Lani Sowemimo

Hi, I’m Lani Sowemimo, a Social Media & Influencer Marketing Specialist with hands-on experience managing brand social channels, leading organic social and content strategies, and executing influencer partnerships across key platforms to drive awareness, audience growth, and engagement at scale. I bring over 8 years of experience in short-form content creation, alongside strong expertise in community management and campaign analytics, supported by a deep understanding of digital culture and creator-led storytelling. This is complemented by working knowledge of website optimisation, SEO fundamentals, and paid social support. I am experienced in cross-functional collaboration across creative, events, and operations teams to deliver cohesive online and offline brand experiences. Data-informed, proactive, and highly adaptable, I thrive in fast-paced environments.

I’m passionate about turning insights into creative campaigns, building authentic community connections, and delivering measurable results. I enjoy collaborating across teams to craft cohesive online experiences that translate into real-world outcomes for brands and audiences alike.