I’m Zhaoyi Liang (Julian), a multidisciplinary designer based in Sydney, specializing in branding, digital experiences, and visual systems. I help brands move from concept to launch—building cohesive identities, packaging systems, and campaign-ready visual assets across FMCG, health care, finance, and technology. I’m especially drawn to motion and AI-assisted workflows, using tools like Figma, Webflow, Adobe Creative Cloud, Blender/Cinema 4D, and AI image workflows to create fast, high-quality outputs for real product and marketing needs. Over the years, I’ve collaborated with founders and cross-functional teams, delivering projects from early strategy and art direction through production and delivery.

Zhaoyi Liang

I’m Zhaoyi Liang (Julian), a multidisciplinary designer based in Sydney, specializing in branding, digital experiences, and visual systems. I help brands move from concept to launch—building cohesive identities, packaging systems, and campaign-ready visual assets across FMCG, health care, finance, and technology. I’m especially drawn to motion and AI-assisted workflows, using tools like Figma, Webflow, Adobe Creative Cloud, Blender/Cinema 4D, and AI image workflows to create fast, high-quality outputs for real product and marketing needs. Over the years, I’ve collaborated with founders and cross-functional teams, delivering projects from early strategy and art direction through production and delivery.

Available to hire

I’m Zhaoyi Liang (Julian), a multidisciplinary designer based in Sydney, specializing in branding, digital experiences, and visual systems. I help brands move from concept to launch—building cohesive identities, packaging systems, and campaign-ready visual assets across FMCG, health care, finance, and technology.

I’m especially drawn to motion and AI-assisted workflows, using tools like Figma, Webflow, Adobe Creative Cloud, Blender/Cinema 4D, and AI image workflows to create fast, high-quality outputs for real product and marketing needs. Over the years, I’ve collaborated with founders and cross-functional teams, delivering projects from early strategy and art direction through production and delivery.

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Language

English
Fluent

Work Experience

Senior Designer at Wellizen
January 1, 2023 - Present
Involved in packaging design, NPD development, and brand assets for various projects.
Senior Designer at Access Corporate Group
January 1, 2021 - January 1, 2023
Responsible for packaging design, NPD development, brand assets, and marketing design.
Independent Designer at Zhaoyi Studio
January 1, 2020 - Present
Working as an independent designer, focusing on identity systems, packaging design, and digital experiences.
Mid-weight Graphic Designer at Innomark
January 1, 2019 - January 1, 2021
Worked on diverse graphic design projects, contributing to various branding efforts.
Junior Graphic Designer at The One Australia
January 1, 2017 - January 1, 2019
Assisted in creating visual content and design solutions, establishing a solid foundation in graphic design.
Junior Graphic Designer at Uluru & Co
January 1, 2017 - January 1, 2019
Engaged in graphic design tasks while honing skills in a supportive environment.

Education

Master of Design at UNSW
January 1, 2015 - January 1, 2017
Master of Design at UNSW
January 1, 2015 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Professional Services, Retail, Media & Entertainment, Healthcare, Financial Services, Software & Internet, Other