Hi, and thanks for taking a little pause on my profile. I’m Khoshnaz 👋 An end-to-end product designer, storyteller, and mentor who genuinely loves walking into messy ideas and saying, “Okay… let’s make this make sense.” ✨ For over 8 years, I’ve helped teams across SaaS, B2B, and B2C find that sweet “aha” moment where business goals and human needs finally click. I thrive in the early 0 to 1 stage, figuring things out from scratch, shaping the vision, and building trust through data, empathy, and a deep respect for detail. I hold a Bachelor’s degree in Computer Software Engineering and a Master’s degree in Human-Computer Interaction (HCI), a combination that helps me think in systems while designing through the lens of human psychology. I care about how systems scale. I care about how trust is built. I care about how AI collaborates with humans instead of replacing judgment. (I care about... I could talk about this for hours😅) More than making things look good, I focus on making them work better, scale smarter, and feel truly human. Whether you're starting fresh or evolving what already exists, I’d love to be your creative partner in growth. Outside of design, I’m passionate about community building, working out (yes, product strategy pairs well with deadlifts💪), traveling, and creating YouTube videos, always learning, always sharing, always growing. If something here resonates, I’m glad you stopped by. 💜✨

Khoshnaz Kazemian

Hi, and thanks for taking a little pause on my profile. I’m Khoshnaz 👋 An end-to-end product designer, storyteller, and mentor who genuinely loves walking into messy ideas and saying, “Okay… let’s make this make sense.” ✨ For over 8 years, I’ve helped teams across SaaS, B2B, and B2C find that sweet “aha” moment where business goals and human needs finally click. I thrive in the early 0 to 1 stage, figuring things out from scratch, shaping the vision, and building trust through data, empathy, and a deep respect for detail. I hold a Bachelor’s degree in Computer Software Engineering and a Master’s degree in Human-Computer Interaction (HCI), a combination that helps me think in systems while designing through the lens of human psychology. I care about how systems scale. I care about how trust is built. I care about how AI collaborates with humans instead of replacing judgment. (I care about... I could talk about this for hours😅) More than making things look good, I focus on making them work better, scale smarter, and feel truly human. Whether you're starting fresh or evolving what already exists, I’d love to be your creative partner in growth. Outside of design, I’m passionate about community building, working out (yes, product strategy pairs well with deadlifts💪), traveling, and creating YouTube videos, always learning, always sharing, always growing. If something here resonates, I’m glad you stopped by. 💜✨

Available to hire

Hi, and thanks for taking a little pause on my profile. I’m Khoshnaz 👋

An end-to-end product designer, storyteller, and mentor who genuinely loves walking into messy ideas and saying, “Okay… let’s make this make sense.” ✨

For over 8 years, I’ve helped teams across SaaS, B2B, and B2C find that sweet “aha” moment where business goals and human needs finally click. I thrive in the early 0 to 1 stage, figuring things out from scratch, shaping the vision, and building trust through data, empathy, and a deep respect for detail.

I hold a Bachelor’s degree in Computer Software Engineering and a Master’s degree in Human-Computer Interaction (HCI), a combination that helps me think in systems while designing through the lens of human psychology. I care about how systems scale. I care about how trust is built. I care about how AI collaborates with humans instead of replacing judgment. (I care about… I could talk about this for hours😅)

More than making things look good, I focus on making them work better, scale smarter, and feel truly human. Whether you’re starting fresh or evolving what already exists, I’d love to be your creative partner in growth. Outside of design, I’m passionate about community building, working out (yes, product strategy pairs well with deadlifts💪), traveling, and creating YouTube videos, always learning, always sharing, always growing.

If something here resonates, I’m glad you stopped by. 💜✨

See more

Language

Persian
Fluent
English
Fluent
German
Intermediate

Work Experience

Product Designer at ChargeX GmbH
August 1, 2023 - August 1, 2025
Led end-to-end product design for B2B SaaS and consumer experiences; streamlined onboarding flows, improved conversion, reduced onboarding time and retries, and decreased support tickets. Built a scalable design system to ensure UI consistency across 10+ modules. Drove 40% conversion gains and 22% higher order value; improved accessibility and brand.
Product Designer at Novin Arka Holding
January 1, 2021 - July 1, 2023
Led Quddy’s 0→1 product vision, driving cross-functional alignment. Increased reward redemption by 62% and weekly scans by 42% within 3 months using gamified features; delivered 2.3× richer insights and 35% higher redemptions, strengthening partner retention.
Product Designer at Defrag
March 1, 2019 - January 1, 2022
Built a scalable design system for a large-scale B2B/B2C marketplace, boosting UI consistency and reducing design debt across 10+ modules. Cut iteration cycles by 25% by shifting from Adobe XD to Figma, improving collaboration.
Product Designer at Address Click
January 1, 2016 - January 1, 2020
Increased global users by 38% with B2C healthcare apps for personalized fitness and nutrition; translated user feedback into cross-functional product improvements.
Product Designer at Dr. Kermany
September 1, 2022 - December 1, 2023
Improved alert recognition speed by 40% and reduced incident reporting time (18→11.5 minutes) on wildfire monitoring dashboard; advanced standardized design system to reduce inconsistencies and handoff revisions; enhanced task accuracy with role-specific UX for security and monitoring platforms.
Product Designer at Sense Net Inc.
June 1, 2020 - April 1, 2021
Led Lixer’s 0→1 product vision, taking the community platform from concept to prototype; reduced late-stage rework through mixed-method research; increased early user engagement by 35% with gamified flows.
Product Designer at Karakoo GmbH
February 1, 2019 - May 1, 2020
Defined UX strategy and ran stakeholder workshops, shaping a roadmap that enabled key VR feature rollouts. Improved property exploration with immersive, conversion-focused VR UI; increased mobile engagement by 28% with WCAG-compliant, multi-device experience.
Founder & Product Designer at Khoshnaz Design
August 1, 2021 - Present
End-to-end design for B2B SaaS and B2C products, UX research, interaction design, responsive design, wireframing, rapid prototyping, user personas and journeys, usability testing, and design systems. Built 0→1 design processes, established accessibility guidelines (WCAG), and collaborated with stakeholders to deliver scalable UI across platforms.
Product Designer at DefragED
March 1, 2019 - January 1, 2022
Built a scalable design system for a large-scale B2B/B2C marketplace, improving UI consistency across 10+ modules. Led the shift from Adobe XD to Figma, cutting iteration cycles by 25% and boosting collaboration across teams.
Product Designer at Address Click
January 1, 2020 - January 1, 2021
Expanded global user base for B2C healthcare apps by translating user feedback into product enhancements. Improved product effectiveness by continuously refining features and experiences across channels.
Product Designer at Sense Net Inc.
September 1, 2022 - December 1, 2023
Led Lixer’s 0→1 product vision, taking the community platform from concept to prototype. Used mixed-method research to validate design hypotheses, increasing early user engagement by 35% with gamified flows.
UX Designer at KaraKoo GmbH
June 1, 2020 - April 1, 2021
Defined UX strategy and ran stakeholder workshops, shaping a roadmap for VR feature rollouts. Improved property exploration with immersive VR UI and delivered WCAG-compliant, multi-device experiences, boosting mobile engagement by 28%.
Product Designer at Qoo Studio
February 1, 2019 - May 1, 2020
Increased global users for B2C healthcare apps by translating user feedback into product improvements. Led design efforts across healthcare-focused applications and contributed to faster iteration cycles.
Product Designer
March 1, 2019 - January 31, 2022
Led a scalable design system for a large-scale B2B/B2C marketplace, boosting UI consistency and reducing design debt across 10+ modules. Cut iteration cycles by 25% by leading the shift from Adobe XD to Figma, improving collaboration.
Product Designer
January 1, 2020 - January 31, 2021
Increased global users by 38% with B2C healthcare apps for personalized fitness and nutrition. Improved products by translating user feedback into enhancements cross-functionally.
Product Designer at Karooko GmbH
June 1, 2020 - April 30, 2021
Defined UX strategy and ran stakeholder workshops, shaping a roadmap that enabled key VR feature rollouts. Improved property exploration with immersive VR UI. Increased mobile engagement 28% by delivering a WCAG-compliant, multi-device experience.
Senior Product Designer at ChargeX GmbH
August 1, 2023 - August 1, 2025
Led product design for landing pages and e-commerce flows, delivering higher conversions and onboarding efficiency. Implemented scalable design system and guided UI across product surfaces; achieved a 40% conversion increase and improved onboarding metrics; secured long-term clients.
Product Designer at SenseNet Inc.
September 1, 2022 - December 1, 2023
Led Lixer’s 0→1 product vision, taking the community platform from concept to prototype; mixed-method research validated design hypotheses; boosted early user engagement by 35% with gamified flows in pilot tests.
UX Designer at Karako GmbH
June 1, 2020 - April 1, 2021
Defined UX strategy and ran stakeholder workshops; shaped a roadmap enabling key VR feature rollouts; improved property exploration with immersive VR UI and achieved 28% higher mobile engagement through WCAG-compliant, multi-device experiences.

Education

Master’s Degree in Human Computer Interaction (HCI) at Universität Siegen
January 11, 2030 - February 3, 2026
Bachelor’s Degree in Computer Software Technology Engineering at Universität Siegen
January 11, 2030 - February 3, 2026
Master's Degree in Human-Computer Interaction (HCI) at Universität Siegen
January 11, 2030 - February 3, 2026
Bachelor's Degree in Computer Software Technology Engineering at Technical and Vocational College
January 11, 2030 - February 3, 2026
Master’s Degree in Human Computer Interaction (HCI) at Universität Siegen
August 1, 2021 - February 3, 2026
Bachelor’s Degree in Computer Software Technology Engineering at Technical and Vocational College
January 11, 2030 - February 3, 2026
Master’s Degree in Human Computer Interaction (HCI) at Universität Siegen
January 11, 2030 - March 5, 2026
Bachelor’s Degree in Computer Software Technology Engineering at Universität Siegen
January 11, 2030 - March 5, 2026

Qualifications

Master's Degree in Human-Computer Interaction (HCI)
November 30, 0002 - February 3, 2026
Bachelor's Degree in Computer Software Technology Engineering
November 1, 2017 - November 1, 2019

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Education, Healthcare