’ve led B2B lead generation and social growth, building organic audiences from scratch and supporting campaigns with content strategy, messaging, and performance-driven outreach. My background combines marketing execution with strong visual communication skills—designing digital assets and brand materials, producing high-quality content concepts, and coordinating end-to-end campaigns and events. I’ve also worked across marketing automation and CRM tools, helping turn strategy into measurable results for both D2C and B2B environments.…

Ketevan Kebadze

I’m Ketevan Kebadze, a digital marketing professional and SMM who has scaled brands across UK/EU and US-focused channels. I’ve led B2B lead generation and social growth, building organic audiences from scratch and supporting campaigns with content strategy, messaging, and performance-driven outreach. My background combines marketing execution with strong visual communication skills—designing digital assets and brand materials, producing high-quality content concepts, and coordinating end-to-end campaigns and events. I’ve also worked across marketing automation and CRM tools, helping turn strategy into measurable results for both D2C and B2B environments.…

Available to hire

I’m Ketevan Kebadze, a digital marketing professional and SMM who has scaled brands across UK/EU and US-focused channels. I’ve led B2B lead generation and social growth, building organic audiences from scratch and supporting campaigns with content strategy, messaging, and performance-driven outreach.

My background combines marketing execution with strong visual communication skills—designing digital assets and brand materials, producing high-quality content concepts, and coordinating end-to-end campaigns and events. I’ve also worked across marketing automation and CRM tools, helping turn strategy into measurable results for both D2C and B2B environments.

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Language

Georgian
Fluent
English
Advanced

Work Experience

Digital Marketing Executive at Fena (London, UK - Remote)
March 20, 2026 - August 20, 2026
Managed and executed digital marketing activities for UK/EU markets while scaling US-centric channels. Built an organic audience to 1M+ followers and delivered 35M+ total reach (80%+ US-based) through content strategy, lead generation, and campaign coordination. Oversaw an international knitwear brand’s growth from local production to US-dominant global e-commerce fulfillment, supporting product, digital marketing, and international operations. Conducted B2B prospecting and cold outreach, created promotional content and video concepts, and coordinated with corporate partners to support high-converting messaging and content delivery.
Digital Marketing Executive at Fena
March 1, 2026 - August 1, 2026
Supported marketing execution for UK/EU and international campaigns, focusing on lead generation, audience growth, and performance-focused outreach. Worked with core marketing tools and contributed to content and campaign delivery.
Marketing Team Leader at AISEc in Georgia
February 20, 2025 - August 20, 2025
Provided leadership for marketing efforts across the organization in Georgia. Focused on campaign management, team coordination, and marketing deliverables aligned with business goals.
Marketing Team Leader / Marketing Team Lead at AIESEC in Georgia
February 20, 2025 - August 20, 2025
Managed marketing team execution and supported campaign delivery in a leadership capacity. Contributed to business development and community-oriented marketing activities, coordinating logistics and campaign components end-to-end.
Marketing Team Leader at AIESEC in Georgia
February 1, 2025 - August 1, 2025
Managed marketing team activities and contributed to community-focused promotion. Coordinated campaign-related work and supported engagement initiatives within the organization.
Community Manager & Event Organizer at MaxinAI
February 1, 2024 - July 1, 2024
Owned community engagement and event organization efforts, supporting marketing and business development objectives. Coordinated events and webinars, managed speaker logistics, and created promotional content to drive awareness and participation.
Digital Marketer & E-commerce Founder at Keteba
February 1, 2024 - Present
Founded and scaled an international D2C fashion brand, with 80%+ of sales coming from US customers. Managed production oversight, digital marketing, and global fulfillment; monetized via e-commerce sales, sponsored placements, and influencer collaborations. Led email marketing and outreach to universities and high schools to increase brand awareness.
Community Manager & Event Organizer at Maxin AI
February 1, 2024 - July 1, 2024
Coordinated community engagement and event activities. Supported marketing and business development efforts through content, outreach, and event-related planning and execution.
Digital Marketer & E-commerce Founder at KETA
January 1, 2024 - Present
Founded and scaled an international D2C fashion brand, handling product transition from local production to US-dominant e-commerce fulfillment. Managed digital marketing, production oversight, global fulfillment coordination, and brand monetization via direct sales, sponsored placements, and influencer collaborations. Led email marketing and outreach targeting universities and high schools to boost brand awareness.
Marketing & Business Development Intern at Digital Institute
November 1, 2021 - February 1, 2022
Generated high-quality B2B prospect lists and executed cold outreach strategies across UK and EU markets. Managed automated email and LinkedIn campaigns using Apollo, Instantly, Flodesk, HeyReach, and HubSpot; created marketing assets in Canva; and supported company growth strategy through visual and campaign deliverables.
Founder & Marketing Manager at Night Vibes
September 20, 2021 - August 1, 2026
Led marketing strategy and execution for a brand, managing communications and growth initiatives. Contributed to brand building through content, outreach, and operational coordination.

Education

Master's degree at Business and Technology University (BTU)
January 1, 2021 - January 1, 2026
Bachelor of Business Administration - Finance at Business and Technology University (BTU)
January 1, 2021 - January 1, 2026
Graphic Design (3-Month Intensive) / Fundamentals of Psychology (6-Month Comprehensive Course) at Thinking Academy
January 11, 2023 - September 23, 2023
Youth Pass Certificate - Erasmus+ Youth Exchange at Academy of Digital Industries / Erasmus+ Youth Exchange
January 11, 2030 - September 23, 2026
International Program - Sustainable Business & Green Entrepreneurship at Business and Technology University (BTU)
January 11, 2030 - September 23, 2026
Bachelor of Business Administration - Finance at Business and Technology University (BTU)
January 1, 2021 - January 1, 2026
Fundamentals of Psychology (Comprehensive Course) at Thinking Academy
January 11, 2030 - September 23, 2026
Youth Pass Certificate - Erasmus+ Youth Exchange Experience at Thinking Academy / Erasmus+ Youth Exchange
January 11, 2030 - September 23, 2026

Qualifications

Youth pass certificate – Erasmus+ Youth Exchange
January 1, 2021 - September 23, 2026
Academy of Digital Industries – Fundamentals of Psychology (6-month comprehensive course)
January 11, 2030 - September 23, 2026
Thinking Academy – Youth pass certificate
January 11, 2030 - September 23, 2026
Graphic Design (3-month intensive) – Academy of Digital Industries
January 11, 2030 - September 23, 2026
You(th) Pass Certificate - Erasmus+ Youth Exchange
January 11, 2030 - September 23, 2026
Graphic Design (3-Month Intensive) - Certification
January 11, 2030 - September 23, 2026
Fundamentals of Psychology (6-Month Comprehensive Course) - Certification
January 11, 2030 - September 23, 2026
Youth Pass Certificate - Erasmus+ Youth Exchange
January 11, 2030 - September 23, 2026

Industry Experience

Media & Entertainment, Education, Retail, Professional Services, Other, Software & Internet