I’m a multidisciplinary graphic designer with 6+ years of experience creating visual systems, editorial content, and digital marketing assets for media brands and small businesses. At Bustle Digital Group, I led redesigns and produced high-volume editorial visuals across Scary Mommy, Fatherly, and Inverse, collaborating closely with art directors to evolve visual systems across editorial and marketing channels. I’m comfortable in fast-paced, iterative environments with shifting priorities and tight deadlines. I’m expanding my expertise in UX/UI, AI-driven design, and performance-focused creative to drive engaging stories and strong brand presence.

Laís Parra Borges

I’m a multidisciplinary graphic designer with 6+ years of experience creating visual systems, editorial content, and digital marketing assets for media brands and small businesses. At Bustle Digital Group, I led redesigns and produced high-volume editorial visuals across Scary Mommy, Fatherly, and Inverse, collaborating closely with art directors to evolve visual systems across editorial and marketing channels. I’m comfortable in fast-paced, iterative environments with shifting priorities and tight deadlines. I’m expanding my expertise in UX/UI, AI-driven design, and performance-focused creative to drive engaging stories and strong brand presence.

Available to hire

I’m a multidisciplinary graphic designer with 6+ years of experience creating visual systems, editorial content, and digital marketing assets for media brands and small businesses. At Bustle Digital Group, I led redesigns and produced high-volume editorial visuals across Scary Mommy, Fatherly, and Inverse, collaborating closely with art directors to evolve visual systems across editorial and marketing channels.

I’m comfortable in fast-paced, iterative environments with shifting priorities and tight deadlines. I’m expanding my expertise in UX/UI, AI-driven design, and performance-focused creative to drive engaging stories and strong brand presence.

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Language

English
Fluent
Portuguese
Fluent
Spanish; Castilian
Intermediate

Work Experience

Brand & Editorial Designer at Bustle Digital Group
June 30, 2021 - April 30, 2024
● Led rebrands for Scary Mommy, Fatherly, and Inverse, working closely with Art Directors to evolve visual systems across editorial and marketing channels. ● Designed a high volume of editorial illustrations, feature artwork, GIFs, and photo treatments used across web and social platforms. ● Created and maintained social media templates for Scary Mommy and Inverse, ensuring consistent content production. ● Partnered with editorial, brand, social, and UX/UI teams to translate content into engaging visuals while maintaining hierarchy and clarity. ● Produced motion-based assets and lightweight animations to support storytelling and boost engagement across digital platforms. ● Contributed to visual research and trend analysis to inform direction and content strategy. ● Managed multiple projects in a fast-paced editorial environment with tight turnaround times.
Freelance Graphic Designer at Freelance / Various Clients
July 29, 2016 - April 28, 2024
● Developed full brand identities, visual systems, and marketing assets for clients across the U.S. and Brazil. ● Designed a wide range of deliverables including logos, packaging, brochures, posters, social assets, newsletters, and landing pages, adapting to different audiences and brand voices. ● Created digital assets such as social media templates, promotional graphics, and mockups to support marketing efforts and brand consistency. ● Designed and assisted in website design projects, including UX optimization and direction using Figma, with CMS-based designs on WordPress and Wix. Conducted audience and market research to guide visual direction and strengthen brand positioning. ● Managed end-to-end projects from concept to final delivery, maintaining clear communication and adapting to client feedback.
Graphic Design Intern at ARO Eleven Digital Marketing
April 30, 2019 - July 30, 2019
● Created regional and international branding campaigns to support small to large scale companies. ● Produced assets for social media, print advertising, and digital performance marketing, including identity design, photo treatments, scalable templates, web assets, paid social posts, sales collaterals, one-pagers, product lookbooks, etc. ● Assisted with concept development and execution for multi-scale branding and performance marketing projects. ● Edited and optimized images for digital and print use. ● Prepared visual assets for digital marketing, websites, and email campaigns. ● Worked in a deadline-driven agency environment with shifting priorities.

Education

BFA, Graphic Design at Appalachian State University
January 1, 2017 - January 1, 2020
Exchange Student at British School of English, Holland
January 1, 2013 - May 27, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services