Laura Amendola
I’m an independent marketing consultant delivering strategic advisory and contract-based roles for global and early-stage organizations.
About
I’m an independent marketing consultant delivering strategic advisory and contract-based roles for global and early-stage organizations. I direct brand, product, and communications initiatives to clarify positioning, streamline messaging, and engage target audiences.
I lead digital, content, and events strategy, overseeing execution and cross-functional coordination from planning through project implementation. My client work has included Skribix (Getaround), Northrop & Johnson, École Montessori Papin, RJ Walker & Co., MrBeast, and Quadrille, and I’ve guided marketing, data, CRM, and digital optimization initiatives for SaaS, financial services, and enterprise teams to drive growth and brand recognition.
- 9 years' experience
- Joined March 2025
Skills· 9
Languages
- EnglishFluent
- FrenchFluent
Industry experience
- Financial Services
- Software & Internet
- Education
- Media & Entertainment
- Professional Services
- Other
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Work experience· 5 roles
Coordinated field and partner marketing initiatives, developing and executing ABM, event, and digital marketing programs to drive partner & sales engagement. Collaborated cross-functionally with sales and global teams, managing planning, budgeting, execution, performance analysis, and coordination with internal stakeholders & external agencies to ensure quality campaign and event delivery.
Advised on special projects to transform marketing, data, CRM, and digital optimization tools for global clients at a data-driven marketing company under Publicis Group. Led the overhaul of the customer loyalty program for Les Cinemas Pathé Gaumont to redefine customer engagement and optimize reach and retention within the French market.
Drove marketing and sales initiatives for a SaaS start-up, a B2B data-driven research and insights company under a division of Jefferies Financial Group Inc. Created PR & marketing material, integrated HubSpot & SalesHub, launched an external newsletter, managed online events, and optimized eight social media campaigns, all increasing customer engagement and brand recognition.
Education
Certifications and awards
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