Available to hire
I’m a results-driven marketing and events professional with 15+ years of experience leading complex campaigns across automotive (Ford/Lincoln), entertainment, and cultural sectors. I specialize in cross-cultural partnership development, venue procurement, talent curation, and sponsor activation, and I excel at building high-performing teams, managing six-figure budgets, and making critical decisions that protect brand integrity and drive bottom-line outcomes in fast-paced environments.
As the founder/president of MentorHer Ghana, I lead strategic planning, fundraising, program operations, and stakeholder engagement across the US and Ghana. I also lead Sofar Sounds in Detroit, directing all show planning and artist bookings, and I’ve directed festival operations for Martha’s Vineyard African American Film Festival, among other leadership roles. I’m passionate about creating inclusive, impactful experiences that connect communities and brands.
Language
English
Fluent
Work Experience
President & Founder at MentorHer Ghana 501(c)(3)
December 1, 2019 - PresentLead strategic planning and organizational direction; oversee fundraising campaigns and secure partnerships; develop and manage program operations and mentor recruitment; develop relationships with stakeholders, sponsors, and community leaders; direct marketing and communication strategies; ensure financial sustainability through budgeting and resource management; organize events, workshops, and networking opportunities; collaborate with the board to align on governance and goals; represent the organization at conferences, events, and media engagements.
City Lead / Local Producer at Sofar Sounds
November 1, 2021 - PresentOversee the planning and execution of all Sofar Sounds events; recruit, manage, and coordinate a local team of event staff; curate and book local artists; secure venues and negotiate contracts; manage event logistics including setup, sound, lighting, and attendee experience; build and maintain relationships with artists, venues, and the local music community; ensure timely communication with artists, venues, and partners; manage the promotion of all events and drive ticket sales; represent Sofar Sounds at local music and community events to increase brand presence.
Festival Director at Martha's Vineyard African American Film Festival
March 1, 2022 - October 1, 2024Oversee all staff and event operations/logistics pre/post-event and during the festival; provide written weekly reports on progress, action items, and updates; create event timelines, responsibilities, and meeting agendas; develop and oversee daily event schedules and run-of-shows; ensure timely execution of all event programming; oversee sponsor fulfillment and supported sponsor activations, including product placement and signage; conduct research, site visits, and provide resources for event decision-making; assist with space negotiations, booking venues, arranging food/beverages, and decor to meet brand standards; propose new ideas to improve event planning and execution; serve as liaison with sponsors and vendors for all event-related matters; manage event wrap-up logistics and conduct post-event debriefs.
Special Events Director at Real Times Media
February 1, 2019 - October 1, 2019Serve as liaison with vendors on event-related matters; develop and manage event production timeline, script, run of show, and on-site production; manage the development of promotional and collateral material; secure event staffing, volunteers, speakers and entertainment; work with leadership to develop and manage overall event budgets; keep track of event finances including check requests and invoicing, and prepare weekly financial reports outlining event revenue and expenditures.
Events Manager at Uniworld Group (Lincoln Motor Company/Ford Motor Company)
November 1, 2015 - February 1, 2019Work with the Experiential Director and automotive account teams to oversee, create, and manage the execution of client-related events; manage day-to-day responsibilities for event programs such as budgeting, contract negotiations with director supervision, status reporting, and communicating with vendors and internal teams (PR, digital, and creative); develop and manage budgets, event timelines, and deliverables for each project; provide POVs for potential sponsored proposals.
E-Commerce Manager/Reservations Agent at Harbor View Hotel
May 1, 2013 - January 1, 2015Assist the Director of Revenue with all aspects of distribution for three properties; assist with the building of packages, rate codes, promotions, groups, and channel connects; work with Director of Marketing to develop/implement social media branding and campaigns.
Executive Assistant / Marketing Coordinator at Seneca Partners
October 1, 2010 - June 1, 2011Created office procedures and manuals and maintained databases; created external marketing materials and electronic communications; maintained company website, calendars, travel, and schedules; handled correspondence; responsible for corporate event planning from venue selection, staffing, budgeting, contract negotiations, payouts and sales.
Education
Bachelor of Arts in Public Relations at Wayne State University
January 11, 2030 - May 17, 2026Music Production and Engineering at Berklee College of Music
January 11, 2030 - May 17, 2026Qualifications
Industry Experience
Non-Profit Organization, Media & Entertainment, Professional Services, Travel & Hospitality, Manufacturing, Other
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