I am a bilingual English/French project manager, digital content creator and freelance writer with 10+ years experience. Past clients include Armani Beauty, L'Oréal, Sisley Paris, Royal Canin, Champagne Bollinger, Clarins, and Novotel. I am an organised and creative worker, at ease working in both English & French, who approaches problems with an open mind, curiosity and a strong desire to find solutions.

Louise Binns

I am a bilingual English/French project manager, digital content creator and freelance writer with 10+ years experience. Past clients include Armani Beauty, L'Oréal, Sisley Paris, Royal Canin, Champagne Bollinger, Clarins, and Novotel. I am an organised and creative worker, at ease working in both English & French, who approaches problems with an open mind, curiosity and a strong desire to find solutions.

Available to hire

I am a bilingual English/French project manager, digital content creator and freelance writer with 10+ years experience. Past clients include Armani Beauty, L’Oréal, Sisley Paris, Royal Canin, Champagne Bollinger, Clarins, and Novotel.

I am an organised and creative worker, at ease working in both English & French, who approaches problems with an open mind, curiosity and a strong desire to find solutions.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate

Language

French
Fluent
English
Fluent

Work Experience

International Account Manager (Beauty and Femcare Brands) at DDB Paris
May 1, 2019 - October 21, 2025
Managing the advertising process from strategy through creation, to production on international brands in beauty and feminine care.
Freelance Editorial Consultant, Copywriter and Community Manager at Freelance
May 1, 2019 - Present
From implementing an editorial line to creating a social media strategy, as well as SEO optimisation and lifestyle articles, I create engaging digital content in English for a range of clients that includes La Roche Posay, Shiseido, Skyn, Novotel, Clarins, IDEMIA, L’Oréal Paris and Sisley Paris.
Social Media Manager (L’Occitane en Provence) at DDB Paris
January 1, 2018 - October 21, 2025
Implementing procedures: product briefs; SoMe guidelines; establishing brand visual identity; defining KPIs (activations, marketing campaigns and fil rouge communication). Editorial calendar creation (FB, IG and Twitter). Briefing the creative team. Coordinating photo shoots and content production. Providing social media recommendations: social media ads; benchmarks for key events; new product activations; social media competitions; influencer operations; trend-watching reports. Creating digital content: social media captions; product pages; newsletters.
Social Media Manager (Armani Beauty) at Razorfish Agency
December 1, 2016 - October 21, 2025
Implementing procedures: product briefs; creative intentions; SoMe guidelines; tone of voice. Digital content creation (FB, IG and Twitter) and Editorial calendar creation. Coordinating with the creative team: platform dimensions, retouching briefs, video edits.
Social Media Manager (Cloudy Bay) at Zee Agency
June 1, 2016 - October 21, 2025
Digital content creation (FB, IG and Twitter) and Editorial calendar creation; Community Management; Providing social media recommendations; Compiling monthly analytics reports.

Education

B.A. French at University of Bristol
January 1, 2005 - January 1, 2009

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Consumer Goods, Professional Services, Retail, Software & Internet