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I am a creative and results-driven marketing professional with experience in social media management, content strategy, creative direction, campaign execution, and audience engagement. As a former Digital & Social Media Specialist at Kigali Today, I managed content for a digital audience of more than two million followers and developed campaign concepts, scripts, creative briefs, and promotional content aligned with client goals.…I am a creative and results-driven marketing professional with experience in social media management, content strategy, creative direction, campaign execution, and audience engagement. As a former Digital & Social Media Specialist at Kigali Today, I managed content for a digital audience of more than two million followers and developed campaign concepts, scripts, creative briefs, and promotional content aligned with client goals.

Keza Kethia

Creative Director, Social Media Manager, Content Strategist

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I am a creative and results-driven marketing professional with experience in social media management, content strategy, creative direction, campaign execution, and audience engagement. As a former Digital & Social Media Specialist at Kigali Today, I managed content for a digital audience of more than two million followers and developed campaign concepts, scripts, creative briefs, and promotional content aligned with client goals.…I am a creative and results-driven marketing professional with experience in social media management, content strategy, creative direction, campaign execution, and audience engagement. As a former Digital & Social Media Specialist at Kigali Today, I managed content for a digital audience of more than two million followers and developed campaign concepts, scripts, creative briefs, and promotional content aligned with client goals.

Available to hire

I am a creative and results-driven marketing professional with experience in social media management, content strategy, creative direction, campaign execution, and audience engagement. As a former Digital & Social Media Specialist at Kigali Today, I managed content for a digital audience of more than two million followers and developed campaign concepts, scripts, creative briefs, and promotional content aligned with client goals.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Kinyarwanda

Fluent

English

Advanced

Work Experience

Digital & Social Media Specialist at Kigali Today

January 1, 2026 - September 1, 2026

Managed and created social media content for Kigali Today's audience of more than two million followers. Led content planning, creative ideation, campaign execution, script development, creative brief creation, and client coordination for commercial campaigns, events, and promotional activities. Directed creative execution for the UB40 campaign, contributing to 10 videos and 2 image posts that generated 167,793 impressions. Developed content for the Summer Country Tour in Gisenyi, Spinny & Events, Fitness Point, and World Cup campaigns, generating measurable impressions across each initiative. Monitored reach, impressions, and content performance to improve future campaigns.