I’m a digital media graduate and marketing specialist based in San Antonio, TX, with hands-on experience in SEO, data analytics, web design, and graphic design. I’ve used tools like SEMrush and GA4 to drive measurable organic growth, optimize on-page and technical performance, and translate marketing goals into clear, effective creative assets. I enjoy building strategy and execution together—whether that’s strengthening B2B client acquisition through RFP-ready collateral, improving website performance with thoughtful technical fixes, or producing training and campaign videos with accessibility in mind. I’m currently exploring opportunities at the intersection of marketing and tech where I can bring analytical insight, creative design, and reliable execution to impactful projects.

Kyle George

I’m a digital media graduate and marketing specialist based in San Antonio, TX, with hands-on experience in SEO, data analytics, web design, and graphic design. I’ve used tools like SEMrush and GA4 to drive measurable organic growth, optimize on-page and technical performance, and translate marketing goals into clear, effective creative assets. I enjoy building strategy and execution together—whether that’s strengthening B2B client acquisition through RFP-ready collateral, improving website performance with thoughtful technical fixes, or producing training and campaign videos with accessibility in mind. I’m currently exploring opportunities at the intersection of marketing and tech where I can bring analytical insight, creative design, and reliable execution to impactful projects.

Available to hire

I’m a digital media graduate and marketing specialist based in San Antonio, TX, with hands-on experience in SEO, data analytics, web design, and graphic design. I’ve used tools like SEMrush and GA4 to drive measurable organic growth, optimize on-page and technical performance, and translate marketing goals into clear, effective creative assets.

I enjoy building strategy and execution together—whether that’s strengthening B2B client acquisition through RFP-ready collateral, improving website performance with thoughtful technical fixes, or producing training and campaign videos with accessibility in mind. I’m currently exploring opportunities at the intersection of marketing and tech where I can bring analytical insight, creative design, and reliable execution to impactful projects.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Work Experience

Marketing Specialist at Encima Media
January 1, 2025 - Present
Developed B2B one-pager content repurposed into an RFP proposal asset, helping secure a partnership with the San Antonio Spurs. Designed and produced branded marketing collateral (brochures, banners, thumbnails, and logos) used across company Instagram campaigns. Used SEMrush and GA4 to optimize keywords and capture 40% of site traffic via high-intent organic searchers. Completed on-page and technical SEO improvements that raised desktop performance score from 39 to 93 through image optimization, content restructuring, and technical SEO. Produced agency-wide training videos for HUD using Adobe Premiere Pro with Section 508-compliant closed captions. Led client re-engagement email campaigns to reactivate dormant accounts and strengthen relationships, and supported influencer market research and casting selection for a short film project connected to promotional work.

Education

Associate of Applied Science (Digital Media) at Northwest Vista College
January 1, 2023 - May 1, 2025

Qualifications

Yoast SEO for WordPress (Certificate)
December 11, 2024 - September 5, 2026

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet, Government