I am a digital marketing strategist who treats data as a human story waiting to be decoded. I focus on understanding the human behind the screen, building integrated marketing systems that go beyond promotion to create sustainable brand impact. I operate on a three-pillar methodology: understanding the user’s deep intent (psychology), transforming data into content strategy (analysis), and executing adaptive creative work in response to market shifts (agile creativity). My work is inseparable from audience culture. Whether engaging Arab markets with nuanced language and emotion or European markets with distinct standards, I aim to speak a language that touches both heart and mind. I aspire to engineer brand growth through comprehensive marketing plans that fuse algorithmic insight with the power of human connection.

KOMAIL HMADE

I am a digital marketing strategist who treats data as a human story waiting to be decoded. I focus on understanding the human behind the screen, building integrated marketing systems that go beyond promotion to create sustainable brand impact. I operate on a three-pillar methodology: understanding the user’s deep intent (psychology), transforming data into content strategy (analysis), and executing adaptive creative work in response to market shifts (agile creativity). My work is inseparable from audience culture. Whether engaging Arab markets with nuanced language and emotion or European markets with distinct standards, I aim to speak a language that touches both heart and mind. I aspire to engineer brand growth through comprehensive marketing plans that fuse algorithmic insight with the power of human connection.

Available to hire

I am a digital marketing strategist who treats data as a human story waiting to be decoded. I focus on understanding the human behind the screen, building integrated marketing systems that go beyond promotion to create sustainable brand impact. I operate on a three-pillar methodology: understanding the user’s deep intent (psychology), transforming data into content strategy (analysis), and executing adaptive creative work in response to market shifts (agile creativity).

My work is inseparable from audience culture. Whether engaging Arab markets with nuanced language and emotion or European markets with distinct standards, I aim to speak a language that touches both heart and mind. I aspire to engineer brand growth through comprehensive marketing plans that fuse algorithmic insight with the power of human connection.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

Arabic
Fluent
English
Advanced
Persian
Fluent
Turkish
Beginner

Work Experience

Social Media Manager at opo (Middle East)
October 1, 2025 - Present
Develop and execute the comprehensive social media strategy for key Arab markets, launching and managing flagship accounts on Instagram, TikTok, and Twitter. Analyze platform algorithms and user analytics to optimize content calendars, increasing organic reach by an average of 25% compared to prior benchmarks. Collaborate with regional creative teams to produce culturally resonant content, enhancing brand relevance and community engagement.
Social Media Influencer & Content Creator at Personal Brand
November 1, 2023 - Present
Cultivate an engaged community of over 22,000+ followers by creating authentic content. Demonstrate expertise in platform trends and audience behavior, achieving an average engagement rate of 20%, significantly above the industry benchmark.
Commission-Based Manager at SAF- Iraq
July 1, 2025 - September 1, 2025
Manage and grow a key client portfolio, employing strategic negotiation and relationship management to drive sales and secure long-term partnerships in Dubai. Design and implement performance-driven sales strategies that consistently exceed quarterly revenue targets by 15-20%. Analyze market trends and client feedback to advise on product positioning and service enhancements.
Content Manager at Ebankome- International
January 1, 2024 - June 1, 2025
Lead the content strategy for all digital channels, including website, blog, and email newsletters, increasing qualified web traffic by 35%. Translate complex financial product information into clear, compelling, and user-friendly content that supports customer education and conversion. Mentor a team of two content creators, establishing editorial guidelines and a data-informed review process to ensure quality and consistency.
Social Media Manager at Coinson - Dubai
August 1, 2022 - November 1, 2022
Orchestrate the full cycle of social media campaigns from concept to analysis, directly contributing to a 50% increase in lead generation through social channels. Foster community interaction by developing and moderating real-time conversations, enhancing brand loyalty and customer satisfaction scores.
Front-End Programmer at Boursa Alpha
February 1, 2019 - May 1, 2020
Develop responsive, user-friendly web interfaces using HTML, CSS, and JavaScript, improving site usability scores by 30%. Using React.js framework. Collaborate with back-end developers and UI/UX designers to translate wireframes and business logic into functional, high-performance web applications. Implement and maintain code via GitHub, following agile development practices and contributing to sprint planning and reviews.
Arabic Language Instructor for Non-Native Speakers at Sabahu
February 1, 2020 - August 1, 2024
Design and deliver customized curriculum for adult learners, focusing on modern standard Arabic and key regional dialects, resulting in a 95% student satisfaction rate. Employ communicative teaching methods that blend linguistic foundations with cultural context, accelerating students’ practical conversational abilities. Prepare students for official language proficiency examinations, with all candidates achieving their target score bands.

Education

Bachelor degree in Computer Engineering at Sharif University of Technology
January 1, 2020 - January 1, 2025
Persian Language (Farsi) Studies at IKIU Qazvin, Iran
January 1, 2019 - January 1, 2020
Life Sciences Diploma (Secondary Education) at Al-Mahdi School, Baalbeck, Lebanon
January 1, 2018 - January 1, 2019

Qualifications

Building the Future (BEE company)
January 11, 2030 - April 12, 2026
Six Thinking Hats
January 11, 2030 - April 12, 2026
Instagram Algorithms
January 11, 2030 - April 12, 2026
Social Media Selling
January 11, 2030 - April 12, 2026
SEO (Search Engine Optimization)
January 11, 2030 - April 12, 2026
Storytelling
January 11, 2030 - April 12, 2026
Explore Plus (Instagram)
January 11, 2030 - April 12, 2026
WordPress
January 11, 2030 - April 12, 2026
Arduino
January 11, 2030 - April 12, 2026
Transactional Analysis: Parent, Adult, Child Ego States Model
January 11, 2030 - April 12, 2026

Industry Experience

Software & Internet, Media & Entertainment, Education, Professional Services, Financial Services