I have 3 years of hands-on experience working with Salesforce Marketing Cloud, where I focused on building and optimizing data-driven email campaigns. My work involved using key tools like Email Studio for designing and sending emails, Journey Builder for automated, personalized customer journeys, and Automation Studio for scheduling and managing recurring sends. I’ve also used AMPscript and dynamic content to tailor messages based on subscriber data, and I regularly worked with Data Extensions and SQL queries to manage audience segmentation. Additionally, I’ve supported campaign testing, tracked performance metrics, and ensured deliverability best practices were followed. This experience has given me a solid technical foundation, and I'm now looking to apply that in a more campaign-focused role where I can contribute to both execution and strategy.

Kurt Ian Jomel A Basa

I have 3 years of hands-on experience working with Salesforce Marketing Cloud, where I focused on building and optimizing data-driven email campaigns. My work involved using key tools like Email Studio for designing and sending emails, Journey Builder for automated, personalized customer journeys, and Automation Studio for scheduling and managing recurring sends. I’ve also used AMPscript and dynamic content to tailor messages based on subscriber data, and I regularly worked with Data Extensions and SQL queries to manage audience segmentation. Additionally, I’ve supported campaign testing, tracked performance metrics, and ensured deliverability best practices were followed. This experience has given me a solid technical foundation, and I'm now looking to apply that in a more campaign-focused role where I can contribute to both execution and strategy.

Available to hire

I have 3 years of hands-on experience working with Salesforce Marketing Cloud, where I focused on building and optimizing data-driven email campaigns. My work involved using key tools like Email Studio for designing and sending emails, Journey Builder for automated, personalized customer journeys, and Automation Studio for scheduling and managing recurring sends.

I’ve also used AMPscript and dynamic content to tailor messages based on subscriber data, and I regularly worked with Data Extensions and SQL queries to manage audience segmentation. Additionally, I’ve supported campaign testing, tracked performance metrics, and ensured deliverability best practices were followed.

This experience has given me a solid technical foundation, and I’m now looking to apply that in a more campaign-focused role where I can contribute to both execution and strategy.

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Work Experience

Salesforce Marketing Cloud Developer at Inchcape Digital Delivery Center Inc.
July 1, 2022 - Present
Proficient in Content Builder, Journey Builder, and Automation Studio for developing personalized customer experiences. Skilled in Contact Builder and Email Studio for managing customer data and deploying targeted email campaigns. Experienced in using Cloud Pages to build custom web experiences and landing pages. Familiar with Salesforce CRM, specifically for reviewing accounts and opportunities to support marketing workflows.
Project Engineer (Contractor) at Manila Water Company, Inc
January 1, 2021 - October 22, 2025
Contract-based Project Engineer supporting infrastructure development and maintenance projects. Responsible for overseeing field activities, ensuring project timelines, and coordinating with internal teams and third-party contractors.
Salesforce Marketing Cloud Developer Consultant at Inchcape Digital Delivery Center Inc.
August 1, 2025 - October 22, 2025
Proficient in Content Builder, Journey Builder, and Automation Studio for developing personalized customer experiences. Skilled in Contact Builder and Email Studio for managing customer data and deploying targeted email campaigns. Experienced in using Cloud Pages to build custom web experiences and landing pages. Familiar with Salesforce CRM for reviewing accounts and opportunities to support marketing workflows.
Project Engineer (Contractor) at Manila Water Company, Inc
January 1, 2021 - October 22, 2025
Contract-based Project Engineer supporting infrastructure development and maintenance projects. Responsible for overseeing field activities, ensuring project timelines, and coordinating with internal teams and third-party contractor.

Education

Bachelor of Science in Aeronautical Engineering at PATTS COLLEGE OF AERONAUTICS
January 1, 2018 - January 1, 2021
Bachelor of Science in Mechanical Engineering at UNIVERSITY OF SANTO TOMAS
January 1, 2013 - January 1, 2018
Bachelor of Science in Aeronautical Engineering at PATTSCOLLEGE OF AERONAUTICS
January 1, 2018 - January 1, 2021
Bachelor of Science in Mechanical Engineering at UNIVERSITY OF SANTO TOMAS
January 1, 2013 - January 1, 2018

Qualifications

Salesforce AI Associate
January 1, 2025 - October 22, 2025
BASIC OCCUPATIONAL SAFETY AND HEALTH (BOSH)
January 1, 2022 - October 22, 2025
CONSTRUCTION OCCUPATIONAL SAFETY & HEALTH (COSH)
January 1, 2022 - October 22, 2025
LOSS CONTROL MANAGEMENT (LCM)
January 1, 2022 - October 22, 2025
Salesforce AI Associate
January 1, 2025 - October 22, 2025
BOSH (Basic Occupational Safety and Health)
January 1, 2022 - October 22, 2025
COSH (Construction Occupational Safety & Health)
January 1, 2022 - October 22, 2025
LCM (Loss Control Management)
January 1, 2022 - October 22, 2025

Industry Experience

Software & Internet, Professional Services, Telecommunications, Media & Entertainment, Education