I'm Kyle Fillo, a senior freelance copywriter and brand strategist with over a decade of experience shaping messaging for global brands like Marvel, The Walking Dead, Nasdaq, and Selligent. I create brand messaging, content strategies, and campaigns across branding, digital, and print channels, unifying product benefits and customer desires. I'm also a language learner, expanding my writing with professional-grade French and Mandarin, and growing proficiency in two Canadian Indigenous languages (Mohawk and Inuktitut) to better connect with diverse communities. I collaborate with creative, branding, marketing, and digital agencies to deliver cohesive content and campaigns across websites, social channels, and advertising, while helping brands develop names, taglines, and holistic content strategies that resonate with audiences.

Kyle Fillo

I'm Kyle Fillo, a senior freelance copywriter and brand strategist with over a decade of experience shaping messaging for global brands like Marvel, The Walking Dead, Nasdaq, and Selligent. I create brand messaging, content strategies, and campaigns across branding, digital, and print channels, unifying product benefits and customer desires. I'm also a language learner, expanding my writing with professional-grade French and Mandarin, and growing proficiency in two Canadian Indigenous languages (Mohawk and Inuktitut) to better connect with diverse communities. I collaborate with creative, branding, marketing, and digital agencies to deliver cohesive content and campaigns across websites, social channels, and advertising, while helping brands develop names, taglines, and holistic content strategies that resonate with audiences.

Available to hire

I’m Kyle Fillo, a senior freelance copywriter and brand strategist with over a decade of experience shaping messaging for global brands like Marvel, The Walking Dead, Nasdaq, and Selligent. I create brand messaging, content strategies, and campaigns across branding, digital, and print channels, unifying product benefits and customer desires. I’m also a language learner, expanding my writing with professional-grade French and Mandarin, and growing proficiency in two Canadian Indigenous languages (Mohawk and Inuktitut) to better connect with diverse communities.

I collaborate with creative, branding, marketing, and digital agencies to deliver cohesive content and campaigns across websites, social channels, and advertising, while helping brands develop names, taglines, and holistic content strategies that resonate with audiences.

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Language

French
Advanced
Chinese
Intermediate
Inuktitut
Beginner

Work Experience

Senior Copywriter + Content/ Brand Strategist at Freelance
April 1, 2018 - Present
Work with creative, branding, marketing, and digital agencies to develop brand messaging, brand names, content strategies, website content, marketing campaigns, and advertising copy, with a holistic focus on unifying product/service benefits and customer desires across all branding elements and marketing channels.
Lead Copywriter at KIMBO Design
April 1, 2016 - May 1, 2018
Led copywriting at a boutique design agency, responsible for conceptualizing, writing, and refining advertising copy, project proposals, magazine articles, presentations, and the agency blog, collaborating with clients such as the Government of BC, Government of Saskatchewan, and City of Prince George.
Literacy Mentor at Writer's Exchange
November 1, 2015 - May 1, 2016
Acted as a literacy mentor in an after-school program for inner-city elementary school students, encouraging reading and writing activities.
Volunteer at Katarow ki Union of Tenants
March 1, 2021 - June 1, 2022
Led initiatives (community food program, anti-bed bug campaign), wrote articles, and organized community members.

Education

Bachelor of Commerce at Sauder School of Business, University of British Columbia
January 1, 2012 - January 1, 2016

Qualifications

Dean's List, University of British Columbia (Sauder School of Business)
January 1, 2013 - January 1, 2016

Industry Experience

Media & Entertainment, Professional Services, Education, Non-Profit Organization