Available to hire
I’m Sai Sri Vamsi Krapa, a MSc Project Management for Business Development student at SKEMA Paris, with 4+ years delivering omnichannel services projects, CRM/CDP implementations, KPI reporting, and performance optimization across multi-market programs.
I excel in analytics, agile delivery, and stakeholder management across Digital, Retail, CRM, and IT. I’m passionate about customer experience, Green IT, and data-driven innovation, always focused on turning insights into actionable improvements.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
French
Advanced
Hindi
Advanced
Telugu
Fluent
Tamil
Intermediate
Work Experience
Project Manager – Omnichannel & CDP Consultant at Indegene
November 1, 2022 - July 31, 2024Participated in the design of new omnichannel initiatives with a 360° vision, mapping end-to-end customer journeys and defining detailed functional requirements with Product Managers in an Agile organisation. Managed multi-country projects with a detailed project plan, tracking milestones, proactively managing alerts, and escalating risks; delivered releases on time across EU markets. Conducted ad-hoc studies and benchmarks with Data teams to size opportunities and identify optimization levers; proposed concrete improvements to audience strategy and channel mix. Implemented CDP (Tealium) configurations and service updates (segments, attributes, connectors) to improve campaign precision, resulting in a +10% lift in effective retargeting engagement. Partnered with CRM and Retail stakeholders to translate market trends and client feedback into actionable improvement plans with next best engine, contributing to a 25% increase in customer engagement. Prepared sponsor updates and executive
Omnichannel Developer – Digital Marketing Operations at Cognizant
January 1, 2020 - November 1, 2022Built data-driven marketing scenarios using CDP and CRM tools; captured accurate event data to support KPI reporting and performance monitoring by category/region. Defined functional specs for tracking (pixels, APIs) and collaborated with IT/Developers/QA to deliver compliant, seamless customer journeys across web/email channels. Produced recurring Excel/PowerPoint reporting packs for stakeholders; supported quarterly reviews with insights on market trends, funnel performance, and optimization opportunities. Ran regression and UAT cycles; improved defect resolution time by enhancing risk/issue logs, change notes, and clear escalation paths.
Education
MSc Project Management for Business Development at SKEMA Business School, Paris
September 1, 2024 - December 1, 2025Bachelor of Engineering, Computer Science and Engineering, Data Analytics at Sathyabama Institute of Science and Technology
January 1, 2016 - January 1, 2020Qualifications
Professional Scrum Master (PSM)
January 11, 2030 - January 27, 2026AgilePM Foundation & Practitioner
January 11, 2030 - January 27, 2026Green Project Management
January 11, 2030 - January 27, 2026Tealium AudienceStream (Basic & Advanced) / Tealium iQ
January 11, 2030 - January 27, 2026GPT Prompt Engineering
January 11, 2030 - January 27, 2026Industry Experience
Software & Internet, Professional Services, Media & Entertainment, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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