Hi there! I'm Kristina, a passionate creative designer and content creator currently immersed in the vibrant culture of Ireland. With a strong focus on branding and storytelling, I enjoy transforming ideas into engaging visual content. My journey in the creative field has equipped me with diverse skills, from graphic design to digital marketing. I thrive on collaboration and love helping clients build their brand identities while optimizing performance through analytics.

KRISTINA AYALA

Hi there! I'm Kristina, a passionate creative designer and content creator currently immersed in the vibrant culture of Ireland. With a strong focus on branding and storytelling, I enjoy transforming ideas into engaging visual content. My journey in the creative field has equipped me with diverse skills, from graphic design to digital marketing. I thrive on collaboration and love helping clients build their brand identities while optimizing performance through analytics.

Available to hire

Hi there! I’m Kristina, a passionate creative designer and content creator currently immersed in the vibrant culture of Ireland. With a strong focus on branding and storytelling, I enjoy transforming ideas into engaging visual content.

My journey in the creative field has equipped me with diverse skills, from graphic design to digital marketing. I thrive on collaboration and love helping clients build their brand identities while optimizing performance through analytics.

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Language

English
Advanced
Basque
Fluent
Spanish; Castilian
Fluent

Work Experience

Digital Marketer and Creative designer at Freelance
May 1, 2025 - Present
Developed and executed digital strategies to boost brand visibility and engagement. Managed social media, email marketing, and SEO improvements to increase organic traffic. Designed creative assets with Adobe Creative Suite and Canva. Monitored performance and adjusted actions to achieve goals.
Social media manager, Web & Graphic designer at Rioja Web
August 31, 2023 - July 17, 2025
Managed and created content for multiple social media platforms. Designed and optimized websites in WordPress and PrestaShop. Performed SEO audits and competitor analysis.
Digital marketing specialist at SDi Digital Group
January 31, 2023 - July 17, 2025
Developed and implemented digital strategies for clients across various sectors. Managed social media channels, email marketing, and Google Ads campaigns. Conducted SEO optimization and content creation to improve organic traffic. Designed visual assets using Adobe Creative Suite.
Catering Assistant at Store Coffee
May 31, 2025 - July 17, 2025
Food and beverage preparation, customer service, and café organization. Currently combining this role with digital upskilling and a job search in the creative industry.
Bartender at Dicey's Garden
September 30, 2024 - July 17, 2025
Customer service, bar management, event promotion, and cash handling. Combined with freelance creative projects and English immersion.
Digital Marketer and Creative designer at Freelance
May 1, 2025 - Present
Developed and executed digital strategies to boost brand visibility and engagement. Managed social media, email marketing, and SEO improvements to increase organic traffic. Designed creative assets with Adobe Creative Suite and Canva. Monitored performance and adjusted actions to achieve goals.
Social media manager, Web & Graphic designer at Rioja Web
August 31, 2023 - July 29, 2025
Managed and created content for multiple social media platforms. Designed and optimized websites in WordPress and PrestaShop. Performed SEO audits and competitor analysis.
Digital marketing specialist at SDi Digital Group
January 31, 2023 - July 29, 2025
Developed and implemented digital strategies for clients across various sectors. Managed social media channels, email marketing, and Google Ads campaigns. Conducted SEO optimization and content creation to improve organic traffic. Designed visual assets using Adobe Creative Suite.
Catering Assistant at Store Coffee
May 31, 2025 - July 29, 2025
Food and beverage preparation, customer service, and café organization. Currently combining this role with digital upskilling and a job search in the creative industry.
Bartender at Dicey's Garden
September 30, 2024 - July 29, 2025
Customer service, bar management, event promotion, and cash handling. Combined with freelance creative projects and English immersion.
Creative Designer & Content Creator at Freelance
May 1, 2025 - Present
Designed visual and social media content focusing on brand identity and storytelling. Created Instagram and TikTok content, optimizing performance through basic analytics.
Digital marketing specialist at SDi Digital Group
October 1, 2021 - January 1, 2023
Developed and implemented digital strategies for clients, managed social media channels, and conducted SEO optimization.
Catering Assistant at Store Coffee
November 1, 2024 - May 1, 2025
Involved in food and beverage preparation and customer service while combining this role with digital upskilling.

Education

Bachelor Degree at IDarte Art and Higher Design School
January 1, 2019 - December 31, 2019
Master’s Degree at CEI School of Design and Marketing
January 1, 2021 - December 31, 2021
Bachelor Degree at IDarte Art and Higher Design School
January 1, 2019 - December 31, 2019
Master’s Degree at CEI School of Design and Marketing
January 1, 2021 - December 31, 2021
Bachelor Degree in Graphic Design at IDarte Art and Higher Design School
January 1, 2015 - January 1, 2019
Master’s Degree in Web Development and Digital Marketing at CEI School of Design and Marketing
January 1, 2020 - January 1, 2021
Master’s in Wedding Planning & Events at Imagine Your Wedding School & Zankyou
January 1, 2022 - January 1, 2023
Bachelor Degree in Graphic Design at IDarte Art and Higher Design School
January 1, 2015 - January 1, 2019
Master’s Degree in Web Development and Digital Marketing at CEI School of Design and Marketing
January 1, 2020 - January 1, 2021
Master’s in Wedding Planning & Events at Imagine Your Wedding School & Zankyou
January 1, 2023 - December 31, 2023

Qualifications

Master’s in Wedding Planning & Events
January 1, 2023 - December 31, 2023
Master’s in Wedding Planning & Events
January 1, 2023 - December 31, 2023

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Retail, Software & Internet