KristineMTurner

Available to hire

Award-winning brand strategist and digital marketing leader with Fortune 500, SMB, Agency and Entrepreneurial experience across multiple industries.

About

Award-winning brand strategist and digital marketing leader with Fortune 500, SMB, Agency and Entrepreneurial experience across multiple industries. A proactive and results-driven professional with a passion for providing best-in-class service and achieving target growth and retention rates. High IQ/EQ with a Di DiSC profile and ENTJ personality type. Outstanding communication and time management. 10+ years in managing remote/hybrid global teams.

SKILLS

DIGITAL MARKETING

Content Marketing
Content Writing
Data & Analytics
Editing
Go To Market (GTM)
Marketing Campaigns
Paid Media
Reporting
Search Engine Marketing (SEM)
Search Engine Optimization (SEO)
Social Media
Social Media Marketing (SMM)
Testing
Website Design

LEADERSHIP

Agency Leadership
Brand Positioning
Budget Management $5M+
Client Service
Corporate Communications
Crisis Management
Master Service Agreements
Proposals
Request for Proposal (RFP)
Start Ups
Statements of Work
Strategy

MANAGEMENT

Annual Reviews
Benefits Administration
Candidate Screening
Coaching
Hiring
Job Descriptions
Mentoring
Onboarding
Project Management
Remote/Onsite Team Mgt
Restructuring
Terminations
Time Management
Training

SAAS & PLATFORMS

Adobe Creative Suite
Asana
Canva
CRM Systems
Google Workspace
HireHive
HubSpot
Microsoft Office
Salesforce
SEMrush
Shopify
Sprinklr

ACCOMPLISHMENTS

Successfully built and expanded Social Factor’s Client Service department, retaining 90% of clients and increasing seven-figure annual revenue by 125% in under three years

Executed on AT&T and DIRECTV’s multimillion-dollar digital campaign for Taylor Swift’s new video channel, Super Bowl 51 concert, and 48-hour live online birthday party with a 90% response rate

Launched a patented predictive analytic B2B social targeting program in partnership with Dell Marketing Sciences, generating $10M in QOQ revenue in the first year

Collaborated with Warner Bros. to redesign and launch harrypotter.com. Created traditional and digital marketing campaigns contributing to $8B+ in movie box office, book and merchandise sales

AWARDS

The Webby Awards & Web Marketing Association for Warner Bros. Harry Potter & Looney Toons Websites, Online Community & Movies

  • Joined November 2023

Industry experience

  • Computers & Electronics
  • Media & Entertainment
  • Professional Services
  • Telecommunications
  • Retail
  • Non-Profit Organization
  • Consumer Goods
  • Government
  • Software & Internet

Education

Marketing Strategy MBA-Level Graduate Certificate · The Samuel Curtis Johnson Graduate School of Management at Cornell University2023 – 2015
Social Media in Human Resources Graduate Certificate · The School of Industrial and Labor Relations at Cornell University2023 – 2013

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