Lala Shahbazova

Available to hire

I am a passionate 3D Visualization Specialist with over 15 years of experience in photorealistic interior and furniture rendering.

About

I am a passionate 3D Visualization Specialist with over 15 years of experience in photorealistic interior and furniture rendering. My journey combines a deep understanding of design along with a strong background in sales, allowing me to present ideas that resonate with clients and elevate their expectations. I thrive on turning concepts into visual stories that captivate audiences and drive impactful commercial outcomes.

  • Joined November 2025

Languages

  • EnglishFluent
  • TurkishFluent
  • RussianAdvanced
  • AzerbaijaniFluent
  • PortugueseIntermediate
  • ItalianIntermediate

Industry experience

  • Education
  • Manufacturing
  • Media & Entertainment
  • Real Estate & Construction
  • Professional Services
  • Other
  • Retail
  • Consumer Goods
  • Travel & Hospitality

Projects · 8

Photorealistic interior visualization of a warm restaurant and café-bar concept designed around atmosphere, comfort and customer experience. The space combines dark wood finishes, soft pendant lighting, leather seating, herringbone flooring, decorative wall graphics, illuminated bar detailing and carefully styled dining tables. The visual direction creates an elegant but welcoming hospitality mood, suitable for restaurants, cafés, lounges, boutique hotels and premium commercial interiors. My role included shaping the interior atmosphere, furniture and decor coordination, material direction, lighting mood, camera composition and final presentation quality. The objective was to communicate how lighting, finishes, seating arrangement and styling details can transform a hospitality space into a memorable customer experience.

  • Interior Designer

Photorealistic architectural visualization of a luxury biophilic high-rise concept located in a coastal urban environment. The project presents a contemporary tower with strong vertical identity, landscaped balconies, panoramic glass areas, warm interior lighting and a distinctive rooftop hospitality space. The concept combines modern architecture, urban lifestyle, greenery integration and premium presentation quality. The visual direction focuses on creating a powerful first impression for developers, investors, architects and real estate presentations. The building language balances clean architectural massing with soft landscape elements, giving the tower both a landmark character and a human, livable atmosphere. My role included developing the visual concept, architectural presentation mood, façade expression, lighting atmosphere, camera composition and final image direction.

  • Designer
  • Interior Designer
  • Production Designer

Photorealistic interior visualization of a luxury living room concept that blends classical architectural detailing with a sophisticated contemporary furniture composition. This project focuses on creating an elegant and visually rich residential interior through decorative ceiling features, chandelier lighting, curated furniture placement, custom wall shelving, layered textures and refined material contrast. The design language combines neoclassical elements with a modern luxury atmosphere, resulting in a space that feels timeless, artistic and highly polished. The scene was developed to communicate both comfort and prestige, with careful attention to lighting balance, furniture styling, material harmony and camera composition. The objective was to create a client-ready visual suitable for premium residential presentations, furniture showcasing, luxury interior proposals and high-end concept communication. My role included shaping the interior mood, visual styling direction, furniture and decor coordination, material expression, lighting ambiance and final presentation quality.

  • Interior Designer

Photorealistic interior visualization of a classic luxury entrance and lounge concept, focused on elegant symmetry, warm lighting, premium materials and refined decorative detailing. The scene presents a high-end residential or hospitality-style interior with marble flooring, ornamental wall finishes, classical furniture, decorative ceiling details, chandelier lighting, framed artwork and soft textile styling. The objective was to create a rich, welcoming and polished atmosphere suitable for luxury homes, boutique hotels, reception areas, showrooms or premium client presentations. My role included developing the visual mood, coordinating furniture and decorative elements, working with material direction, lighting atmosphere, camera composition and final presentation quality. The design language combines neoclassical elegance with a warm, client-friendly interior ambiance. article

  • Designer
  • Interior Designer
  • Production Designer

This project presents classic and neoclassical luxury interior visuals with a focus on premium furniture, elegant proportions, decorative details and refined presentation quality.

The concept direction includes formal living rooms, reception areas, dining spaces and luxury residential interiors where furniture, lighting, wall details, textiles and finishes must work together as one complete visual story.

My background in premium classic furniture sales gives me a strong understanding of product details, client expectations, material value and presentation standards. I use 3ds Max, V-Ray, Corona Renderer and Photoshop to create polished room scenes suitable for catalogues, client approvals, sales presentations and brand communication.

The focus is not only on decoration, but on creating a believable luxury atmosphere that supports the commercial value of the furniture and interior concept.

  • 3D Designer
  • Costume Designer
  • Designer
  • +1

This project focuses on warm modern residential interiors with clean layouts, natural materials, soft lighting and refined furniture styling.

The visual direction combines contemporary European minimalism with practical comfort: neutral colour palettes, wood textures, stone surfaces, integrated lighting, balanced camera composition and calm room atmospheres.

I create residential interior visuals for living rooms, kitchens, bedrooms and open-plan spaces using 3ds Max, V-Ray, Corona Renderer, AutoCAD, Blender and Photoshop. My workflow includes material coordination, lighting setup, furniture placement, camera angles, rendering and post-production.

The goal is to help clients, furniture brands, developers and homeowners understand the final mood of a space before implementation.

  • 3D Designer
  • Costume Designer
  • Designer
  • +1

This portfolio presents my work and visual direction as a 3D Visualization Specialist focused on interior spaces, furniture rendering, showroom concepts and client-ready presentation visuals.

I create photorealistic interior and furniture visuals using 3ds Max, V-Ray, Corona Renderer, AutoCAD, Blender and Photoshop. My workflow includes modelling coordination, material editing, UV mapping, lighting setup, camera composition, rendering and post-production.

My design focus includes residential interiors, hospitality-style spaces, showroom room scenes, modern warm minimalism, classic and neoclassical luxury interiors, kitchen concepts and furniture-focused visual storytelling.

With more than 15 years of international furniture and B2B sales experience, I understand how visuals support real commercial decisions. My goal is to create images that are not only attractive, but also useful for presentations, client approvals, product sales, catalogues, moodboards and project communication.

I create interior and furniture concept presentations with a strong focus on atmosphere, material direction, colour harmony, lighting mood, and client-ready visual storytelling.

My portfolio includes residential interiors, hospitality-inspired feature spaces, classic and modern furniture concepts, showroom-style presentations, and warm contemporary design directions. I work with moodboards, material palettes, styling references, furniture selection ideas, and simple visual presentations to help clients understand the final ambiance before implementation.

My background combines more than 15 years of international B2B experience in premium furniture, interiors, export sales, and project presentation. This allows me to approach design not only visually, but also practically — considering sourcing, budget sensitivity, supplier communication, customer experience, and commercial presentation quality.

Relevant project strengths include:

Interior moodboard and concept development
Furniture and decor styling direction
Hospitality and restaurant atmosphere ideas
Warm contemporary, classic, and European-inspired interiors
Colour palette and material coordination
Lighting mood and decorative detail suggestions
Canva, Photoshop, 3ds Max, AutoCAD, Blender and AI-assisted visual workflow
Client-facing presentation and proposal preparation

For hospitality projects, I focus on creating spaces that feel elegant, warm, authentic, and commercially attractive — with attention to how customers experience the space from the first impression to seating, lighting, table styling, wall finishes, and decorative details.

Work experience· 15 roles

International Sales Manager · VertequipMar 2023 – Dec 2025 · 2 yrs 10 mos

Manage B2B international sales portfolio of 20+ active accounts, producing visual proposals and product presentations to support commercial decisions. Coordinated with design and production teams to align visual output with client expectations and brand standards.

Sales Manager · VertequipJan 2023 – Nov 2025 · 2 yrs 11 mos

Developed and maintained strong relationships with partners, agencies, and vendors to support marketing initiatives. Monitored and maintained brand consistency across all marketing channels and materials. CRM management (HubSpot, Salesforce, or similar). Customer acquisition and relationship management. Marketing strategy development. Negotiation & closing techniques.

Sales ManagerJan 2023 – Jan 2023 · 1 mo

Developed and maintained strong relationships with partners, agencies, and vendors to support marketing initiatives. Monitored and maintained brand consistency across all marketing channels and materials. Client acquisition & relationship management. CRM management (HubSpot, Salesforce, or similar). Marketing strategy development. Negotiation & closing techniques. Pricing, quotes, and proposal preparation.

Sales Manager · TunaileriJan 2023 – Jan 2023 · 1 mo
Sales Manager · BMU MachineJan 2023 – Jan 2023 · 1 mo
Sales Manager · VertequipsJan 2023 – Nov 2025 · 2 yrs 11 mos
Interior Designer · ProCapADec 2020 – Dec 2020 · 1 mo
Interior Designer · PRO CAPA InteriorsJan 2020 – Jan 2020 · 1 mo

Education· 11

Bachelor's degree in Business Management · Baku State University1999 – 2003
Business Management · Ankara University1999 – 2003
Designer · Ankara University2010 – 2014
Business Management · BAKU STATE UNIVERSITY1999 – 2003

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