I'm a results-driven digital marketing professional with extensive experience managing multi-channel campaigns across Google, Microsoft, Facebook, and LinkedIn. I focus on driving traffic, lead generation, and ROAS through data-driven strategies, keyword optimization, and creative ad copy. I excel at analyzing performance, automating processes, and delivering actionable insights to clients and teams. I thrive in collaborative settings and am passionate about delivering measurable growth for clients and organizations. I leverage analytics, automation, and performance reporting to optimize ROI and campaign efficiency, while staying adaptable and focused on achieving strategic goals.

Kim De Beer

I'm a results-driven digital marketing professional with extensive experience managing multi-channel campaigns across Google, Microsoft, Facebook, and LinkedIn. I focus on driving traffic, lead generation, and ROAS through data-driven strategies, keyword optimization, and creative ad copy. I excel at analyzing performance, automating processes, and delivering actionable insights to clients and teams. I thrive in collaborative settings and am passionate about delivering measurable growth for clients and organizations. I leverage analytics, automation, and performance reporting to optimize ROI and campaign efficiency, while staying adaptable and focused on achieving strategic goals.

Available to hire

I’m a results-driven digital marketing professional with extensive experience managing multi-channel campaigns across Google, Microsoft, Facebook, and LinkedIn. I focus on driving traffic, lead generation, and ROAS through data-driven strategies, keyword optimization, and creative ad copy. I excel at analyzing performance, automating processes, and delivering actionable insights to clients and teams.

I thrive in collaborative settings and am passionate about delivering measurable growth for clients and organizations. I leverage analytics, automation, and performance reporting to optimize ROI and campaign efficiency, while staying adaptable and focused on achieving strategic goals.

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Work Experience

PPC Specialist at Riley and You
March 1, 2024 - Present
Manage multiple clients' Google and Facebook Ads accounts, oversee budget utilization, bid strategies, and performance optimization. Implement keyword research, ad copy testing, and ongoing campaign optimizations to improve CTR and ROAS. Provide detailed performance reporting and data insights to guide client strategy.
Digital Marketing Specialist at Ryan Pryor Consultation
May 1, 2020 - Present
Manage PPC, Shopping, Display, and Google Ads across Google, Microsoft Advertising, Facebook, and LinkedIn. Set up analytics tracking using Google Analytics and Google Tag Manager. Develop reporting dashboards via Adveronix, Supermetrics, Looker Studio, and Zapier. Create budget monitoring systems and campaign insights for improved decision-making.
Head of Technology Operations at Unbottleneck LLC
March 1, 2024 - October 23, 2025
Led technology and automation initiatives to streamline business operations and HR workflows. Implemented CRM solutions and automated internal processes. Supported account management and email marketing strategies. Liaised with cross-functional teams to identify and deploy efficient technology solutions.

Education

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Qualifications

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Industry Experience

Software & Internet, Professional Services, Media & Entertainment