Results-driven Social Media Strategist with 6+ years of experience across digital marketing, social media strategy, client servicing, content creation, and project coordination. Experienced in managing multiple client accounts, developing content strategies, collaborating with cross-functional teams, and delivering data-driven campaigns across B2B, employer branding, and consumer brands. Strong background in stakeholder management, campaign planning, analytics, and translating business objectives into engaging digital experiences.

Laksh Bansal

Results-driven Social Media Strategist with 6+ years of experience across digital marketing, social media strategy, client servicing, content creation, and project coordination. Experienced in managing multiple client accounts, developing content strategies, collaborating with cross-functional teams, and delivering data-driven campaigns across B2B, employer branding, and consumer brands. Strong background in stakeholder management, campaign planning, analytics, and translating business objectives into engaging digital experiences.

Available to hire

Results-driven Social Media Strategist with 6+ years of experience across digital marketing, social media strategy, client servicing, content creation, and project coordination. Experienced in managing multiple client accounts, developing content strategies, collaborating with cross-functional teams, and delivering data-driven campaigns across B2B, employer branding, and consumer brands. Strong background in stakeholder management, campaign planning, analytics, and translating business objectives into engaging digital experiences.

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Experience Level

Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

Hindi
Fluent
English
Fluent
Malay
Intermediate

Work Experience

Social Media Strategist at Never Grow Up (NGU)
November 1, 2025 - May 1, 2026
Drove employer branding and employee engagement initiatives aligned with client objectives. Built and executed content strategies and calendars across LinkedIn, Instagram, and internal communication platforms. Collaborated with cross-functional teams (design, content, HR) from ideation to execution. Tracked performance using monthly analytics (engagement, reach, CTR) and optimized content based on insights. Managed multiple accounts under tight deadlines ensuring consistent quality and delivery.
Social Media Manager at Drop to p Royale (DTR)
April 1, 2025 - August 1, 2025
Managed end-to-end content creation from ideation to execution, posting, and performance analysis for multiple brands/influencers across diverse sectors. Served as a bridge between clients and creative teams, translating feedback into actionable content strategies. Led content strategy across platforms, improving follower growth by 10% within 2 months. Collaborated with designers and writers to develop highly engaging creative and viral video content.
Marketing and Sales Executive at SCMS Marine Training Center (IPMS Integrated Education Center)
October 1, 2024 - March 1, 2025
Spearheaded global outreach campaigns (cold emailing), securing an international partnership in Vietnam. Designed and executed WhatsApp marketing funnels to improve lead nurturing and conversions. Developed and executed content strategies for YouTube and Instagram driving audience growth. Contributed to brand positioning and enhancement of digital presence.
Agile Project Coordinator at Standard Chartered Global Business Services
September 1, 2023 - July 1, 2024
Managed end-to-end for charge submission and reconciliation for 200+ resources under the Change Delivery Centre of Excellence (CD CoE). Analyzed the billing process map and authored a comprehensive SOP to streamline business processes for improved efficiency and clarity. Acted as a single point of contact (SPOC) for stakeholders and external vendors ensuring seamless communication and execution. Created and presented monthly performance reports to leadership including C-suite stakeholders.
Accounting Executive at BIJI BIJI X MER EK A Group
March 1, 2020 - February 1, 2022
Managed end-to-end accounting and HR operations for Biji Biji and its three subsidiaries using QuickBooks Accounting Software. Authored comprehensive accounting SOP and implemented best practices to enhance efficiency, optimize workflows, and improve operational effectiveness. Collaborated with leadership to provide strategic financial insights. Led training and onboarding for the Accounting & Finance department providing structured guidance over six months to enhance team capabilities.

Education

Masters of International Business (MIB) at Monash University Kuala Lumpur
July 1, 2023 - January 1, 2024
Bachelor of Arts (Honours) in Accounting and Finance at Taylor's University / XWE Bristol (listed as XWE Bristol, Kuala Lumpur, Malaysia)
March 1, 2017 - March 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Professional Services, Financial Services, Non-Profit Organization