Available to hire
Hi, I’m Kristina Nikolova, a results-driven digital marketer with over 15 years of experience in social media strategy and digital campaign management, with a focus on SEO and A/B testing. I love turning complex ideas into simple, data-driven campaigns that connect with audiences and drive growth.
I’ve led multi-brand social programs, achieving triple-digit organic growth for 6+ global brands and engagement surges of over 2000% through strategic content optimization and AI-driven cycles. I’m passionate about brand alignment and using creativity to elevate digital presence.
Skills
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Work Experience
Social Media Manager at iGaming.com
October 1, 2021 - PresentDeveloped and executed multi-platform content strategies across TikTok, Instagram, Twitter, and Discord. Grew engagement using reels, memes, contests, and influencer campaigns. Monitored KPIs, optimized performance, and ensured brand consistency across all touchpoints.
Project Manager – Digital Marketing at iGaming.com
October 1, 2021 - July 15, 2025Led cross-functional marketing teams using Agile workflows and tools like Asana and Jira. Managed campaign deliverables, timelines, and reporting. Ensured clear communication between stakeholders and creative teams for successful project execution.
Sales & Market Development Specialist at NBS Maritime
February 1, 2021 - July 15, 2025Built customer relationships and increased market share through B2B outreach. Supported marketing initiatives and represented the brand at trade events. Identified new business opportunities and partnerships.
Creative Project Manager (Agile) at IGAMING.COM
February 1, 2021 - October 1, 2021Accelerated delivery by 23% using Agile (Jira/Asana) to coordinate cross-functional Dev/Design/Content teams. Converted complex platform features and API integrations into clear visual briefs and social campaign requirements. Reduced delays by 30% through improved documentation and streamlined stakeholder communication. Enhanced efficiency by 48% through automated content calendars and optimized creative processes.
Marketing Specialist & Compliance Officer at SEP Cyber Technologies
January 1, 2020 - July 1, 2020Increased campaign efficiency by 3x by accelerated digital and SEO strategies while ensuring GDPR and PCI DSS compliance.
Digital Marketing Specialist at Hillman
December 1, 2019 - July 1, 2020Executed automated marketing funnels and personalized content strategies to drive measurable uplifts in campaign revenue. Increased conversion rates by 2x by optimizing automation and lead segmentation across high-volume digital campaigns.
Marketing Coordinator at Matkon Group
April 1, 2017 - November 1, 2019Coordinated integrated digital and offline marketing projects to support business development and sales growth. Enhanced brand recognition by 5x through designing promotional materials for ~10 marketing campaigns.
Digital Strategist at The Murmur
September 1, 2015 - September 1, 2016Developed and refined digital marketing strategies across projects to scale brand presence in the Nordic region. Increased digital performance by 3x with data-backed growth strategies and comprehensive analytics reporting.
Web Project Manager at Web Creatives
September 1, 2013 - September 1, 2015Managed delivery of web and app projects for SMEs, facilitating communication between technical and design teams. Improved project deliverability by ensuring UI/UX deliverables met budget constraints for 83% of projects.
Marketing Campaign Manager & Graphic Designer at Shop Box
June 1, 2012 - October 1, 2013Owned the end-to-end campaign lifecycle, from initial graphic design to marketing automation and reporting. Increased brand recognition by 69% through designing visuals for 2 tech product launches.
Education
Master's Degree at Aalborg University
January 1, 2013 - December 31, 2015Professional Bachelor's Degree at KEA – Københavns Erhvervsakademi
January 1, 2011 - December 31, 2013AP Degree at Business Academy Aarhus
January 1, 2008 - December 31, 2011MSc Operations & Innovation Management at Aalborg University, Aalborg, Denmark
September 1, 2013 - June 1, 2015Professional Bachelor’s in E-Concept Development at KEA – København’s Erhvervsakademi, Copenhagen, Denmark
September 1, 2011 - June 1, 2013AP Degree in Multimedia Design & Communication at Aarhus Business Academy, Aarhus, Denmark
September 1, 2008 - June 1, 2011Qualifications
Industry Experience
Gaming, Software & Internet, Retail, Media & Entertainment, Professional Services, Education
Skills
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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