Hi, I’m Umair Khan, a Content Strategist & Short-Form Video Specialist with 4+ years of experience creating high-retention, performance-driven digital content across social platforms. I’ve produced 500+ high-performing reels across multiple niches, grown a creator-led Instagram account from 24K to 270K+ followers, and collaborated with international and local brands to deliver engaging campaigns. I excel at audience behavior analysis, content structuring, and trend forecasting to maximize reach, retention, and conversions.

Umair Khan

Hi, I’m Umair Khan, a Content Strategist & Short-Form Video Specialist with 4+ years of experience creating high-retention, performance-driven digital content across social platforms. I’ve produced 500+ high-performing reels across multiple niches, grown a creator-led Instagram account from 24K to 270K+ followers, and collaborated with international and local brands to deliver engaging campaigns. I excel at audience behavior analysis, content structuring, and trend forecasting to maximize reach, retention, and conversions.

Available to hire

Hi, I’m Umair Khan, a Content Strategist & Short-Form Video Specialist with 4+ years of experience creating high-retention, performance-driven digital content across social platforms. I’ve produced 500+ high-performing reels across multiple niches, grown a creator-led Instagram account from 24K to 270K+ followers, and collaborated with international and local brands to deliver engaging campaigns. I excel at audience behavior analysis, content structuring, and trend forecasting to maximize reach, retention, and conversions.

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Language

Urdu
Advanced
English
Fluent

Work Experience

Content Manager at Osamah Nasir
January 1, 2022 - April 1, 2022
Content Manager and editor for Osamah Nasir's Instagram Blogger. Responsible for editing and managing video content and engagement across platforms, with a focus on Instagram and Reels.
Content Strategist & Short-Form Video Specialist at Freelance
January 1, 2022 - Present
Planned and executed short-form content strategies to maximize audience retention and engagement. Created and published 500+ high-performing Reels across multiple niches, generating 100M+ cumulative views and significantly boosting brand reach and visibility. Scaled a client’s Instagram presence from 24K to 270K+ followers via data-driven content planning and execution. Conceptualized and developed content ideas to improve viewer retention, shareability, and engagement. Collaborated with global and local brands including Michelin, Shell, and Carrera AutoCare. Directed visuals and storytelling to maintain brand-aligned, organic, audience-first content. Analyzed platform trends and audience behavior to optimize content performance and strategy.
Content Strategist & Video Creator at Freelance
January 1, 2022 - Present
Planned and executed short-form content strategies focused on maximizing audience retention and engagement; created and published 500+ high-performing reels across multiple niches; generated over 100M+ cumulative views; scaled Instagram presence from 24K to 270K+ followers via data-driven content planning and execution; analyzed platform trends and audience behavior to optimize content performance and strategy; collaborated with international and local brands to deliver impactful campaigns.

Education

Bachelor's in Accounting & Finance at SZABIST, Karachi, Pakistan
January 11, 2030 - June 1, 2024

Qualifications

Bachelor's in Accounting & Finance
January 11, 2030 - April 16, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Other