I am a marketing professional with hands-on experience across brand, digital, and influencer marketing. I enjoy working across content, campaigns, and performance, collaborating closely with cross-functional teams. I balance creative thinking with data-led execution in everyday work. I am reliable, adaptable, and confident in fast-paced environments.

Krishi Rupesh Shah

I am a marketing professional with hands-on experience across brand, digital, and influencer marketing. I enjoy working across content, campaigns, and performance, collaborating closely with cross-functional teams. I balance creative thinking with data-led execution in everyday work. I am reliable, adaptable, and confident in fast-paced environments.

Available to hire

I am a marketing professional with hands-on experience across brand, digital, and influencer marketing. I enjoy working across content, campaigns, and performance, collaborating closely with cross-functional teams.

I balance creative thinking with data-led execution in everyday work. I am reliable, adaptable, and confident in fast-paced environments.

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Work Experience

Assistant Marketing Manager at LAL Pvt Ltd
May 1, 2025 - Present
Led social media strategy and execution, covering content planning, production (shooting & editing), content delivery, and ongoing optimization aligned with brand objectives. Planned and executed brand activations (5+), including stall setups and packaging rollouts, with vendor coordination. Managed paid ads (Meta and Google Ads and more), delivering 6x+ ROAS, with top campaigns scaling to 11x ROAS. Coordinated with an 8-member cross-functional team across design, content, and performance. Achieved rapid multi-platform growth in 6 months: Instagram +150%, YouTube subscribers 0–250, LinkedIn followers 13K. Oversaw DVC/TVC shoots and content amplification across 300+ media placements, achieving a viral reach of 20M views while maintaining consistent tone and visuals. Directed influencer management end-to-end, including paid campaigns, seed programs, creator relationships, and deliverables. Proficient with Microsoft Office, Google Workspace, Adobe Suite, Canva, Meta Ads Manager, and a r
Marketing Associate at TKD Communications
July 1, 2021 - August 31, 2023
Managed communication between clients and social media vendors, translating briefs into platform-ready content and ensuring timely, on-brand delivery. Planned and executed 20+ events, launches, partnerships, and PR initiatives driving brand visibility. Leveraged generative AI tools to design marketing and brand assets. Drove customer acquisition through precise targeting and placement of Google and Meta ads. Drove audience growth and engagement through trend-led content, reels, and community management, while tracking performance and optimizing using analytics.

Education

MSc Marketing at University Of Nottingham
September 1, 2023 - June 1, 2024
BA (Economics, Political Science & Communication) at St Joseph’s University Bengaluru
June 1, 2020 - June 1, 2023

Qualifications

Digital Marketing Certification
January 1, 2021 - February 6, 2026
Public Relations Course
January 1, 2022 - February 6, 2026
Human Resources Credit Course
January 1, 2023 - February 6, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail