Hi, I’m Larry Cohen, founder of Clics Advertising. I help B2B and DTC brands turn traffic into revenue through structured growth systems: SEO, paid acquisition, CRO, and email automation. Since 2018, I’ve worked with companies across Europe and the US to build scalable acquisition engines, not just campaigns. My focus is ROI-driven growth for brands that want measurable results, not vanity metrics. I partner with founders and marketing teams to create full-funnel growth engines spanning traffic, conversion, and retention.

Hi, I’m Larry Cohen, founder of Clics Advertising. I help B2B and DTC brands turn traffic into revenue through structured growth systems: SEO, paid acquisition, CRO, and email automation. Since 2018, I’ve worked with companies across Europe and the US to build scalable acquisition engines, not just campaigns. My focus is ROI-driven growth for brands that want measurable results, not vanity metrics. I partner with founders and marketing teams to create full-funnel growth engines spanning traffic, conversion, and retention.

Available to hire

Hi, I’m Larry Cohen, founder of Clics Advertising. I help B2B and DTC brands turn traffic into revenue through structured growth systems: SEO, paid acquisition, CRO, and email automation. Since 2018, I’ve worked with companies across Europe and the US to build scalable acquisition engines, not just campaigns. My focus is ROI-driven growth for brands that want measurable results, not vanity metrics. I partner with founders and marketing teams to create full-funnel growth engines spanning traffic, conversion, and retention.

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Language

French
Fluent
English
Fluent

Work Experience

Founder at Clics Advertising
September 1, 2019 - Present
Growth-focused digital marketing agency helping B2B and DTC brands scale through structured acquisition systems across SEO, Google Ads, CRO, and email automation. We act as strategic growth partners, delivering ROI-driven full-funnel strategies (traffic → conversion → retention) for clients in cosmetics, wellness, CBD, sports, and e-commerce, with international projects across Europe and the US.
Co-Founder - CMO at Hive Five
September 1, 2021 - June 1, 2022
Co-founded an NFT project connecting Web3 with real-world impact. Built and managed an 8k+ Twitter community, grew Discord to 12k+ members, designed go-to-market strategy, and managed creator partnerships and launch campaigns.
Business Development at Compettia - Games to Grow Business Sales
March 1, 2019 - August 1, 2019
Sales acceleration, events and training, employee onboarding and engagement, sales & channel partner enablement, product launches and refresher training.
Inside Sales Representative at TripAdvisor / TheFork
February 1, 2018 - March 1, 2019
Helped restaurants optimize reservations and revenues; supported mid-market advertisers with digital consulting and optimization related to TheFork Manager and Yield Management principles.
Junior Business Developer / Adwords Expert at Google
July 1, 2017 - January 31, 2018
Helped 25 French mid-market companies accelerate digitalization via Google advertising solutions; prospecting for new opportunities and advising on SEA/Display/YouTube/Shopping/Retargeting.
Sales, Marketing Coordinator and Business Development Intern at Ucruise
January 1, 2016 - June 1, 2016
Contributed to business development with partnerships, community management, social media, and weekly marketing performance reporting; market research and trend monitoring.
Head Waiter at Picolo Mondo
January 1, 2013 - August 1, 2015
Progressed to head waiter, leading service operations and team coordination in a high-volume restaurant environment.
Executive Assistant of Summer Camps at MOADON
July 1, 2014 - July 1, 2015
Recruitment logistics, budget monitoring, supervision of activities for large groups, and daily coordination with camp leaders.
Summer Camp Counselor at MOADON
July 1, 2010 - July 1, 2013
Created animations and activities for 8-17 year olds; supported daily camp operations and activity planning.
Restaurant Manager at Burger & Fils
March 1, 2015 - June 1, 2015
Restaurant manager responsible for stock management, operations, and team leadership.
Founder at OVID
May 1, 2013 - December 1, 2013
Created a clothing brand; negotiated partnerships with suppliers and retailers; managed pricing and distribution.

Education

Master 2 (M2) in Strategic Management, Finance, Performance Management, Marketing at ISG Institut Supérieur de Gestion
January 1, 2013 - January 1, 2017
Master's Degree in International Business Management at Concordia University
January 1, 2016 - January 1, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Media & Entertainment, Professional Services, Retail