Hi there! I’m Kopal, a passionate brand strategist and art director who thrives on creating meaningful experiences through design. My journey began at SCAD, where I recently earned my Master’s in Creative Advertising. With each project I undertake, I focus on connecting brands with their audiences in a way that resonates deeply. One of my proudest moments was art directing an immersive brand experience for Bentley aimed at Gen Z — this project not only challenged me creatively but also landed a feature in SCAD’s annual magazine! My journey has led me through a variety of creative roles, each offering the chance to collaborate with inspiring and talented teams. At AREA 23, an IPG Health company, I immersed myself in the world of healthcare advertising, where I leveraged the power of generative AI to develop visual concepts that resonated with both healthcare professionals and consumers. Being selected among the top 1% of applicants for IPG Health’s Summer Internship Program was a pivotal moment—an affirmation that I’m moving in the right direction. The opportunity to work alongside industry leaders not only refined my skills but also fueled my drive to keep pushing creative boundaries. During my time as a graduate research assistant at SCAD, I dove into user experience research methodologies that helped improve design decisions across projects. This role reinforced my belief that understanding users is key to successful branding and communication strategies. Additionally, mentoring undergraduate students allowed me to share my passion for goal-setting and creativity while learning from diverse perspectives. When I'm not immersed in work or studies, you might find me volunteering with initiatives like Save The Paws—where we designed campaigns to promote kindness towards street dogs—or developing brand identities for local businesses through freelance projects. I love blending creativity with purpose. If you’re looking to connect about innovative branding strategies or exciting creative collaborations, feel free to reach out via email _Email not available. Sign in: https://www.twine.net/signup_ Let’s explore how we can work together to make things better.

Kopal Sahu

Hi there! I’m Kopal, a passionate brand strategist and art director who thrives on creating meaningful experiences through design. My journey began at SCAD, where I recently earned my Master’s in Creative Advertising. With each project I undertake, I focus on connecting brands with their audiences in a way that resonates deeply. One of my proudest moments was art directing an immersive brand experience for Bentley aimed at Gen Z — this project not only challenged me creatively but also landed a feature in SCAD’s annual magazine! My journey has led me through a variety of creative roles, each offering the chance to collaborate with inspiring and talented teams. At AREA 23, an IPG Health company, I immersed myself in the world of healthcare advertising, where I leveraged the power of generative AI to develop visual concepts that resonated with both healthcare professionals and consumers. Being selected among the top 1% of applicants for IPG Health’s Summer Internship Program was a pivotal moment—an affirmation that I’m moving in the right direction. The opportunity to work alongside industry leaders not only refined my skills but also fueled my drive to keep pushing creative boundaries. During my time as a graduate research assistant at SCAD, I dove into user experience research methodologies that helped improve design decisions across projects. This role reinforced my belief that understanding users is key to successful branding and communication strategies. Additionally, mentoring undergraduate students allowed me to share my passion for goal-setting and creativity while learning from diverse perspectives. When I'm not immersed in work or studies, you might find me volunteering with initiatives like Save The Paws—where we designed campaigns to promote kindness towards street dogs—or developing brand identities for local businesses through freelance projects. I love blending creativity with purpose. If you’re looking to connect about innovative branding strategies or exciting creative collaborations, feel free to reach out via email _Email not available. Sign in: https://www.twine.net/signup_ Let’s explore how we can work together to make things better.

Available to hire

Hi there! I’m Kopal, a passionate brand strategist and art director who thrives on creating meaningful experiences through design. My journey began at SCAD, where I recently earned my Master’s in Creative Advertising. With each project I undertake, I focus on connecting brands with their audiences in a way that resonates deeply. One of my proudest moments was art directing an immersive brand experience for Bentley aimed at Gen Z — this project not only challenged me creatively but also landed a feature in SCAD’s annual magazine!

My journey has led me through a variety of creative roles, each offering the chance to collaborate with inspiring and talented teams. At AREA 23, an IPG Health company, I immersed myself in the world of healthcare advertising, where I leveraged the power of generative AI to develop visual concepts that resonated with both healthcare professionals and consumers. Being selected among the top 1% of applicants for IPG Health’s Summer Internship Program was a pivotal moment—an affirmation that I’m moving in the right direction. The opportunity to work alongside industry leaders not only refined my skills but also fueled my drive to keep pushing creative boundaries.

During my time as a graduate research assistant at SCAD, I dove into user experience research methodologies that helped improve design decisions across projects. This role reinforced my belief that understanding users is key to successful branding and communication strategies. Additionally, mentoring undergraduate students allowed me to share my passion for goal-setting and creativity while learning from diverse perspectives.

When I’m not immersed in work or studies, you might find me volunteering with initiatives like Save The Paws—where we designed campaigns to promote kindness towards street dogs—or developing brand identities for local businesses through freelance projects. I love blending creativity with purpose.
If you’re looking to connect about innovative branding strategies or exciting creative collaborations, feel free to reach out via email Email not available. Sign in: https://www.twine.net/signup Let’s explore how we can work together to make things better.

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Language

English
Fluent
Hindi
Fluent

Work Experience

Art Direction Intern at AREA 23, An IPG Health Company
August 30, 2025 - June 8, 2025
Collaborated with senior art directors and cross-functional teams to develop healthcare campaign concepts using generative AI tools like Midjourney, Adobe Firefly, Adobe Express, ChatGPT, and generative video AI such as Runway, Sora. Produced print-ready brochures and campaign materials with detailed layout, typography, and visual consistency using Adobe Creative Suite. Led concept development and art direction for a pharmaceutical pitch campaign in a team of over 10 members. Selected among the top 1% of 10,000+ applicants for IPG Health’s Summer Internship.
Creative Strategist and Designer at Deloitte | SCADpro
February 28, 2025 - March 13, 2025
Led creative strategy and visual branding for a major governmental health agency’s trust-building campaign. Developed a multi-channel integrated campaign including social, digital, and experiential elements. Produced moodboards, mockups, and visual presentations to effectively communicate design concepts.
Graduate Research Assistant at SCADask, Savannah College of Art and Design
March 1, 2025 - August 19, 2025
Conducted UX research methodologies to inform design decisions and enhance user experiences. Collaborated remotely with cross-functional teams across multiple SCAD locations to ensure seamless project execution.
Freelance Brand and UI Designer at Mgiants International Private Limited
August 31, 2023 - August 19, 2025
Designed brand identities, digital illustrations, and UI/UX solutions. Developed motion graphics and marketing visuals to strengthen digital branding. Led collaborations between designers, marketing teams, and web developers to deliver cohesive campaigns.
Graphic Design Intern at Arete Labs
August 31, 2022 - August 19, 2025
Led visual branding and storytelling for a skincare brand including motion graphics, illustrations, and supporting visual assets.
Graphic Design Intern at Admarketings
August 31, 2021 - August 19, 2025
Designed brand collateral and advertising materials supporting branding and marketing campaigns for digital platforms across industries.
Graphic Designer at Outreach Youth Center
May 1, 2025 - Present
Designed print and digital marketing collateral, including flyers, parent–student handbooks, certificates, vouchers, presentations, and social media ads, for five fundraising and mentor program awareness campaigns.
Creative Strategist & Graphic Designer - Contract at Deloitte
January 20, 2025 - March 20, 2025
Directed creative strategy and visual design for marketing and awareness campaigns—producing branded print and digital materials, infographics, 7+ mockups and presentation decks aligned with corporate communication goals.
Graduate Research Assistant at Savannah College of Art and Design
September 1, 2024 - March 20, 2025
Transformed complex user research data into easily digestible visual presentations and comprehensive reports, influencing the adoption of 7 data-backed improvements across academic spaces.
Freelance Graphic and UI Designer at MGiants International Private Limited
April 1, 2023 - August 1, 2023
Directed UX/UI and visual direction for two client projects, collaborating with design, marketing, and web development teams on integrated campaigns and website development.
Graphic Designer Intern at Arete Labs
December 1, 2021 - August 1, 2022
Directed skincare brand visuals, producing brochures and packaging layouts with strong brand alignment.

Education

Master of Arts in Advertising at Savannah College of Art and Design
September 1, 2023 - March 1, 2025
Bachelors of Design in Product Design at Uttar Pradesh Institute of Design
August 1, 2017 - August 1, 2021
Master of Arts in Advertising at Savannah College of Art and Design
September 1, 2023 - March 1, 2025
Bachelor of Design in Product Design at Uttar Pradesh Institute of Design, Noida, India
August 1, 2017 - August 1, 2021

Qualifications

Honorable Mention – SCADDY Awards
January 1, 2025 - October 25, 2025
Featured in SCAD Annual Catalogs (2024–2026)
January 1, 2024 - December 31, 2026
SCADDY Awards - Honorable Mention
January 1, 2025 - April 27, 2026
SCAD Catalog Feature
January 1, 2024 - December 31, 2026

Industry Experience

Healthcare, Government, Media & Entertainment, Consumer Goods, Professional Services, Education, Software & Internet