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I am a Business Technology professional with a multidisciplinary background in Systems Development, Marketing Automation, and AI-driven workflow optimization. I bridge business requirements with technical implementation to design and enhance end-to-end digital systems. I excel at evaluating technical deliverables, structuring scalable workflows, optimizing business applications, and applying emerging AI patterns to increase operational efficiency in diverse industries.…I am a Business Technology professional with a multidisciplinary background in Systems Development, Marketing Automation, and AI-driven workflow optimization. I bridge business requirements with technical implementation to design and enhance end-to-end digital systems. I excel at evaluating technical deliverables, structuring scalable workflows, optimizing business applications, and applying emerging AI patterns to increase operational efficiency in diverse industries.

Larysse Lira

Digital Marketer, Social Media Manager, Marketing Strategist, +5

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I am a Business Technology professional with a multidisciplinary background in Systems Development, Marketing Automation, and AI-driven workflow optimization. I bridge business requirements with technical implementation to design and enhance end-to-end digital systems. I excel at evaluating technical deliverables, structuring scalable workflows, optimizing business applications, and applying emerging AI patterns to increase operational efficiency in diverse industries.…I am a Business Technology professional with a multidisciplinary background in Systems Development, Marketing Automation, and AI-driven workflow optimization. I bridge business requirements with technical implementation to design and enhance end-to-end digital systems. I excel at evaluating technical deliverables, structuring scalable workflows, optimizing business applications, and applying emerging AI patterns to increase operational efficiency in diverse industries.

Available to hire

I am a Business Technology professional with a multidisciplinary background in Systems Development, Marketing Automation, and AI-driven workflow optimization. I bridge business requirements with technical implementation to design and enhance end-to-end digital systems.

I excel at evaluating technical deliverables, structuring scalable workflows, optimizing business applications, and applying emerging AI patterns to increase operational efficiency in diverse industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Portuguese

Fluent

French

Advanced

Spanish; Castilian

Intermediate

Work Experience

Marketing & Business Technology Consultant (Freelance) at Self-employed

January 1, 2024 - Present

Designed and implemented marketing automation systems, customer acquisition pipelines, and operational workflows. Built KPI dashboards and reporting logic to support executive decision-making. Applied AI tools and prompt engineering techniques to design workflow automations and optimize strategic content creation.

E-commerce & Marketplace Systems Manager at Trilha Malas

January 1, 2023 - January 1, 2024

Built and operated the company’s Amazon Marketplace infrastructure; developed SEO-driven product titles and descriptions; structured and optimized paid traffic campaigns; developed standardized support workflows to improve operational efficiency and analyzed cost structures to increase profitability.

Freelance Researcher & Technical Writer at SporeData

January 1, 2022 - January 1, 2026

Produced structured analytical documentation and technical validation across multidisciplinary projects. Conducted systematic literature reviews, structured data retrieval, evaluated AI-generated outputs using logical validation frameworks, and synthesized complex information into coherent, systematized documentation.

University Researcher at UFPE & IFPE

January 1, 2019 - January 1, 2022

Conducted structured data collection and interpretation in research projects; developed analytical reasoning and documentation skills; authored technical reports and research publications.