Lauren Smith Mullane West

Owner/Designer at LMNT Jewelry

Design, handcraft and sell a line of sterling silver and brass jewelry. Build and maintain brand website and social media, and coordinate/run retail art festivals, selling products directly to customers.

Owner/Designer at Tied In Chains Jewelry

Design, make and sell a unique line of chain-based assembled jewelry. Build and maintain brand website and social media sites.

Interactive Producer/Project Manager/Consultant at Freelance

Work with agencies to manage the conception, design, development and launch of websites, banners and emails for worldwide online marketing campaigns. Create project timelines, supervise creative, oversee development, ensure projects meet client objectives and assets are delivered on time. Review site design, layout, content and metrics; provide feedback to improve UX, ROI and visibility; assist clients with social networking strategy.

Online Marketing Manager/Web Producer at 2K SPORTS

Manage redesign of brand site and new community site; oversee digital marketing strategy including brand/product sites, social apps, contests, online ads, newsletters; create monthly metrics and coordinate with product marketing, PR and agencies; oversee community management and social media execution.

Internet Content Manager/Project Manager at LUCASARTS (LUCASFILM LTD)

Develop and produce online concepts/content for brand/product sites; plan rollout strategies and content; coordinate with Creative Services, marketing, PR and game teams; manage external agencies, ensure budgets and schedules; coordinate publishing and QA of site content.

Managing Editor, EA Online Marketing at ELECTRONIC ARTS

Responsible for daily scheduling, production and publishing of content on EA.com, EASPORTS.com, EAGAMES.com and product sites; manage a team of writers/community managers; develop editorial strategy for EA SPORTS web presence; coordinate with game producers, PR, marketing and brand managers; produce monthly subscriber newsletters.

Sports & Search Producer at WEB TV

Develop sports-related content; supervise developers and artists; manage partnerships with CBS Sportsline and MSNBC; coordinate search-engine friendly content and page rollouts.

Production Assistant at ESPN

Create game highlights, write/edit daily features, edit video b-roll/sound bites, select tease content and graphics for live shows including SportsCenter and other programs.

Associate Producer at WFSB-3

Produce live local news updates for morning programs; assist in daily live telecast including writing copy, selecting sound bites, editing packages and coordinating graphics.

Owner/Designer at LMNT Jewelry

Design, handcraft and sell line of sterling silver and brass jewelry. Build and maintain brand website and social media sites. Coordinate and run all retail art festivals, selling products directly to customers.

Owner/Designer at Tied In Chains Jewelry

Design, make and sell a unique line of chain-based assembled jewelry. Build and maintain brand website and social media sites.

Interactive Producer/Project Manager/Consultant at Freelance

Work with various agencies to manage the conception, design, development and launch of websites, banners and emails for worldwide online marketing campaigns. Create project timelines and staffing plans, schedule resources, supervise creative, and oversee development on day-to-day production tasks to ensure projects meet client objectives; review site design, layout, content and metrics; provide feedback for site changes and upgrades; help client improve visibility in business-related social networking sites.

Online Marketing Manager/Web Producer at 2K Sports

Manage the production process from concept to launch of a complete redesign of the 2K Sports brand site and new community site; oversee digital marketing strategy including brand site, product-specific sites, Facebook apps, contests and promotions, social communities, online ads and viral marketing; manage monthly newsletter and product emails; create monthly metrics reports; coordinate online announcements with product marketing managers; oversee community manager and social media strategies.

Internet Content Manager/Project Manager at LucasArts (LUCASFILM LTD)

Develop and produce online creative concepts and content for all LucasArts brand and product websites; plan rollout strategies and content; work with multiple teams to develop requirements, budgets and schedules; contract and manage external agencies; coordinate publishing and QA of site content.

Managing Editor, EA Online Marketing at Electronic Arts

Responsible for daily scheduling, production and publishing of content on EA.com, EASPORTS.com, EAGAMES.com and other product sites; manage team of six writers and community managers; develop and implement editorial strategy for EA SPORTS in Web; coordinate content plan with game producers, PR, marketing; write and publish articles; coordinate monthly newsletter to 800,000+ subscribers.

Sports & Search Producer at WEB TV

Develop sports-related content; supervise developers, programmers and artists; maintain partnerships with CBS Sportsline and MSNBC Sports; manage search engine partner relationships; design Sports Web Center.

Production Assistant at ESPN

Create game highlights, write and edit daily features and weekly sport reviews, edit video b-roll and sound bites, select tease video and sound to maintain viewership, and create statistical supers and full-page graphics for live daily studio shows including SportsCenter, NFL Primetime, Baseball Tonight, NBA 2Night, NHL2Night, and ESPNEWS.