Hi there! I'm Lailah Ofie, a Seattle-based content creator and social media strategist who loves turning ideas into engaging video content and campaigns. I specialize in storytelling, influencer partnerships, and data-driven content that boosts brand awareness across Instagram, TikTok, and YouTube. With an MBA and hands-on experience in both tech and immigration sector marketing, I bring a sharp mix of strategic thinking and creative execution to every project, delivering measurable results and vibrant community engagement.…

Laila Sanderson

Hi there! I'm Lailah Ofie, a Seattle-based content creator and social media strategist who loves turning ideas into engaging video content and campaigns. I specialize in storytelling, influencer partnerships, and data-driven content that boosts brand awareness across Instagram, TikTok, and YouTube. With an MBA and hands-on experience in both tech and immigration sector marketing, I bring a sharp mix of strategic thinking and creative execution to every project, delivering measurable results and vibrant community engagement.…

Available to hire

Hi there! I’m Lailah Ofie, a Seattle-based content creator and social media strategist who loves turning ideas into engaging video content and campaigns. I specialize in storytelling, influencer partnerships, and data-driven content that boosts brand awareness across Instagram, TikTok, and YouTube.

With an MBA and hands-on experience in both tech and immigration sector marketing, I bring a sharp mix of strategic thinking and creative execution to every project, delivering measurable results and vibrant community engagement.

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Language

English
Fluent

Work Experience

Content Creator & Social Media Specialist at Injoy Marketing
January 13, 2026 - Present
Contracted to develop high-quality UGC content, lead content strategy, and manage social media campaigns for premium brand clients across Seattle; produced storytelling-driven video content, product campaigns, and social assets tailored to each client's brand identity.
Freelance Social Media Strategist & Content Creator at Self-Employed / Freelance
March 12, 2024 - Present
Seattle-based Social Media Strategist and content creator with a proven track record of growing brand presence, building engaged communities, and driving measurable results across Instagram, TikTok, and YouTube.

Education

Master of Business Administration at Ateneo Graduate School of Business
January 1, 2020 - January 1, 2022
Bachelor of Science in International Travel and Tourism Management at Lyceum of the Philippines University
January 1, 2010 - January 1, 2014
Master of Business Administration at Ateneo Graduate School of Business
January 1, 2020 - January 1, 2022
Bachelor of Science in International Travel and Tourism Management at Lyceum of the Philippines University
January 1, 2010 - January 1, 2014

Qualifications

Master of Business Administration
January 1, 2020 - January 1, 2022
Bachelor of Science in International Travel and Tourism Management
January 1, 2010 - January 1, 2014
Master of Business Administration
January 1, 2020 - January 1, 2022
Bachelor of Science in International Travel and Tourism Management
January 1, 2010 - January 1, 2014

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Travel & Hospitality
    paper Founder of Seattle's Viral Series "Places for the Girls"

    🎬


    Originated and created “Places for the Girls” — an original Seattle content series with 10+ episodes, averaging 50K views per episode and surpassing 1 million total views
    Featured as the lead subject in a Seattle Times article on how social media creators are driving foot traffic and revitalizing Seattle neighborhoods
    Consistently averages 500K+ monthly views across Instagram and TikTok
    Generated $70K+ in sales revenue through affiliate marketing
    Secured collaborations with Seattle’s top brands including Fairmont Hotel, Hyatt, Simon Malls, and international partners in South Korea

    paper Seattle Times Feature

    https://www.twine.net/signin
    featured as the lead subject in a Seattle Times article about how social media creators like myself are directly driving foot traffic and revitalizing Seattle neighborhoods — specifically Pioneer Square, where my TikTok content spotlighting local businesses helped bring in new customers and contributed to the area’s post-COVID comeback. That is the kind of real, measurable impact I bring.