I'm Kimberly Barth, founder and brand leader known for building culturally relevant brands and translating creative vision into measurable growth through strategic storytelling, brand positioning, and social commerce. I partner with founders and leadership teams to elevate positioning, lead creative direction, and drive audience and revenue growth across fashion, lifestyle, media, philanthropy, and consumer sectors. I am equally comfortable building brands from the ground up or guiding established companies through periods of growth and reinvention. I specialize in developing brand narratives that deepen audience connection, strengthen market relevance, and support business momentum. I craft go-to-market strategies and immersive experiences that translate into tangible results, and I build social commerce and influencer partnerships that expand reach and impact.…

Kimberly Barth

PRO

I'm Kimberly Barth, founder and brand leader known for building culturally relevant brands and translating creative vision into measurable growth through strategic storytelling, brand positioning, and social commerce. I partner with founders and leadership teams to elevate positioning, lead creative direction, and drive audience and revenue growth across fashion, lifestyle, media, philanthropy, and consumer sectors. I am equally comfortable building brands from the ground up or guiding established companies through periods of growth and reinvention. I specialize in developing brand narratives that deepen audience connection, strengthen market relevance, and support business momentum. I craft go-to-market strategies and immersive experiences that translate into tangible results, and I build social commerce and influencer partnerships that expand reach and impact.…

Available to hire

I’m Kimberly Barth, founder and brand leader known for building culturally relevant brands and translating creative vision into measurable growth through strategic storytelling, brand positioning, and social commerce. I partner with founders and leadership teams to elevate positioning, lead creative direction, and drive audience and revenue growth across fashion, lifestyle, media, philanthropy, and consumer sectors. I am equally comfortable building brands from the ground up or guiding established companies through periods of growth and reinvention.

I specialize in developing brand narratives that deepen audience connection, strengthen market relevance, and support business momentum. I craft go-to-market strategies and immersive experiences that translate into tangible results, and I build social commerce and influencer partnerships that expand reach and impact.

See more

Work Experience

Founder & Brand Strategist at Project360 Enterprises, LLC
January 1, 2010 - Present
Retained by founders and leadership teams to lead brand positioning, creative direction, and growth-focused marketing and brand initiatives. Define brand positioning, voice, messaging, and narrative frameworks from inception through scale. Direct integrated marketing and storytelling strategies across digital, social, experiential, and earned channels, and partnerships. Guide brand, go-to-market, and direct-to-consumer strategy, aligning narrative, customer experience, and commerce infrastructure to support scalable growth. Conceptualize and produce immersive brand experiences and large-scale events that expand visibility and engagement. Structure celebrity, influencer, and brand partnerships to expand cultural authority and reach. Lead influencer, celebrity, and street-level marketing initiatives for clients including Children’s Hospital Los Angeles’ inaugural #MakeMarchMatter campaign, helping raise $1M+ and generating national media coverage. Build and lead social commerce and l
Co-Founder & Brand Architect at Project360 Apparel & Accessories
January 1, 2008 - Present
Co-founded Project360 in 2008 (launched in 2009), an early philanthropropreneur-led lifestyle brand, later acquiring the company outright and expanding it into a broader brand platform and consultancy. Owned brand identity, narrative development, partnerships, and end-to-end campaign execution. Scaled a nationally recognized brand featured in Details, Glamour, InStyle, Italian Vogue, and WWD, with appearances across major television outlets. Directed celebrity seeding and VIP placement strategy, driving sustained visibility across red carpet, editorial, and social media. Expanded online, brick-and-mortar, and wholesale distribution through premium retail partners including Bloomingdale’s, Fred Segal, LIVE! On Sunset, and specialty boutiques nationwide. Developed and executed strategic brand collaborations with partners including Completely Bare Spa, NailEZEE, and Threads 4 Thought, driving measurable brand visibility and customer acquisition. Produced featured Project360 live events,

Education

Add your educational history here.

Qualifications

Add your qualifications or awards here.
    Brand Strategy, Creative Direction & Community Building

    Founder, brand strategist, and creative leader with more than 15 years of experience building culturally relevant brands, developing audience communities, and translating creative vision into measurable business growth.

    I work with founders, public figures, nonprofits, and consumer brands to develop brand DNA, positioning, content strategy, social media programs, community engagement initiatives, experiential marketing campaigns, influencer partnerships, and social commerce ecosystems. My work spans fashion, lifestyle, entertainment, philanthropy, wellness, and consumer products.

    Notable experience includes co-founding Project360, leading brand strategy and growth initiatives for founder-led and premium brands, helping launch Children’s Hospital Los Angeles’ inaugural #MakeMarchMatter campaign, leading the rebrand and relaunch of Birdiebee with Nikki Garcia (Bella), supporting entertainment and talent-driven initiatives connected to Netflix properties, and working with brands including Stuart Weitzman, Fred Segal, FX Networks, Sonya Dakar, and others.

    My expertise combines brand DNA development, creative direction, content strategy, community building, experiential marketing, influencer strategy, strategic partnerships, and live commerce. Whether building a brand from inception or guiding an established company through growth, I focus on creating meaningful audience relationships that strengthen relevance, engagement, loyalty, and long-term business value.

    Core Areas:
    • Brand DNA, Strategy & Positioning
    • Creative Direction & Campaign Development
    • Social Media & Community Building
    • Content Strategy & Storytelling
    • Experiential Marketing
    • Influencer & Celebrity Partnerships
    • Social Commerce & Live Selling
    • Audience Growth & Engagement
    • Founder-Led Brand Development

    Portfolio & Work Samples: https://www.twine.net/signin
    Additional client work samples and case studies available upon request.