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I'm a marketing professional and current Master of Marketing student at the University of Western Australia, based in Perth, Australia, with hands-on experience in social media, content creation, and event promotion across educational and retail settings. I'm passionate about digital marketing, brand storytelling, and community engagement. In my past roles as Marketing Assistant intern and Co-founder of a beverage shop, I've led promotional campaigns, managed cross-channel communications, and supported events with up to 500 attendees. I thrive in collaborative teams and enjoy turning insights into actionable campaigns.…I'm a marketing professional and current Master of Marketing student at the University of Western Australia, based in Perth, Australia, with hands-on experience in social media, content creation, and event promotion across educational and retail settings. I'm passionate about digital marketing, brand storytelling, and community engagement. In my past roles as Marketing Assistant intern and Co-founder of a beverage shop, I've led promotional campaigns, managed cross-channel communications, and supported events with up to 500 attendees. I thrive in collaborative teams and enjoy turning insights into actionable campaigns.

Zhuotong (Kingsley) Ye

Content Creator, Graphic Designer, Digital Marketer, +1

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I'm a marketing professional and current Master of Marketing student at the University of Western Australia, based in Perth, Australia, with hands-on experience in social media, content creation, and event promotion across educational and retail settings. I'm passionate about digital marketing, brand storytelling, and community engagement. In my past roles as Marketing Assistant intern and Co-founder of a beverage shop, I've led promotional campaigns, managed cross-channel communications, and supported events with up to 500 attendees. I thrive in collaborative teams and enjoy turning insights into actionable campaigns.…I'm a marketing professional and current Master of Marketing student at the University of Western Australia, based in Perth, Australia, with hands-on experience in social media, content creation, and event promotion across educational and retail settings. I'm passionate about digital marketing, brand storytelling, and community engagement. In my past roles as Marketing Assistant intern and Co-founder of a beverage shop, I've led promotional campaigns, managed cross-channel communications, and supported events with up to 500 attendees. I thrive in collaborative teams and enjoy turning insights into actionable campaigns.

Available to hire

I’m a marketing professional and current Master of Marketing student at the University of Western Australia, based in Perth, Australia, with hands-on experience in social media, content creation, and event promotion across educational and retail settings. I’m passionate about digital marketing, brand storytelling, and community engagement.

In my past roles as Marketing Assistant intern and Co-founder of a beverage shop, I’ve led promotional campaigns, managed cross-channel communications, and supported events with up to 500 attendees. I thrive in collaborative teams and enjoy turning insights into actionable campaigns.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Korean

Beginner

Work Experience

Marketing Assistant (Intern) at STEAM Future Education Association Inc.

August 1, 2025 - December 1, 2025

Supported STEAM program marketing by drafting 50+ promotional emails, producing 4 event posters via Canva, and preparing content to drive participation and engagement across multiple community channels and digital platforms. Assisted in coordinating two major events including a 500-attendee showcase, handling pre-event promotion, guest communications, on-site registration, and attendee inquiries throughout the event duration to ensure smooth execution. Drafted and sent formal invitation emails to government stakeholders and officials, ensuring accurate event details, clear and professional messaging, and timely follow-up correspondence to maintain strong relationships. Engaged with 50+ participants through pre/post-event communication, supported community outreach to local families and schools, and provided administrative support including materials preparation and data compilation.

Marketing & Operation Coordinator (Co-founder) at Jo's Cha Beverage Shop.

July 1, 2021 - August 1, 2024

Led customer acquisition initiatives across 3 store locations, monitoring Meituan traffic performance and optimizing promotions based on customer response and peak periods to drive foot traffic and sales. Managed community marketing via WeChat Moments, planning 2-3 weekly content posts that promoted specials and new drinks, resulting in a 15% increase in social media followers. Executed in-store promotional campaigns including red packet giveaways, limited discounts, bundle offers, and referral programs, while assisting with 4 seasonal events that each attracted 20+ customers. Coordinated with 2 suppliers on product sourcing and promotional materials, supporting cost control initiatives. Participated in marketing strategy discussions, tracking basic sales data and customer feedback to inform decisions.

Crew Member at Hoyts Cinemas

January 1, 2022 - December 31, 2022

Delivered front-line customer service, assisting 50+ guests daily with ticketing and enquiries. Supported venue setup for film premieres, ensuring smooth guest flow and positive experiences. Collaborated with team members on crowd management during peak sessions, reducing wait times.