Sai Krishna

Available to hire

I’m a growth marketer with a data-savvy mindset and a track record of 5+ years in consulting, marketing, and business growth.

About

I’m a growth marketer with a data-savvy mindset and a track record of 5+ years in consulting, marketing, and business growth. I excel at collaborating with cross-functional teams to build GTMs, conduct market research, and lead strategic initiatives from inception to launch. I thrive in fast-paced environments and enjoy turning insights into measurable impact.

I’m attaching my portfolio so that you can find more projects and case studies for your further perusal. These projects exclude the ones mentioned on my resume.

Portfolio Link: Website not available. Sign in: https://www.twine.net/signup

I thank you for the opportunity and looking forward to talking with the team. :)

  • 3 years' experience
  • Joined March 2026

Industry experience

  • Software & Internet
  • Media & Entertainment
  • Professional Services
  • Retail

Work experience· 5 roles

Performance Marketing Manager - Growth & Retention · SMOOROct 2024 – Nov 2025 · 1 yr 2 mos

Led performance marketing for growth and retention; built a ₹1.5 Cr Diwali sales pipeline through targeted lead-gen campaigns, converting to ₹1.1 Cr in closed revenue across multi-channel attribution. Executed comprehensive user research (3,500+ website surveys and 150–200 interviews) to identify attribution drivers and onboarding drop-offs, and redesigned onboarding flow and wireframes to minimize drop-offs. Presented outcomes to leadership, enabling data-driven marketing and UI/UX changes ahead of upcoming launches.

Growth & Market Research Lead (Team Ken) · Growth XDec 2023 – Jan 2024 · 2 mos

Project: The Ken—scaled from 12CR to 24CR in 12 months. Conducted in-depth user and market research with 100+ user calls, built growth models to identify core revenue levers, and designed intuitive onboarding wireframes to reduce drop-offs; presented findings to leadership and influenced upcoming launches.

Client Success Manager - D2C & Emerging Brands · VSER VMar 2023 – May 2024 · 1 yr 3 mos

Managed client success for D2C and emerging brands; oversaw a portfolio of 9 clients with ₹7M in ad spend and drove revenue growth, including a substantial impact on MRR through strategic optimization and cross-functional collaboration (10%+ ROAS focus).

Performance Marketing Manager · Yock etOct 2022 – Jan 2023 · 4 mos
Co-founder · Urban BaeSep 2018 – Jun 2019 · 10 mos

Education

B.E. Telecommunications Engineering · BMS Institute of Technology & Management2030 – 2026

Certifications and awards

CXL Certified Growth Marketer2030 – 2026
Google Ads Certifications2030 – 2026
Growth X Product Management Certification2030 – 2026

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