I'm Adrian-Nicolae Laichici, a marketing and communications strategist with over seven years of experience helping brands grow through authentic storytelling, digital strategy, and multimedia content. I founded LCH Media to empower businesses, sports organizations, and community projects with social media management, branding, and compelling narratives. I've delivered engaging campaigns that boosted brand visibility—like increasing Politehnica Timisoara's Instagram engagement by 83% and coordinating Profi's Diversity Week, an award-winning initiative. I love blending storytelling with measurable outcomes, building partnerships, and guiding creative teams to craft authentic, results-driven brands.

Adrian-Nicolae Laichici

I'm Adrian-Nicolae Laichici, a marketing and communications strategist with over seven years of experience helping brands grow through authentic storytelling, digital strategy, and multimedia content. I founded LCH Media to empower businesses, sports organizations, and community projects with social media management, branding, and compelling narratives. I've delivered engaging campaigns that boosted brand visibility—like increasing Politehnica Timisoara's Instagram engagement by 83% and coordinating Profi's Diversity Week, an award-winning initiative. I love blending storytelling with measurable outcomes, building partnerships, and guiding creative teams to craft authentic, results-driven brands.

Available to hire

I’m Adrian-Nicolae Laichici, a marketing and communications strategist with over seven years of experience helping brands grow through authentic storytelling, digital strategy, and multimedia content. I founded LCH Media to empower businesses, sports organizations, and community projects with social media management, branding, and compelling narratives.

I’ve delivered engaging campaigns that boosted brand visibility—like increasing Politehnica Timisoara’s Instagram engagement by 83% and coordinating Profi’s Diversity Week, an award-winning initiative. I love blending storytelling with measurable outcomes, building partnerships, and guiding creative teams to craft authentic, results-driven brands.

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Language

Romanian, Moldavian, Moldovan
Fluent
English
Advanced

Work Experience

Communication Officer at Continental Automotive Romania
October 1, 2017 - October 31, 2022
Designed posters, flyers, and magazines (4 printed issues annually); organized internal events including a 6,000-attendee summer party and CSR activities; managed press relations; budget management; CSR and external communications; event coordination; contract management; supported intranet and external communications.
Global HR and Sustainability Communications Specialist at Vitesco Technologies Engineering Romania SRL
November 1, 2022 - November 30, 2023
Supported global intranet migration to SharePoint and Yammer; created and distributed newsletters; strengthened cross-division collaboration; maintained alignment across global teams; prepared PowerPoint presentations.
Marketing and Communication Department Coordinator at SSU Politehnica Timisoara
March 1, 2023 - July 31, 2024
Grew Instagram followers by 83% (6k→11k) and YouTube subscribers by 2k; produced multimedia content; managed multi-platform social media accounts; hosted the Podcast Alb-Violet; coordinated sponsorship and marketing initiatives; designed posters and social media visuals; drafted press releases.
Communication Officer at Continental Tires Timisoara
November 1, 2023 - May 31, 2024
Designed posters, flyers, badges, newsletters; launched ContiBeat internal communication app with 75% signup in first week; organized open house for 2,500 attendees; managed external partner communications and established a requirements workflow.
Internal Communication Expert at Profi RomFood
March 1, 2025 - August 31, 2025
Contributed to Profi internal and external communication campaigns; developed and coordinated promotional materials for online and offline channels; collaborated with internal teams and external partners; strengthened brand image through community-oriented initiatives; initiated and coordinated 'Profi in Diversity – Diversity Week at Profi' (3rd place at Employer Branding Awards).
Founder at LCH Media SRL
November 1, 2023 - Present
Founded a marketing and media agency focused on social media management, branding, and digital content production. Develops and executes marketing strategies, manages social media, provides PR and crisis guidance, analyzes performance data, and leads creative direction for brand identity.

Education

Master’s Degree in Mass Media and Public Relations at Timisoara
September 1, 2019 - March 25, 2026
Bachelor’s Degree in Communication and Public Relations at Western University of Timisoara
January 11, 2030 - June 1, 2017

Qualifications

Adobe InDesign and Adobe Photoshop Certification
January 11, 2030 - March 25, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Education, Non-Profit Organization